King of Kings, start with a perfect record and strive for the top spot.

This bizarre and absurd advertisement video quickly went viral on major short video platforms, garnering over 100 million views in just one day!

Fly and Little Fatty felt like they wanted to die.

This video will become a dark chapter in their lives that they will never forget.

Ye Lan, however, expressed great satisfaction. After all, it was an advertisement, and the higher the number of views, the wider its reach and the greater the revenue.

Just as he expected, the moment the video played on the building's advertising screen, milk tea orders at Baichuan Mall were skyrocketing.

In just one day, Ye Lan sold nearly a million yuan worth of milk tea, which is an astronomical figure for a newly established milk tea brand.

Meanwhile, its cute and adorable interior design has also made it a popular milk tea brand.

Many online celebrities flocked to the site to take photos, and the videos spread rapidly online, turning it into a landmark and attracting many passersby to join in the fun.

This also boosted the economy of surrounding shops.

Looking at the ever-increasing customer traffic report, Wan Hao, the owner of Baichuan Mall, was moved to tears. Overwhelmed with emotion, he couldn't help but want to kowtow to Ye Lan.

Without a doubt, Ye Lan was an invaluable benefactor in his life, single-handedly driving the development of the entire Baichuan Mall.

While feeling a mix of emotions, Wanhao was also somewhat relieved. Fortunately, he hadn't acted like that idiot boss across from him, squeezing Ye Lan out for the sake of the so-called "big picture."

However, he still knew very well what kind of expression Rong Zihao had when he picked up a sesame seed but lost a watermelon.

Some are happy and some are sad.

Baichuan Mall was decorated with lanterns and firecrackers, and surrounding shops also adopted marketing strategies to capitalize on the popularity of Xueyao Milk Tea Shop.

With your milk tea ticket stub, you can draw a free coupon. Hot pot and barbecue are up to 60% off, department store items are 20% off, and video game tokens are up to 30% off.

The activities are not only generous but also numerous, making every tourist feel their wallets are in danger.

After all, we've come all this way for milk tea, so it feels like something's missing if we don't eat something, especially since the promotion is really good!

Meanwhile, at the department store on the other side, Rong Zihao almost choked when he saw the deserted entrance.

Manager Wang jogged up to him, panting heavily, "Boss, all our customers have been drawn away by Baichuan Mall."

Upon hearing this, Rong Zihao could no longer bear it, his body swayed, and he almost fainted on the spot.

At this moment, Aunt Zhang from the clothing store stormed out, "Boss Rong, how exactly do you run a department store? I've been running a clothing store for over ten years, and I've even set up a roadside stall, but I've never been to a place like this, where you don't have a single customer all morning!"

Standing next to Aunt Zhang were men, women, and children, forming a human wall, about twenty people in total.

These are all shop owners from the department store.

No one was coming into the department store, so you can imagine how bad business was for the shops that were just occupying the department store.

It's one thing to have no business, but the real problem is that the daily shop rent, utilities, and staff costs are a huge expense.

Rong Zihao repeatedly said that the department store was facing an unprecedented crisis and hoped that everyone would understand and work together to overcome the difficulties.

But while they are considerate of Rong Zihao, who will be considerate of them?

The purpose of opening a shop and doing business is to make a profit. If you can't make money, how can you persevere?

In the eyes of businessmen, profit is far more important than morality.

They are willing to do anything that violates morality or even the law for profit.

This is why some people say that businessmen are cold-hearted; talking about money hurts feelings, and talking about feelings hurts money!

Aunt Zhang pointed her short, stubby index finger at Rong Zihao with a fierce expression: "Boss Rong, this should be the last time I call you Boss Rong. Your real estate project is finished!"

...........

Ye Lan, on the other side, paid no attention to what was happening inside the department store.

He knew that his side's explosive popularity would definitely impact the customer traffic on the other side.

To his surprise, the building opposite was now empty.

There wasn't a single customer!

This extreme situation was indeed beyond Ye Lan's expectations.

Of course, he was very happy to see this situation, after all, he remembered clearly who punched him and who gave him bread.

Ye Lan had a hint of schadenfreude in her voice; the worse Rong Zihao's life got, the happier she felt.

However, Ye Lan didn't have time to mock Rong Zihao at this moment. He had to seize this opportunity to accelerate the process of opening branch stores.

Zhang Longhe had previously signed franchise applications for more than a dozen stores, and the storefronts have now been renovated.

We can start operating now!

With the product becoming an online sensation, quality has become secondary; everyone is simply jumping on the bandwagon and buying like crazy.

It has a strong influencer marketing tactic involved.

Most of the so-called "internet celebrity foods" are actually terrible, but because they attract a lot of attention and people check them out, they can trick more people into buying them, thus generating profits.

Humans are social animals after all, and joining in the fun is an instinct ingrained in our genes.

Of course, this is assuming the product is of poor quality.

If your product is good and you have enough marketing traffic, then becoming popular all over the country is inevitable.

Ye Lan's Xueyao Chinese herbal milk tea is a perfect example. Everyone who has tried it raves about it, and there have been no negative reviews so far. It's just like the parachute on Pinduoduo – all positive reviews and no negative ones!

As more and more branches opened, the unique blue and white color scheme of Xueyao's signboard appeared in every street and alley of Shanghai.

They quickly took over the market and suddenly burst into the eyes of passersby.

Hey, have you ever tried this Xueyao milk tea?

"No."

"It's said to be incredibly delicious, and many e-sports stars, streamers, and internet celebrities have tried it and raved about it!"

"Really? Is it that good? I'm going to buy a cup to try."

"What?! A cup of milk tea costs 50 yuan?! Isn't that highway robbery?!"

"It can nourish the kidneys!"

"Five yuan it is, two cups please!"

.........

Ye Lan stood in the office on the 32nd floor, looking at the scene outside the glass, and a smug smile appeared on one side of her mouth.

From his perspective, every pedestrian had a gold coin above their head.

Then, not long after, the gold coin would be in his pocket.

Making money feels amazing, it's really addictive!

In just one day, Xueyao Milk Tea Shop's signboard was all over the streets of Shanghai.

In a sense, they have swallowed up the entire Shanghai market!

Ye Lan looked at the "Start with a point to form a whole" section in her business plan and put a checkmark next to it!

Starting from a single point, we can form a whole; all done!