After get off work, the three of them went to Feicui Residence, had dinner at Su Ning'er's house, and held a small meeting.

Mother Su was particularly enthusiastic towards Jian Siyan and asked the nanny to prepare a lot of delicious food. During the meeting, the coffee table was filled with fruits and snacks.

After cleaning up, Su's mother and the nanny went back to their room to rest. Su Ning'er made a pot of tea, and the three of them got together to discuss how to increase the sales of the Wuyou Drum.

"It's mainly because it's too niche." Jian Siyan said, "We can't be impatient. We must first find a way to let everyone know about this thing and understand its benefits."

Tang Qianyu looked at Su Ning'er:

"Sister, have you figured out a solution?"

Su Ning'er took a sip of tea and said:

"You can't force the promotion of musical instruments. For example, everyone knows about guitar and guzheng, and many people understand them. They are easy for people with needs to accept. They are also essential instruments for many children's enlightenment in China. These common instruments are easy to promote."

"But niche products won't work. It's not just the Wuyou drum, but also chimes, flutes, guqin, and so on. No matter how we promote them, their sales will definitely not be as impressive as guitars and guzhengs. Musical instruments need to be learned and taught by professional teachers. So, you see, the best-selling instruments in our store are common items in music training classes. There are many professional guitar and guzheng training classes out there, but aren't there very few Wuyou drum training classes, guqin training classes, and so on? Or even none at all."

"If there's no demand in the market, we won't be able to sell our goods."

Hearing her say this, Tang Qianyu became very anxious:

"What should we do? Are we going to be overwhelmed by all the goods in our warehouse?"

Jian Siyan studied music and didn't know anything about business, so she could only watch Su Ning'er helplessly.

Su Ning'er did have a plan in mind, which she had been thinking about for the past few days.

"If we can't force it, then we'll find ways to promote it. If the guzheng and guitar can become mainstream instruments for beginners, why can't the Wuyou drum? It's even easier to get started with, and its tone is unique. Even though it's not mainstream right now, we can find ways to make it popular and make it mainstream."

Tang Qianyu is impatient:

"Sister, stop keeping me in suspense. Tell me how to do it."

Su Ning'er said:

"The reason our drums aren't selling is because there's no market demand. So, let's find a way to create demand. I saw a fan leave a message during a live broadcast saying that there's no one nearby learning to play Wuyou drums, and they can't even find a teacher. Even if parents buy the drums, who will their children learn from?"

"So my idea is that we hire people to teach online every weekend, with two hours of live online teaching every day. Anyone can learn, and it's free."

Tang Qianyu and Jian Siyan didn't react for a moment, and they were cracking melon seeds while thinking about the feasibility of this proposal.

Tang Qianyu reacted quickly:

"I think this method is feasible. Teacher Zhang just happened to have a student who wants to learn Wuyou Drum. We can talk to the child's parents and Teacher Zhang. If they agree to go abroad, we can let them teach live directly."

Su Ning'er shook her head:

"I've thought about this before. I know Qianyu, you want to save some money, but it's not that easy to start a live class. Teacher Zhang's classes are already completely full, and she definitely doesn't have the energy to do a live broadcast."

"And you know, a live class isn't just about those two hours in front of the camera. What if someone asks you about something after class? Will Teacher Zhang answer?"

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like