Rebirth 78 was replaced by a husband, the cold educated youth pulled the curtains every day

Shu Tianqi's question seemed to be asked casually.

In fact, there is a lot of content included in it.

Given Hong Kong's limited understanding of the mainland, it can be said that even if Shu hired the most professional market researchers, they would probably not be able to give a sufficiently accurate answer.

In the mainland, the reform had just begun not long ago, and those who went into business were called the first group of people to try new things.

It is quite difficult for Shu to find someone who understands the policies and has sufficient business acumen and brains.

Faced with this problem, if it weren't for the fact that he was being treated to a meal by someone else, Lu Ye would have been tempted to collect consulting fees from Shu Tianqi.

"I heard Shu Wen mention it before. You are attracted by the vast agricultural resources over there and want to introduce high-quality crops there." Lu Ye said softly.

"That's right. We at Shu's are planning to launch a batch of high-end premium grains, mainly supplying high-income groups. This business has been monopolized by several foreign companies before, and we plan to break this monopoly." Shu Tianqi nodded in response.

Lu Ye tasted it and then said, "I think the so-called high-end products should be defined from two aspects."

"Oh? How do you say that?" Shu Tianqi became interested when he heard this.

Today's high-end fine grains are mostly carefully selected high-quality grains, emphasizing the origin and variety, and then screening the quality.

Only with this, coupled with exquisite packaging, can the product finally be priced very high and labeled as a high-quality product.

However, the two aspects that Lu Ye mentioned to define it are obviously not what he meant.

"I think the first aspect is the traditional definition method, which looks at the origin, variety, quality, and even deeper factors such as nutritional content and ingredients."

"But no matter what, food is ultimately meant to be eaten. As the saying goes, illness comes from the mouth, so what we eat for three meals a day is inextricably linked to our health."

"Cultivation technology is developing rapidly. To improve yield and quality and eliminate diseases and pests, various fertilizers and pesticides are being used."

"Crops sprayed with pesticides are insect-free, and seedlings fertilized with chemical fertilizers grow faster. This is the progress of science and technology. Increasing yields can feed more people, and there's nothing wrong with that."

"However, long-term use of chemical fertilizers will damage the soil structure and significantly reduce the organic matter content in the soil. Although the crops grown will have high yields, they lack organic matter, which is not good for human health."

"Even if the grains of this kind are plump, crystal-clear and round, they can't be considered high-end."

"So, I think the second level of definition is healthy, green, pollution-free, and organic."

Shu Tianqi chewed over every word of Lu Ye carefully. It had to be said that Lu Ye's words really made his mind clear, as if a door had been opened in his mind.

There was a feeling of sudden enlightenment in front of me.

As the head of a large grain company, Shu Tianqi can be said to have a very specialized understanding of the development of international grain.

Shu Tianqi had also heard of the term organic agriculture.

However, there are few people who advocate this term, basically only a very small number of agricultural scientists in Europe. There are no clear scientific research courses in agricultural universities and even research institutes around the world.

To say that it only exists in theory is even a bit of an exaggeration. To be more accurate, organic agriculture is still just a concept!

But the young man in front of him was talking very eloquently and told him that green and organic agricultural products were the definition standards of high-end products.

How could Shu Tianqi not be shocked by this?

"I heard that the mainland only reinstated the college entrance examination two years ago. I can't believe that Mr. Lu could have such profound knowledge without any systematic study experience."

"Mr. Lu, can you tell me how you learned about the concept of green organic food?"

"I like reading, and I read all kinds of books. I can't remember which book I saw it in." Lu Ye smiled and made up an excuse.

However, as soon as he said this, Su Yunjie and Zhao Xiaolong all turned their eyes to him.

Especially Su Yunjie, the questioning in his eyes was almost bursting out.

"You're such a good storyteller. I've known you for such a long time and we've even slept in the same room for so long, yet you don't even seem to have a book, let alone read it!" Su Yunjie complained in his heart.

Zhao Xiaolong knew that Lu Ye was talking nonsense, and he couldn't help but think to himself, "Brother Ye really dares to make up stories. Look at how he tells these lies without blushing or getting nervous. It seems like it's true."

"It is true that there is a golden house in books."

Shu Tianqi sighed and did not continue to ask about this topic.

"So, Mr. Lu, what you mean is to incorporate the green and organic concept into the concept of high-end grain products, combine the two into one, create green and organic premium grains, and promote them to the high-end consumer market."

Shu Tianqi quickly understood Lu Ye's meaning and sorted it out into a complete idea.

"Yes, that's what I mean." Lu Ye nodded.

"It's a really good idea." Shu Tianqi sighed.

Continuing with Shu Tianqi's initial question, Lu Ye continued, "As for the advantages you just asked about, seizing the initiative and establishing a brand image is one. Establishing an agricultural base in Binjiang will have a more far-reaching impact on the Shu family's grain industry. Black soil is primarily distributed in three major areas around the world: the Mississippi River Basin and the Wuermao Great Plains in the United States, and the Northeast Plains of China."

"The former is controlled by the four largest international grain traders, and there is no possibility for the Shu family to get involved."

"However, the Northeast region is still in a relatively backward agricultural stage and has not yet been controlled by capital. This presents an unprecedented and huge business opportunity for any grain company, and the Shu family is no exception."

"If the Shu family can gain a foothold on this black soil, they will have an inexhaustible grain base. With this base, the Shu family will have the capital to eat at the table in the grain futures market. I don't need to explain the importance of this."

Shu Tianqi nodded again.

This point was also briefly mentioned in Shu Wen's plan, but there was no mention of grain futures.

When Lu Ye said this at this moment, it gave people a feeling of surging emotions.

Shu Tianqi had to admit that he was stimulated by Lu Ye's words. He had the urge to set up a project department immediately and invest heavily in the Northeast region.

The international food market has always been bloody.

In the futures market, there is even more swordplay and shadowy activity. Countless capitals are holding sickles, hiding in the dark, waiting for an opportunity to reap the rewards.

If the Shu family could have such a large rear base, then they would really have the capital to come to the table.