After being reborn, the young master returned to his village and led his wife and daughters to prosp
Chapter 294 Impossible to Win
Just like a seasoned general who has fought countless battles, he knows that to win a battle, he needs to seize the three elements of favorable timing, geographical advantage, and popular support.
Knowing something is one thing, but whether you can successfully seize the advantages of timing, location, and popular support on the battlefield, and how to do it specifically, is another matter entirely.
Lin Fan clearly belongs to the latter category. He is able to accurately create his own favorable timing, location, and people in the business battlefield. The methods he uses seem simple, but they are not something that ordinary people can think of at all.
So, while Ye Fuhai appears calm on the surface, he is actually quite uneasy inside.
After all, anyone would be restless and unable to eat or sleep if they provoked such an opponent.
What's even more upsetting is that this rival had the opportunity to become his closest confidant, but he destroyed it all himself.
"Is that so?"
Ye Tian opened his mouth, looking somewhat bewildered for a moment.
He admitted that he hadn't thought of that level, or rather, he simply didn't understand business or the essence of commercial communication.
Only then, upon hearing his father's words, did he suddenly realize the truth.
After hesitating for a long time, Ye Tian looked at Ye Fuhai and said in a sullen voice, "Dad, are we really just going to give up like this? Aren't we going to do something?"
Ye Fuhai squinted at Ye Tian and asked, "What else do you want to do?"
Ye Tian glanced nervously at his father, then cautiously said, "Dad, you should understand what I mean!"
"We can no longer compete with Lin Fan, so now we have no choice but to resort to some other extreme measures."
"However, I don't think you would agree to this approach, so I dare not say more."
Ye Fuhai glanced at Ye Tian and said indifferently, "It's good that you know."
"We should avoid using such underhanded tactics as much as possible. We are legitimate businessmen, so it's best to deal with those kinds of people as little as possible."
Then he looked at Ye Tian with some satisfaction and said, "It seems you've listened to what I've said all this time. Good job. Keep it up. What you need to do now is study hard, get into a good university, and your future achievements may not be inferior to Lin Fan's."
"As for other things, especially those messy things, just stop thinking about them, understand?"
Ye Tian nodded somewhat unwillingly and said nothing more.
Then, Ye Fuhai looked at Ye Tian and suddenly asked, "By the way, what happened to Lin Fan? How's his business?"
Ye Tian curled his lip and said, "His shop is extremely crowded, ridiculously so. I estimate that he probably earns more money every day than we do in a month."
Ye Fuhai frowned and subconsciously said, "That's impossible. Although our newly produced clothes aren't selling as well as they are, we still sell quite a few every day. How could there be such a big difference between us and them?"
Ye Tian shook his head and said, "Dad, have you forgotten that we sold well before because there was no competition, or rather, our competitors were all ordinary people, so we were able to easily gain an advantage? But today is Lin Fan's first day of business. Do you think our store's goods can still sell so well?"
Ye Tian's words were like a thorn, piercing Ye Fuhai's heart and causing it to clench.
Ye Fuhai hurriedly stood up and dialed his secretary's number.
"Secretary Ye, where are you?"
"Boss, I'm at the factory. What can I do for you?"
"How many clothes did we put on display today, and how many did we sell?"
Upon hearing Ye Fuhai's question, Secretary Ye on the other end of the phone paused for a moment before replying, "Boss, we shipped over three hundred items today, but only a dozen or so have been sold."
"We already have a lot of inventory piling up. I was just about to report to you later about whether we should continue production tomorrow, or wait until this batch of goods is sold out?"
Upon hearing Secretary Ye's words, Ye Fuhai instinctively shouted, "How could this be? Weren't sales quite good before?"
Before Secretary Ye could answer, Ye Fuhai remembered what Ye Tian had just said, and Lian Sheng's expression changed unpredictably.
The reason their shops sold well before was because Lin Fan's shop hadn't yet caught up in the market. But once Lin Fan's shop did catch up, it stole all the customers.
After all, their clothes are indeed very cheap, with the more expensive ones costing only a dozen yuan, and the cheaper ones costing only a few yuan, giving them a significant price advantage compared to Lin Fan's clothes.
However, this advantage becomes worthless in the face of the quality of Lin Fan's clothes and all the promotional activities and marketing tactics he has carried out.
After all, the difference between the two is at most two or three times, which is only a dozen or so yuan at most. Most people can afford it if they grit their teeth.
Given the obvious difference in quality, many people would likely choose Lin Fan over the Ye family's clothes.
Cheap prices not only fail to be a competitive advantage, but also give the impression that you get what you pay for, and that your clothes are so cheap because they are of poor quality.
The Lin family's clothes are all high-quality items, which is why they are expensive.
Upon realizing this, Ye Fuhai couldn't help but show a look of anxiety on his face.
It's not okay to go on like this.
Their competition with Lin Fan has fully commenced, and the conflict has come to the fore. This clash in the low-to-mid-end market is a confrontation between them, and he simply cannot afford the consequences if he loses.
Because he had invested almost all of the Ye family's assets in this business deal, if it failed, it wouldn't just be a matter of losing everything; all his hard work over the years would be in vain.
On the contrary, if Lin Fan succeeds, he will completely dominate the low-end clothing market in Liangshan County, and at that time his growth rate will be as fast as a rocket.
He seemed to see in Lin Fan the past version of himself who could succeed in any business and made great strides forward.
Thinking about this, Ye Fuhai became increasingly anxious, and even uncontrollably recalled Ye Tian's suggestion from earlier.
"Perhaps I should seriously consider Xiaotian's suggestion, after all, I can't afford to lose anymore."
Ye Fuhai frowned, remaining silent, his mind filled with a myriad of thoughts.
His intuition told him it was best not to get involved with those shady characters.
But reality forced him to find a way to resolve the issue between him and Lin Fan as soon as possible.
This time, he really couldn't afford to lose. If he lost, it would be a disastrous end. He had been in business for so many years and had seen all kinds of storms, but this time he truly felt fear and dread.
"Dad, if the gap is this big, we probably will never be able to compete with him. It looks like we're going to lose this time. It's a pity that we've dragged Uncle Liu down with us."
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