The bosses and shareholders of these small companies also know that they cannot keep the patent for this drug, and if they develop it themselves, they may not get more profits.
So it’s better to do a one-time transaction.
Moreover, even if the drug reaches the third phase of clinical trials, there is still a risk of failure. Small companies cannot afford this risk, and directly reselling it for cash is also a wise choice.
This type of acquisition has long been common, ranging from tens of millions to billions, and even hundreds of billions.
"okay, I get it."
"Thank you for reminding me. Please continue to help me pay attention to this matter."
"If the acquisition is successful, please let me know as soon as possible."
Chen Xuan already had an idea in his mind. This news was indeed very important to him.
Maybe it can help push up Pfizer's stock price all at once, which will be detrimental to his short selling.
It mainly depends on how big the market for this anti-cancer drug is and how likely it is to be listed on the market. This will directly affect Pfizer's future revenue, and the stock market will naturally change accordingly.
……
……
"Okay, I'll contact Anna now."
"Our group has a lot of autonomy in this pricing, and Luo Nova should be very cooperative."
"Our collaboration with Anna will also help her gain more influence in Novartis, and she should be more willing to cooperate with our conditions."
Luo Shiyun smiled and nodded, saying, "Also, regarding global market pricing, I think we should also do some publicity. This will help us improve the public's favorability towards our group."
There is a huge difference between China’s pricing and global pricing, with the former being 1/4 of the latter.
The difference in drug costs for patients is more than ten times.
If it is not publicized, many Chinese people will not know about this and will think that this kind of pricing is natural.
Only by letting the Chinese people know the global pricing can they realize how cheap the domestic pricing is and learn to cherish this price.
This comparison can enable Antai Pharmaceutical Group to gain the best visibility in the Chinese market, making the public like and rely on Antai Pharmaceutical Group more.
Therefore, this point is very worth promoting.
Even the factory price of 5000 for four boxes of medicine is not cheap.
But compared to the price of life-saving drugs, it can be considered very cheap.
Not to mention that it has been included in China's medical insurance, and patients only need to spend two thousand to buy these life-saving drugs.
In contrast, Antai Pharmaceutical Group also appears to be very conscientious, enough to make patients grateful to it and increase the public's favorability.
"Okay, sure!" Chen Xuan nodded.
He certainly had no objection to this.
This is a good opportunity for Antai Pharmaceutical Group to enhance its image and build a reputation as a conscientious pharmaceutical company. There is no reason to miss it.
Other pharmaceutical companies will make a big publicity if they only reduce the price a little bit, even if the generic drug is cheaper than the original drug, it can be used as a reason for their publicity.
There is no reason why the price of a lung cancer drug, as an original drug, should be more than ten times cheaper than that of foreign drugs. If this is not promoted, it will feel like a great injustice.
……
And soon,
After starting work in the Publicity Department of Antai Pharmaceutical Group,
The global pricing of the special medicine for lung cancer was also announced all at once.
This pricing immediately caused an uproar and sparked countless controversies.
"Has Antai Pharmaceutical Group announced global pricing?"
"The factory price of one box is 5000 yuan, so the monthly medicine cost is at least 2 yuan."
"However, this is Antai Pharmaceutical Group's freedom and we have no right to interfere. It is also beneficial to our publicity."
When Mo Xuefeng learned about this, he was also shocked.
The main reason is that the pricing gap between the Chinese market and the global market is too huge, which makes it difficult for him not to be shocked.
But besides being surprised, he thought this was a good thing.
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