After dreaming of getting rich, I dressed up as a collapsed idol

When Lu Qingfeng received Zhu Zhichang's call, he was already in Jinling, attending the Jiangnan Literature Festival.

"Didn't we just sign this endorsement contract? Why are we renewing it now?"

"It must be because the market response is good, so they want to bind you for a long time. In order to maintain the market impression, brands generally will not easily change spokespersons."

Zhu Zhichang said.

"Brother Zhu, what do you think?"

Lu Qingfeng asked for his opinion.

"If you're just looking to secure a profit, you'd better agree directly. If you're optimistic about your future, then there's no need to rush."

"Then you should refuse, Brother Zhu."

"Okay, I see."

There was a smile in the middle-aged agent's voice.

After hanging up the phone, Lu Qingfeng felt the Nine-tailed Fox inheritance beating faster and faster in the depths of his consciousness. It felt like he was just one step away from a new talent emerging from the cocoon.

This is naturally the effect brought about by this endorsement.

For celebrity artists, commercial endorsements not only bring visible financial benefits, but also many invisible benefits.

Compared to television, movies, and music, which require high-quality works to be recognized by the public, commercial endorsements make it easier for artists to appear in front of the public.

Especially those fast-moving consumer goods with annual sales measured in billions, comprehensive market coverage, reaching all age groups, and high frequency of purchases, are the best exposure media for artists.

This is why Coca-Cola and Pepsi are considered top endorsements.

It is inevitable for top artists to get endorsements from top luxury brands, but mass brands are the embodiment of the artists' commercial value and popularity.

At the same time, career is also an aspect that artists’ fans value.

When fans of different idols quarrel online, they always bring up the brands endorsed by their idols, competing in terms of quantity and quality.

Increase fan stickiness in disguise.

In addition, high-quality, well-reputed brand endorsements can also enhance an artist’s personal image.

For example, watches and jewelry.

In short, there are many benefits.

The success of the first endorsement is also a major career advancement for Lu Qingfeng. It also accelerates the incubation of new talents and is worth celebrating.

"What are you thinking about?"

Yang Xiuxiu, who was standing by, saw that he hadn't said anything, so she asked him.

"Nothing." Lu Qingfeng shook his head. "How long will it take to get there?"

"There's a bit of traffic, it might take another ten minutes."

Yang Xiuxiu looked at the traffic outside.

This Jiangnan Literature Festival was held in the Great Hall of Jinling University and was not open to the public. Apart from the invited award winners, writers from the Writers Association, and the media, the only audience present were teachers and students from Jinling University.

When we arrived in the vehicle arranged by the Children's Literature magazine, we could see bright lights on the scene and many people gathering here.

"Xiao Lu."

Lao Qian and editor-in-chief Wang Weimin of "Children's Literature" were both there, and standing with them was Cao Youyou of "Mengya".

"Long time no see, Editor Qian, Editor Cao, and Editor-in-Chief Wang."

Lu Qingfeng stepped forward to greet him.

"It's been a while since we last met. Miss Lu is still as graceful and elegant as ever."

Because he was attending a ceremony, Lu Qingfeng dressed up and chose a low-key formal suit, but he still stood out among a group of writers who were much older than him.

"Qian Bian is also very handsome today."

Old Qian also wore formal clothes today. Apart from having less hair, his figure is still in good shape. He is in pretty good shape among men of his age. Just look at the beer belly of Editor-in-Chief Wang next to him.

"Today, you winners will have an in-depth discussion. Is Mr. Lu ready?"

Wang Weimin on the side asked with a smile.

"Well, I made some preparations."

The Jiangnan Literary Festival is held annually, and each festival has a theme. This year's theme is "Literary Moments in Life."

Around this theme, every year's award-winning writers and some big names in the literary field will exchange ideas on the stage, which has the meaning of connecting the past and the future and looking forward to the future of literature.