As he introduced himself and called out, more and more people gathered at the door, and soon a long queue formed on the street.

And those who knew each other were spreading the word.

"Sister, haven't you always wanted a fur coat from Red Leaf Tailor Shop? Come quick, we have some for sale today!"

"I'd like to buy it, but Mom disagrees. She says two thousand yuan a piece is too expensive, let alone a special edition of three thousand yuan!"

"Oh my, sis, the store has a new style of fur coat today! It's exactly the same, except it has less fur covering it. It's only two hundred yuan a piece!"

"Huh?! Two hundred yuan? Let's go, let's go!"

……

Similar scenes occurred throughout Liangshan County.

Before long, the area in front of the Red Leaf Tailor Shop was packed with people, and pedestrians were so crowded that they couldn't pass each other.

Whether they wanted to buy it before but failed to get one, or couldn't afford it because it was too expensive, or had already bought it and were waiting for the new model to be released, everyone gathered here.

Looking at the sea of ​​people before them, they felt even more certain that buying furs from Hongye Tailor Shop was the right decision. That's how people are; they have a herd mentality. Businesses that are doing well will only get better, while those that are doing poorly will only get worse.

That's why advertising and promotion are so important!

"After saying all that, I'm sure you all have a full understanding of our new fur coat. Without further ado, let's open sales right now!"

"Today's stock is also limited. If you can't buy it today, you'll have to wait until tomorrow. Buy early and enjoy it sooner, everyone! Take action now!"

……

Ye Family Clothing Store!

Ye Tian was also busy selling clothes in his own shop.

However, his method of selling clothes was truly bizarre. He would have the shop assistants wear the clothes and stand at the door, and then have them point to the clothes they were wearing and start promoting the clothes to anyone who passed by.

"Hello, these are our newest clothes. Look, this is how they look on me. Would you be interested in buying them?"

"Hello, miss, these are our newest clothes. They're cheap and durable. I'll give you a discount if you buy them!"

"Hello……"

The shop assistants were working up a sweat.

Ye Tian, ​​on the other hand, was dozing off on a recliner in the corner of the shop.

Sunlight streamed through the glass window, bathing him in its warmth. He looked peaceful and sound asleep, and the expression on his face showed he was sleeping soundly.

Suddenly, a shadow blocked the sunlight from above. Ye Tian seemed to sense this and slowly opened his eyes.

Then, the next moment, he saw Ye Fuhai standing in front of him with a dark face!

Ye Tian hurriedly stood up and looked at Ye Fuhai, saying, "Dad, what brings you here?"

Ye Fuhai glared at him and said, "Why didn't you go to school?"

Ye Tian chuckled and said, "Isn't this to make our clothes famous as soon as possible?"

He pointed to the shop assistant outside the door who was constantly trying to sell him the clothes he was wearing, and said proudly, "Dad, what do you think of my idea?"

"Since there aren't many customers coming into the store, we'll have our staff put on the clothes and go out to promote the products. I've already decided to find a dozen or twenty more people, have them wear these new clothes and shout this out. It's sure to boost sales!"

Hearing his son's words, Ye Fuhai's serious expression softened slightly.

He nodded slightly and said, "This method is not bad. How many clothes have been sold these past few days?"

Ye Tian laughed and said, "Dad, we've already sold over forty items!"

Upon hearing this, Ye Fuhai's eyelids twitched violently, and his brows furrowed tightly again.

"What did you say? You've only sold forty-odd items in all this time?"

Seeing that Ye Fuhai's expression was a bit off, Ye Tian quickly said, "Dad, forty-odd items is already quite a lot. There are very few people coming into the store, especially today. I don't know what's wrong. It's been almost half a day and not a single person has come in. I have nowhere to sell them."

Hearing his son's words, Ye Fuhai glared at him and said, "Is all you can do is stay in the shop? Can't you use your brain? Why don't you set up a street stall?"

"Set up a street stall?"

Ye Tian chuckled awkwardly, not daring to respond.

What a joke! He's the young master of the Ye family, it would be so embarrassing for him to set up a street stall. If his classmates saw him like that, he would never be able to go to school again.

Ye Fuhai was a shrewd man; he could easily see his son's concerns.

His brow furrowed even deeper.

Ye Tian is really not cut out for business. You know, the least important thing for a businessman is his reputation. If he cares so much about his image, what kind of business can he do?

I remembered Lin Fan, who used to sell wild mushrooms on the street.

His composed and generous demeanor, and his smiling way of attracting customers, were somewhat reminiscent of how he started his business from scratch back then.

With these random thoughts swirling in his mind, Ye Fuhai said to Ye Tian in a deep voice, "Later, take a hundred pieces of clothing to set up a stall across from the shop. Don't go home until you've sold them all!"

Upon hearing this, Ye Tian's face fell, but he dared not disobey Ye Fuhai's wishes. He could only nod sullenly and go to pack his clothes.

After reprimanding Ye Tian, ​​Ye Fuhai turned to the manager behind him and asked, "Manager Cheng, what's going on? Usually, this store is a bit less crowded, but at least someone will come in occasionally. Why hasn't a single person come in today?"

Manager Cheng frowned and shook his head, saying with a puzzled look, "Boss, I don't know either."

"But I know a few regular customers who didn't come today. Should I go ask them?"

Ye Fuhai nodded with a gloomy expression.

"Go and ask around, see what's going on, whether there's something wrong with our store's operations."

Manager Cheng found a few regular customers in the store, and I asked them a few questions. After a while, he returned with a strange expression.

"Boss, I've found out. They said today is the day Red Leaf Tailor Shop is selling furs without limit, and they all went over there to join in the fun, so they didn't come over."

"what?"

Upon hearing this, Ye Fuhai frowned deeply.

Hongye Tailor Shop... He had heard of this shop's reputation recently; it had made quite a stir, and it was said that a fur coat cost two or three thousand yuan.

He had heard about it, but he didn't pay much attention to it because they were selling ordinary clothes, which cost at most a few dozen yuan a piece. Their target customer groups were different.

Logically, the other party's business shouldn't affect them, so why is this happening?

"Red Leaf Tailor Shop... I was thinking of hanging our regular clothes in their shop to sell, using their name to advertise. Let's go take a look, and we can talk to the owner to see if this idea is feasible."

Ye Fuhai's ability to reach his current position is enough to prove that he has certain capabilities. Collaborating with famous stores for promotion can indeed play a very good role in publicity. Unfortunately, he did not know Lin Fan, the person behind Hongye, so he was destined to return empty-handed.

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