Shipin Dalizheng
Chapter 147 Sales
Rong Tang felt that this was an opportunity to advertise. "We... Rongjia Village did this ourselves. To be honest with Mr. Xue, we have a winery in our village that specializes in white wine and rice wine. If you like it, you can come to the village to buy it."
He is now in Fuxinzhuang, and it's not that he doesn't want to promote Fuxinzhuang, but there are some people in this world who think that disabled people have all kinds of problems, or are afraid of them, or dislike them, and think they are unclean, so he mentioned Rongjia Village.
Xue Dongjia giggled, "I don't know how much this sweet wine from Rong Shizi will sell for. Let me tell you, it's too expensive and I can't afford it. The embroidery business isn't doing well either, and I can't make much money all year round."
Rong Tang thought about it and decided to go for the affordable route for the sweet rice wine, with the target customers being women in the inner chambers.
"That's twice the price of glutinous rice. Do you think that's appropriate?"
The current price of glutinous rice is 20 wen per catty, and sweet wine is 40 wen per catty. It is neither cheap nor expensive, because ordinary people cannot afford it.
"The price is quite reasonable. I know some noble ladies who often complain that they enjoy gathering together to appreciate flowers and listen to music, which is great, except they can't drink like men. While there are fruit wines brewed specifically for women, most of them are sour and astringent, with a terrible taste. This rice wine is quite good, but if it had fewer grains of rice, it would be more enjoyable if it could be drunk like alcohol."
That’s easy, it’s just a low-alcohol sweet wine. You just need to add cold boiled water and ferment it again, which is lower in cost.
If you want to stop the low-alcohol sweet wine from continuing to ferment, just boil the sweet rice wine and package it. It can be stored for half a year or a year without any problem.
"Boss Xue, didn't you say the embroidery business is tough? I have a cooperative project here. You don't need to invest any capital. All you need to do is mention Rong Jinji sweet wine when you visit a client's house, or bring people to Rongjia Village to buy things. I'll give you a 10% rebate."
Xue Dongjia was very tempted. This was a business with no capital investment and a sure profit.
"I take what Master Rong said seriously!"
"Of course. A gentleman's word is as good as gold. Mr. Xue, you might as well take this jar back home and reminisce about the flavors of your hometown. I'll have some delivered in a day or two, and you can give it to any guests who want to try it."
Xue Dongjia was overjoyed. The ready-made clothes and cloths outside had almost been unloaded, so Xue Dongjia returned to Beijing with half a jar of sweet wine.
A coachman who came with her also said, "Now the rumor in Shangjing City is that this Rong Shizi is a villain and a little devil. I saw that the boss and he were chatting quite harmoniously."
Xue Dongjia nodded his head and said, "Don't listen to what they say. What do you mean by a villain or a little devil? He personally paid for clothes for the hundreds of disabled veterans in Fuxin Village and found ways to feed them. People like him are heroes."
The clerk said, "But I also heard that he beat people up indiscriminately, and even beat up his own second uncle."
"If you don't know the details, don't talk nonsense outside. I found out everything before coming here. The two boys from the Feng family were beaten because they bullied the eldest young master of the Tang family. The second young master of the Tang family was beaten because he stole the horse of the Rong family. They each had their reasons for being beaten. If Rong Shizi is a demon, then even someone like you should be beaten."
The guy stuck out his tongue and stopped talking.
After seeing off Xue Dongjia, Rong Tang asked Wei Wu to call over the dozen or so women in Fuxin Village and teach them how to make sweet wine. He didn't expect this first batch to make money, but to let them learn the method.
Now that he had decided to stock the wine shop with all its varieties, the wine jars and cans with the Rong Jinji logo on them should be on the agenda. He remembered that he had once asked Rong Dashan to buy these items, but in the following days, he had put them aside because he was making candy. He wondered how Rong Dashan was doing.
Having just taught the women how to make sweet wine, Zhou asked Erya to call her over for dinner. The rice was given by Chuncao that morning, and the vegetables were picked from the fields of Fuxing Village. Although Zhou's cooking skills were just so-so, Rongtang still enjoyed the food.
Rong Dashan came back in the afternoon. What made Rong Tang happy was that he also brought with him the owner of a kiln factory that specialized in making ceramic jars.
"Prince Tang, this is Boss Song. A few days ago, you asked me to go buy some wine jars and wine cans, and you also said you wanted to customize something in the future. So I contacted Boss Song's kiln factory, and he said he could make any specifications."
Rong Tang was very happy and invited Boss Song into the meeting hall. He drew the required jars and cans in the dimensions and appearance on the spot, especially the three words "Rong Jinji", which he drew into a unique brand logo.
Boss Song was very happy to receive such a large order. He asked for a deposit of ten taels of silver and concentrated on production. Just as he left, Rong Wanli, who had gone to the capital to call Master Du San, also returned.
Mr. Du San also heard that there was another very promising business that wanted to cooperate with their Duke's Mansion, so he followed excitedly. After some bargaining, the Duke's Mansion took 15% of the business, but Rong Tang did not let him get the shares for free, and asked for another 500 taels of silver as start-up capital.
Mr. Du Sanye didn't think it was expensive, mainly because the Duke's Mansion paid 10,000 taels for the sugar workshop and only got 10%, but now he can get 15% for 500 taels, which he still felt was a great deal.
After he left, Rong Tang handed the five hundred taels to Rong Dashan, "Uncle Dashan, this is the start-up capital needed to open a wine workshop. I'll need to decide how many sets of winemaking equipment I need, how much rice I need, and how many jars and pots I need. Is this enough?"
Dashan opened his mouth. Rong Shizi's business idea was really beyond his reach. He only provided a prescription, Fu Xinzhuang was responsible for the work, and the Duke's Mansion contracted all the start-up costs. He didn't need to pay a penny himself. His brain was really amazing.
"That's enough. That's enough."
This kind of business mainly relies on manual labor. If you do it, you only need a thousand kilograms of grain to slowly start the business. As for the wine-distilling equipment, he just looked at it and found that making sweet rice wine mainly requires some jars and cans. A set of equipment is enough for the time being.
Leaving all matters to Rong Dashan to worry about, Rong Tang felt that it was time for him to return to Beijing to ask for his horse.
He didn't know how big a mess the Tang family had gotten into in the capital that day because of his interference.
After beating her second sister-in-law, Mrs. Tang still felt unsatisfied. The more she thought about it, the more worried she became. She wanted to ask the servants to pack up the carriage and take her daughter Tiantian back to her parents' home to stay for a few days. Before she could pack up and set off, her sister-in-law came over.
Sima Yi's wife also listened to her husband's words about intergenerational inheritance to comfort her sister-in-law. He said to Mrs. Tang,
"Your eldest brother has already spread the word to all the relatives in the family. No matter how many generations have passed or how far they live, all the relatives in the family with direct blood ties to our line, including their relatives in the family, must be investigated and their family tree must be looked through to find out which generation of the old man married a Hu woman and passed this bloodline to our Fuyun and Tiantian in a roundabout way, causing you great trouble and making you suffer so many years of injustice."
When this matter was mentioned, Mrs. Tang's grievances doubled. When she thought about how she had been ridiculed by so many people in the capital for having two curly-haired children, and how her husband had looked down on her, she thought she might as well die. If she hadn't been afraid of the suffering she would endure without her two children, she would have died long ago.
“Is this easy to check?”
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