The last disciple who traveled through Medicine King Valley sells goods live
Chapter 47 The emergence of counterfeit goods
Still take the cart down, put the basket on it, and then move the dustpan and scale up.
Shanshan pulled the cart towards the tea market.
As Shanshan started purchasing tea, Jiang Ningming set up the camera and was responsible for monitoring the footage in the live broadcast room while interacting with the audience.
As a result, Jiang Ningming saw someone asking him to look at fan club number three.
Jiang Ningming opened the fan group and saw someone sent a picture and asked, "My grandpa bought this online. Is it from Shanshan's?"
Jiang Ningming looked at the box. The packaging and everything else looked very similar. He couldn't make up his mind for a moment.
Then the person sent a message saying, "Grandpa said he bought the tea here, and the taste is much worse than the one I bought for him. So he asked me to come over and ask."
Seeing this, Jiang Ningming understood instantly. Without Jiang Ningming's answer, a fan answered.
[Is this even a question? It's definitely fake. We all know how Shanshan buys and makes tea every day. She only sells a certain amount of tea every day. How could she possibly sell it on other online shopping platforms?]
[Yes, yes, Shanshan doesn't have the energy to make so much tea.]
[So is it not possible that Shanshan is collaborating with someone else? ]
[Yigui Tea is just great: Impossible! Shanshan is very obsessed with the quality of tea. Not to mention that Shanshan doesn't have time for that right now, even when collaborating with others, he will always ensure quality control.
Apart from anything else, Shanshan would never do anything to hurt her fans. If there is a conflict, she will only stand in front of her fans!
[Since it's not Shiny, I'll let Grandpa withdraw.]
Because this group is an older group, people like Qiufeng and Yuntian are not in this group.
Naturally, I don’t know what happened.
Moreover, Shanshan didn't know about this yet, so Jiang Ningming thought it would be better to wait until Shanshan was done with her work before telling her.
It would be better to talk about this matter in the live broadcast room after communicating with Shanshan.
However, Jiang Ningming didn't want to just let go of those Wang stores with their glittering names.
So he sent a message to his eldest brother, asking for relevant information. He then sent a message to the company, asking them to search online for various merchants related to "Yigui" tea and various data searches.
Until Shanshan finished purchasing tea.
Na Shanshan went home to dry the tea leaves. After the morning live broadcast ended, Jiang Ningming told Na Shanshan about this matter.
Shanshan never expected to encounter such a thing. She could sell tea in a real way, but when she encountered someone selling tea under her own name, she really didn't know what to do.
"I asked my brother, what we need to do now is to register the brand and trademark first, so that no one else can use this name in the future. It will also allow tea buyers and sellers to distinguish between genuine tea and counterfeit tea.
In addition, I have already investigated clearly and found that the outer packaging of those counterfeit stores is indeed produced by the same outer packaging company as Shanshan.
We didn't have an exclusive contract with the packaging factory we hired, and since they provided the design, we couldn't claim exclusive rights, only usage rights. We couldn't sue them if they sold it to someone else.
These are a few factories I know that are pretty good at outer packaging. These are the designs I asked them to arrange. You can buy exclusive copyright for all of them.
Since it had already happened, we simply changed the packaging and this time printed our own logo on it. Furthermore, when the packaging came back, we could also independently code it. It also had to have a unique anti-counterfeiting mark.”
Shanshan didn't quite understand what Jiang Ningming said, but after hearing what he said, she suddenly stopped worrying.
"You've accomplished so much in such a short time, Jiang Ningming. You're truly outstanding."
Jiang Ningming, who was originally serious, blushed immediately when he heard the glittering compliments.
Seeing Jiang Ningming like this, Shanshan couldn't help but feel amused: "Is there anything I can do?"
Jiang Ningming quickly returned to work. "Yes, registering the brand requires some information. Also, you need to make the final decision on the trademark design and packaging."
Shanshan took a look at the outer packaging drawings and trademarks.
After thinking for a while, he said, "These feelings are very common. Wait for me to think about it."
After lunch, Shanshan did not sleep, but came to his desk in the living room.
Originally, the living room on the second floor only had a carpet and a soft couch.
Later, Jiang Ningming's desk was added. Shanshan then placed another desk opposite Jiang Ningming. This way, if she needed to broadcast live on her computer in the future, she would have a place to do so.
But now, Shanshan put the four treasures of the study that he usually used on it.
Start writing and drawing there.
Jiang Ningming, who had just finished washing the dishes, went upstairs and saw Shanshan standing behind the table, writing something with a brush.
Jiang Ningming swallowed his saliva and said, "Shanshan, can you also write calligraphy?"
Jiang Ningming also knew about calligraphy; his grandfather could write it. His older brother also learned a little from his grandfather. He had always preferred modern things since he was a child and had no interest in these things.
