"Coal? That's not a good thing! Who would buy that stuff? Are those officials and ministers who think with their butts crazy?"
"I heard that it was ordered by His Majesty himself."
"Oh? Maybe there are other reasons involved?" When someone heard that this was actually the work of the current emperor, his tone suddenly changed.
The power of the media is something that no one in this era has ever seen.
With the help of newspaper propaganda and Zhu Yunhuan's deliberate promotion, people all over the world now know the origins of those cheap fabrics. They believe in God's grace, and many people have subconsciously sided with Zhu Yunhuan.
"You don't know this. The coal His Majesty sells us is smokeless and non-toxic! I just ran into an acquaintance who works at Cuiming Tower and asked him about it. It's true. It's even mentioned in the latest issue of the newspaper. The newspaper reader at Cuiming Tower is talking about it right now."
"Did you see that guy beating drums and gongs over there? He just said that this anthracite coal is sold for 10% of the price of regular charcoal!"
"Then we can go and have a look!"
"..."
It turned out that the order to start selling coal had been issued by Yingtian Prefecture, and the people from the Coal Transport Bureau were promoting it all over the streets! Although Zhu Yunhuan had Song Zhong arrange this matter two days before the press conference, the court officials had to spread the order everywhere, which delayed the time. Therefore, Beiping only started selling coal now.
Hearing the noise outside, Zhu Yuanzhang temporarily put down the newspaper in his hand, slowly walked to the window facing the boundary street and looked down.
The corners of his mouth were full of smiles as he said, "Look, the people of the Ming Dynasty now all love and respect our grandson and believe in him!"
"With the press conference and the newspapers, the firsthand news from Cui Ming Lou will spread to the streets of Peking very quickly. Anthracite will be sold very quickly. The little wolf has secretly put in a lot of effort and considered every detail of this matter."
Lu Wei was also happy from the bottom of his heart, and nodded, saying: "Your Majesty is wholeheartedly devoted to loving and respecting the people of the world, so the people of the world will naturally love and respect Your Majesty." He knew the young emperor better than most people, so his words were naturally sincere.
Zhu Yuanzhang glanced outside twice more, then turned away, no longer paying attention to the matter. "We've got the newspaper and heard the firsthand news. Let's go back to the house first. It's a good opportunity to take advantage of the chaos outside so that we won't be discovered by the fourth brother and that troublemaker monk."
He paused, as if something was on his mind, and said, "He loves and values the people of the world. I can see it, you can see it, and I guess the nobles in Huaixi can see it too. We... don't have time to waste here."
Only then did Lu Wei understand.
A look of sudden realization appeared on his face: It turned out that he wanted to go back to the house to see if the information from Commander Jiang had arrived!
"Yes, let's go back to the house now." Lu Wei responded.
The two of them immediately put on their cloaks and hoods again, and squeezed through the crowded and chaotic crowd to leave Cuiming Tower...
At the same time, in another private room.
Zhu Di was also standing by the street window with his hands behind his back, his gaze solemn. He pursed his lips tightly as he watched the commotion below, his face as gloomy as water.
"That person... is really good at this!"
"Now, my Beiping Prefecture looks... like Beiping Prefecture at all. If you don't know, you might think it is Yingtian Prefecture under the rule of Zhu Yunhuan!" Zhu Di's face was full of unwillingness, and he said almost gritting his teeth.
He had to admit that the current scene in Beiping Prefecture... he was unwilling to watch or listen to it.
The monk Daoyan beside him had a cruel look in his eyes:
"So... the sooner the better! If you can find an opportunity, Your Highness would be wise to directly stand before the person in the private residence and explain the pros and cons directly."
"It's time to take action! Otherwise, the title of Hongwu Emperor will be in vain!"
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