The True Thousand Gold Possessions of the Myriad Realms Trading System
Chapter 199: Ratings Soar
However, no one changed the channel immediately, since they had to watch it for a while to know if it was good or not.
After all, judging from the opening credits, the scenery in this drama is beautiful, and the actors are also very beautiful, so it's worth giving them a chance.
After watching for a while, everyone realized that it seemed to be about the trivial matters of family life and power struggles within ancient households!
So the elderly men and women watched it with great interest.
Unlike the vibrant nightlife in the south, winter nights in the north are extremely cold, so most people stay home watching TV.
Therefore, CCTV-8's ratings have been rising steadily since its premiere, with a very impressive real-time viewership curve.
Qi Wan and Yu Qingqing were even more concerned about the ratings than Ruan Mianmian. They kept tracking the real-time ratings curve. Seeing the line rising steadily and rapidly, they were extremely excited. They shouted and hugged each other tightly: "The ratings are trending very well! Ah, it's 2.3! That's fantastic! Even if the coefficient is only 0.8, our ratings are already above 1.8, and this is only the beginning."
Ruan Mianmian hadn't paid attention to these things before, and hearing the continuous stream of data, she couldn't help but ask curiously, "What is this?"
“Real-time viewership,” Yu Qingqing said, seeing Ruan Mianmian's blank expression, she added, “Anyway, the data you see is multiplied by a coefficient, and that’s the viewership rating. As for the coefficient, it will change; sometimes it’s 0.8, sometimes 0.9, and sometimes it can exceed 1.”
Qi Wan nodded repeatedly: "Yes, yes, just multiply by a coefficient." She had specifically looked into it in order to boost the ratings.
Having witnessed those inhuman students maliciously spreading rumors about Ruan Mianmian, she hoped that Ruan Mianmian would become a big star through this drama, allowing her to rise to prominence and retaliate against those people.
Yu Qingqing hadn't watched the whole series. After her initial excitement subsided, she asked Ruan Mianmian, "The following plot is probably something the older folks will enjoy, right?"
Seeing the good ratings, Ruan Mianmian was in a good mood and smiled, "Don't worry, the dramas in the Federation don't have any melodrama. In order to seize the market, ours are full of melodrama, and it will definitely not be boring!"
"Then it's a sure thing!" Yu Qingqing said, and then went to follow the trending topics on the Tencent Penguin platform.
Since the platform disabled viewership data, this has become an important metric for measuring the success of a show.
Upon seeing the data, her initial excitement and exhilaration instantly cooled: "This data is very bad... it's just..."
Qi Wan's smile vanished: "Only this much?"
Ruan Mianmian hurriedly asked, "What are the typical viewership numbers when a TV series first airs?"
“I hadn’t paid attention before, but for dramas with big stars, the number of viewers on the first night is usually around 30,000. The really hot ones can get over 30,000 viewers on the first night!” After Yu Qingqing finished speaking, she remembered something, “Ah, I remember now, we forgot about the online booking.”
Qi Wan didn't know either, and hurriedly asked, "What is a cloud-based private event?"
Ruan Mianmian also listened attentively to Yu Qingqing's explanation, and after listening, she waved her hand and said, "There's no need for that." Seeing that Yu Qingqing and Qi Wan both looked worried, she said, "Don't worry, our drama is of good quality, it will be successful later."
Yu Qingqing and Qi Wan nodded and then looked down at their phones.
Before long, the two of them looked grim: "There are a lot of people on the internet criticizing our show!"
Ruan Mianmian was already mentally prepared: "Zhou Danhan is also in the entertainment industry. She knows I have a drama coming out, so she will definitely criticize me. Don't worry too much. Once the general public comes in, they won't be able to criticize me for long."
"Look at your phone, this is really bad. It's not just one app attacking us, almost every app is spamming us with smear campaigns," Qi Wan said.
"Oh no, there's also something blackening Mianmian!" Yu Qingqing exclaimed angrily.
Ruan Mianmian glanced down at the group chat and said, "Huh, these don't look like my classmates." She had expected that those classmates would collude with Su Jingchen and Zhou Danhan to smear her, but the screenshots that Xiao Gao posted in the group chat were clearly not from them.
At this point, Xiao Gao had already typed an explanation: "These are fans of the male and female leads of the drama that was originally scheduled to air on CCTV-8. They believe that we squeezed out their idols' drama by interjecting with backstage programming."
The prime time slot during winter break is what all TV dramas want to air, because there are more viewers and the ratings are better during this period.
Yu Qingqing's face was very ugly: "Someone even took screenshots, saying that before the drama even aired, someone leaked information saying that Mianmian was—" She couldn't finish her sentence and started cursing.
"What a bunch of idiots! You're just jumping to conclusions! Give me back the good dramas your older brothers and sisters are doing! Period dramas are meant for talented actors, and you plastic surgery-faced actors are trying to steal our jobs. You have no shame? Your acting skills don't even match the quality. You're just looking for shortcuts. What are you!"
Seeing Yu Qingqing so genuinely angry, Ruan Mianmian quickly patted her back to comfort her: "Don't be angry, don't be angry..."
Qi Wan immediately took out her phone and made a call.
Ruan Mianmian overheard that it was about CCTV-8 issuing a statement explaining why they were airing the drama "Waiting for You to Come Back Through Time and Space".
Yesterday, a document was issued to vigorously develop science and technology, which could explain why "Waiting for You to Return Through Time" was broadcast ahead of schedule.
Xiao An posted the latest update in the group: "The platform's popularity has increased, it has really increased. However, all the major platforms are criticizing our show. Although some viewers who are watching the show say it's good, with beautiful people, scenery, and plot, there are more and more posts criticizing Mianmian and belittling the TV series."
Qi Wan couldn't help but say, "Show us your marketing strategies! Just shouting like this is completely useless."
"We've already started marketing. The positive reviews on various forums, apart from some viewers, are all fabricated by us. We've even posted positive reviews ourselves," Xiao Gao explained immediately.
Sister Ping, worried that the big shots might think they weren't doing a good job, quickly typed: "Don't worry, everyone. The situation is basically under our control. I believe you've all noticed that although we're being heavily criticized, the buzz keeps rising."
Ruan Mianmian's drama won over the Federation very quickly, without going through these kinds of twists and turns, so at this moment she can only watch the show and can't offer any objective advice.
However, based on common sense, she felt that being constantly criticized was not good, so she typed: "If the reputation gets bad to a certain extent, it will be reflected in the popularity and number of views, and the data will be very bad, so it is important to keep this balance in mind."
"Don't worry, we'll handle it well," Ping replied immediately.
At this moment, Xiao Gao, who had been collecting information online, posted a message: "The situation is a bit bad. According to the data we've collected, the negative reviews are now beyond our expectations and are unprecedented. Even a big-name drama, when besieged by all its competitors, wouldn't cause such large-scale ridicule and smear campaigns. I think it's not just Leshui Entertainment that's involved."
Ping's expression immediately turned serious: "I'll go check right away."
If it's not just Le Shui Entertainment Company, then their previously formulated response strategy will have to be drastically changed.
A moment later, Sister Ping hung up the phone and typed in the group with a grim expression: "I checked, and it turns out that Gu's Xiguang Entertainment Company has also made a move. Judging from the current momentum, it should be a full-scale attack! We need to revise our marketing strategy immediately."
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