But, lack of interest doesn’t mean he doesn’t know what’s good.
Jiang Ningming always felt that Shanshan had a very attractive temperament, just like a clear tea, which required careful tasting to appreciate its charm.
Now, looking at Shanshan writing calligraphy, he realized that Shanshan's temperament came from the silence of ancient culture.
That flash looked up and said, "It's not a big deal."
How could I not know something I've learned since childhood? "Come and take a look at this, what do you think of it?"
Jiang Ningming suddenly took out his phone: "Wait a minute! You continue, I'll take a video!"
Shanshan, who was already used to shooting videos, lowered her head and started writing again after hearing this.
Jiang Ningming knows how to use the camera. He retreats to the stairs and uses the camera to let people follow the scene in the camera as they walk in. The camera first captures his door, table, window and soft couch.
After that, he came to Shanshan's side.
In the camera, Shanshan was standing there writing. Jiang Ningming filmed her from far away, gradually getting closer until the camera directly captured the words Shanshan was writing.
There's no editing involved, so you can clearly see that it was Shanshan who wrote the words. She also wrote the words. It wasn't a staged photo.
Jiang Ningming put away his phone only after the footage was shot.
"Alright. What does Winky want me to see?"
Then Shanshan gave him the blueprint he had just drawn.
"This is the name and the trademark."
Jiang Ningming looked at the shining name with some surprise: "Medicine King Valley·Yigui."
Jiang Ningming was a little confused, so Shanshan took out the name on her registration license. It was written "Yaowang Valley·Yigui"
"As for the brand, it's Yaowanggu, and the name of the tea is Yigui."
After saying that, Shanshan handed him the previous outer packaging: "Actually, every box looks like this when it comes back. After the box comes back, I always stamp it with my personal seal. It's not a big deal, but there is still a difference. Is this the anti-counterfeiting mark you mentioned?"
Shanshan has a good memory. Although Jiang Ningming said a lot of things that she didn't understand before, she would recall what Jiang Ningming said and analyze it afterwards.
Jiang Ningming then discovered that each box that was ready to be sent out had a "Medicine King Valley" seal in the upper left corner, and a "Medical Gui" seal in the lower right corner.
This distinguishes it from counterfeit brands.
"Here's what I thought. In the past, because I didn't have enough money, my products were a bit crude and could only be made into paper boxes. Now the conditions are different, so I plan to make three packages.
All three packaging options come in handmade wooden boxes. The first is a small box with a rattan inner box. I've researched Jingdezhen porcelain, and it's quite fine. We might be able to custom-make a batch of bottles and teaspoons. The tea leaves are 20 grams, and the price is set at 2,000.
The second type is a relatively larger box like this one, just like the first, except it contains two bottles. Each bottle is 25 grams. The price is 5,000.
The third type is packaged in separate bottles, still 5 grams per bottle. Ten bottles in total, also 50 grams, but I'm thinking of pricing it at 10,000 yuan. Is that too high? The main reason is that the packaging is a bit expensive, and I don't want to sell my tea at a discount.
But I have a gift! A box like this has three drawers.
The first drawer is for teaspoons and a selection of exquisite pastries. This position can be pulled open, and inside are independent small compartments. It can also do a good job of sealing.
The second drawer contains ten portions of tea in small bottles. Each bottle has a different pattern and color, which should look very beautiful.
The third drawer will have two 20g bottles of white tea. This layer will be similar to the second box, except that it only contains tea leaves and no teaspoons.
Will others find it expensive?”
Jiang Ningming was dumbfounded when he saw the contents on the paper: "This, this is all what you just drew?"
That Shanshan said, "The second blueprint was drawn before, but I asked about the price and it was a bit expensive. I didn't have the money at the time, so I changed it to this one. These two were just drawn. What do you think?"
Jiang Ningming said, "I think you don't need to do the first one. You don't have much tea to begin with. Packaging it into small packages or large packages will have the same result. Those who can afford your tea won't mind spending a few thousand yuan more. On the contrary, they will think buying more is better."
Separate packaging will only increase costs, and the results will be the same. It's better to just use these two types of packaging. After all, we have limited manpower."
Shanshan thought for a moment and said, "Do you think the third one will be too expensive?"
Jiang Ningming said firmly: "Absolutely not! Just wait and see, when these things are put on the shelves, the third type will definitely be the fastest to be sold out!"
Shanshan was finally relieved: "That's good. Now we just need to contact the manufacturer as soon as possible."
Jiang Ningming said, "Leave this to me. I'll register the trademark and brand this afternoon. I'll contact the manufacturer later."
That Shanshan said, "Then I will finish drawing the pattern on the porcelain as soon as possible."
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