Reborn in 2014, getting rich from the World Cup

after that.

Yang Zheng took another look at the web version of Huoduoduo and the merchant’s backend.

After finding no problems, they called everyone together and held a formal meeting.

Even a low-key release must be carried out in an orderly manner.

It can’t just be launched quietly.

It's really not promotional at all.

Then in the ocean of the Internet, it is just like not being online at all, unable to make any waves.

Not to mention accumulation.

Yang Zheng remembers that the "original owner" Pinxixi started as a WeChat service account, and conducted the business of selling fruits in groups.

They also created a small game similar to "Farm".

Plant a fruit tree yourself and invite friends to water it.

When the fruit trees are ripe, you can really get a box of fruit.

In his previous life, when Yang Zheng returned home during the winter break, he saw his mother Chen Yue playing and asked him to water the plants.

He clearly remembered that Chen Yue said that if he filled the fields with water every day, he would be able to get a box of fruit in about a month.

Pinxixi’s price cut afterwards was indeed a scam.

The knife is too blunt to cut it.

Saving money and withdrawing it is also a huge scam.

It seems that it is only a penny away.

What I could get turned into were gold coins, diamonds, diamond fragments...

Anyway, there are various ways to prevent you from withdrawing money.

But when Pinduoduo first started, it was really generous.

It really is giving away all kinds of benefits.

If you really invite friends, you can get real cash red envelopes

This is undoubtedly an important reason why it can spread virally.

There is absolutely nothing wrong with saying that Pinxixi was built by burning money.

The vast majority of its users were paid with real money.

Yang Zheng plans to use the trick of inviting friends to receive red envelopes when the promotion officially begins.

But he felt that he could start planting fruit trees and getting real fruits now.

Because... the route is correct.

Many people think that Pinxixi was built up by cutting costs.

However, they overlooked another important factor that enabled it to develop rapidly - it was due to the country's vigorous promotion and support for agriculture, rural areas and farmers in those years.

When Pinxixi was first founded, it focused on selling agricultural products.

This is a response to the call for targeted poverty alleviation. As long as the route is correct, it will naturally be unstoppable.

Yang Zheng is determined to be an entrepreneur with depth, rather than a businessman obsessed with money.

Of course, we cannot fall behind in this regard.

It may even do more and better than Pinxixi.

You can do it even if you don’t make money or even lose money.

Because if things go well.

From now on, as long as he doesn't do anything stupid, no monsters will dare to harm him.

Yang Zheng explained the idea of ​​building small games such as orchards, farms, ranches, and fisheries, where players can get real items after developing them.

A group of people frowned when they heard this.

Marketing Director Zhang Ling was the first to speak: "This will definitely be very effective in attracting users, but... the cost is too high."

Zhou Wei couldn't help but speak up: "Another point, if you can get something for free, the user's desire to consume will decrease a lot."

Xiao Guang also objected: "Even if you really want to send something, you can send handicrafts and daily necessities instead of fresh foods like fruits, vegetables, fish, and meat. These things are too troublesome to handle, and the labor and transportation costs are too high."

After the three of them finished speaking.

Yang Zheng began to explain one by one.

"The cost is not as high as you think. Take apples as an example. The price of a pound of ordinary apples is less than one yuan."

"If we calculate one box as 10 kilograms, plus the shipping cost, it would only cost about 10 yuan."

"In game design, it may take half a month, or even a month, of full attendance to mature the apple."

"In other words, we only need to pay 10 yuan per month to buy a daily active user."

"One hundred million yuan can buy tens of millions of daily active users for a whole month. Is this cost high?"

Zhang Ling nodded in understanding. "Everything can be priced according to the time it takes for the user to grow it to maturity, thus controlling costs."

"That's what it means."

Yang Zheng said, looking at Zhou Wei again: "Many people are indeed unwilling to spend money on things that can be obtained for free. But what are we giving away? Food."

"As long as the quality is well controlled and the food is delicious, it will not only not reduce the consumer's desire to consume, but will stimulate their desire to consume."

"It's the same principle as those food tasting and drinking events that many places organize."

Zhou Wei looked at him for a while and nodded.

Finally, there is Xiao Guang.

The question raised by Xiao Guang is actually the most realistic.

It is indeed very annoying to deliver these fresh foods.

It’s definitely not as good as giving handicrafts or daily necessities.

But if you give the latter, it is just to attract users and has no other meaning.

It is not easy to explain why Yang Zheng wants to send these agricultural products.

Fortunately, Zhou Wei's statement gave him a new idea.

He looked at Xiao Guang and said, "The reason why we don't give away handicrafts or daily necessities is because of the problem Mr. Zhou just mentioned. Those items are consumed too slowly, which will reduce the user's desire to consume."

"Fresh food, on the other hand, is basically eaten immediately and consumed quickly. This way, users won't be tempted to buy it for free, but will actively purchase it."

Xiao Guang opened his mouth to speak, but after a pause, he said nothing and nodded.

Many things can be frozen for a long time...

This was the point he had just thought of.

So he originally wanted to say: If you consider consumption, just send fruits and vegetables.

But he suddenly thought of another point: business activities cannot only consider business.

So I didn't say anything.

The "opponents" have all fallen silent.

That's how the matter was settled.

And just a few words.

But it is undoubtedly very difficult to implement this matter.

It will definitely not be possible to establish a complete route of supply, warehousing and transportation chain in a short period of time.

So they discussed it for a while.

Final decision: one at a time.

Let’s start with the orchard.

The rest will depend on the situation and will be expanded later.

After today, Huoduoduo has officially started its operations.

then……

Yang Zheng’s bank card balance: -30 billion.

This was the investment amount he had promised.

Now is the time to put it in place.

He doesn't actually have to give it all at once.

But...there's no point in keeping it in his card.

You can't still care about that little bit of interest, right?

Moreover, he still has more than 5 million yuan in his own bank card and 1.4 million yuan in the Zhengrong Holdings account.

It's enough.

After seeing the balance on the card.

Yang Zheng thought of another thing: Bitcoin.

Today is August 12th.

The price of Bitcoin has fallen to around US$300.

Although it has not yet reached the lowest point of less than 200 US dollars.

But Yang Zheng is not the type to acquire a little bit at a time.

His goal is to collect as many as possible within 10 coins.

And this amount is not small.

If you wait until the lowest price to buy, you probably won’t be able to buy much in that short time.

So actually now, he is almost ready to enter the market.

But how to enter the market is a problem.