Rebirth of the Legend of the Female Chef
Chapter 28: The Road to Innovation
Su Yao's food empire has gone through many ups and downs and is still standing strong, but she knows that in this rapidly changing era, only continuous innovation can maintain its leading position.
As people's pace of life accelerates, the takeout market is growing rapidly. Su Yao decided to seize this opportunity and bring her restaurant's cuisine to the wider takeout market. However, ensuring that the taste and quality of takeout dishes are consistent with those of dine-in dishes is not easy.
"Su Yao, it's too difficult to control the delivery time and temperature of takeout. The taste of the dishes always deteriorates when they are delivered to customers." The employee in charge of the takeout business said worriedly.
Su Yao frowned, thought for a moment and said, "We have to develop special takeaway packaging that can keep the food warm and maintain the shape of the dishes. At the same time, optimize the delivery route and cooperate with a more efficient delivery team."
After numerous trials and refinements, the team finally designed an innovative takeout packaging that incorporates advanced insulation materials and a leak-proof design. Furthermore, through a strategic partnership with a well-known delivery company and leveraging its intelligent delivery system, they significantly shortened delivery times.
But new problems followed. Due to the surge in takeout orders, the production pressure in the kitchen increased, resulting in slower food delivery and an increase in customer complaints.
"Su Yao, the kitchen is already running at full capacity, but it still can't keep up with the growth rate of orders." The kitchen manager said anxiously.
Su Yao decisively decided to upgrade the kitchen, introducing advanced cooking equipment and automated production lines to improve production efficiency. At the same time, she replanned the kitchen layout and optimized the workflow to make each link smoother.
After overcoming a series of challenges in the food delivery business, Su Yao turned her attention to the integration of technology and food. She envisioned building a "smart kitchen" that would leverage artificial intelligence and big data to accurately develop dishes and provide personalized recommendations.
However, this idea encountered technical difficulties during implementation. Artificial intelligence's understanding of dish flavors and ingredient combinations was flawed, and big data analysis results were not accurate enough.
"Su Yao, this technology is much more complicated than we imagined and may be difficult to achieve in the short term." The head of the technical team said somewhat frustratedly.
Su Yao encouraged: "Don't be discouraged, we can ask more professional experts to guide us and continuously adjust and optimize the algorithm."
Through unremitting efforts, the prototype of the smart kitchen is gradually emerging. By collecting customers' taste preferences and dietary data, the system can recommend dishes that better meet their needs and even provide personalized diet plans based on their health goals, such as weight loss and muscle gain.
Just as Su Yao was excited about the progress of the smart kitchen, a sudden food safety crisis swept the entire catering industry. A well-known catering company was exposed for using expired ingredients, which aroused the public's extreme concern about food safety.
"Su Yao, this crisis has had a huge impact on us. Customers' trust in food safety has declined, and both takeout and dine-in orders have dropped significantly." The marketing manager said anxiously.
Su Yao took immediate action, publicly disclosing the restaurant's ingredient procurement channels and rigorous food safety testing procedures, inviting customers and the media to visit the kitchen to witness the food preparation process firsthand. At the same time, they strengthened internal food safety training and management to ensure that every step met the highest standards.
With Su Yao's active response, the restaurant gradually overcame the crisis and regained the trust of customers.
However, the challenges never ceased. With the continuous emergence of competitors, the battle for market share became increasingly fierce. Su Yao realized that relying solely on food and service was no longer enough; she also needed to create a unique brand culture and user experience.
She decided to organize a series of cultural activities with food as the theme, such as food lectures, cooking competitions, parent-child cooking classes, etc., so that customers can not only come to dine, but also come to experience the culture and fun behind the food.
In the process of preparing these activities, we encountered many problems such as venue rental, guest invitation, and event promotion.
"Su Yao, the budget for this event has been overspent, and the number of registrations is lower than expected." The event planner said worriedly.
Su Yao calmly analyzed: "Adjust the publicity strategy, increase online promotion channels, cooperate with relevant communities and organizations, and expand the influence of the event."
After a series of adjustments and improvements, the event was a complete success, attracting the participation of many food lovers and further enhancing the restaurant's brand awareness and reputation.
On this road of innovation full of challenges and opportunities, Su Yao has always been firm in her belief and has moved forward courageously. She believes that as long as she continues to explore and try, her food empire will usher in an even more brilliant future.
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