Survival skills maxed out, I feed my wife and daughter by catching fish and shrimp
Chapter 51 The Law of True Fragrance
"Six cents a piece, even though it's a live fish, it's still expensive."
"You still think it's the old days, when you were the only fish stall in the market and you could sell fish at any price you wanted. But things are different now!"
"That's right. If you ask me, the Wu family is more honest. Five cents a fish. You can't buy fish this cheap anywhere else."
Being boycotted by everyone was completely within Chen Changfan's expectations, but he was not panicked at all.
Because he knew that once these people tasted the unique flavor of snail noodles, they would flock to it.
The reason why he shouted so loudly just now was to attract everyone's attention.
"Since it's a promotion, I, Chen, will show my utmost sincerity. As long as customers come to my store to buy fish today, I will give them a bowl of secret rice noodles for free."
As soon as they heard that it was free, everyone's minds immediately became active.
That’s a bowl of rice noodles, how much is it worth?
As rice prices skyrocketed, the price of rice noodles also went up.
It usually costs five cents a bowl, but now the price has risen to ten cents a bowl.
It was not difficult for everyone to calculate that if they spent 6 cents to buy a fish from Chen Erlang, they could eat a bowl of rice noodles worth ten cents.
No matter how you look at it, it’s a huge profit!
Even if Chen Erlang's fish is one penny more expensive than Wu's fish.
But one penny for a bowl of noodles, this account is still clear to everyone.
The crowd immediately began to stir, and many people turned around and walked towards Chen Erlang's fish stall.
Wu Laoliu quickly stopped him, "Hey, don't go. Our fish is so cheap, why don't you buy it?"
Wu Ergou also looked at his second uncle Wu Yong, "Uncle, they bought fish and gave away noodles, what should we do?"
Wu Yong gritted his teeth and said, "Lower the price! Four cents a piece!"
Wu Yong got his uncle's approval and immediately shouted, "Wu's fish stall is having a grand opening special! A fish is only 4 cents a piece!"
This call immediately attracted some customers back, but many people still went to Chen Erlang's fish stall because of the temptation of rice noodles.
"Give me a fish. I didn't have breakfast, so a bowl of noodles would be perfect."
The middle-aged man who was first in line took out six copper coins, licked his lips and said.
Chen Changfan borrowed the money and kicked the stunned Old Wei, "Why are you still standing there? Go catch fish for the customers!"
Old Wei finally came to his senses and fished the fish out of the bucket with a painful look on his face.
But I was thinking in my heart that the boss was really crazy.
Ten cents worth of rice noodles are given away as a gift. That's pure white rice. Isn't it worth it?
Chen Changfan had no idea what Old Wei was thinking. He called out to Aunt Liu, "Aunt Liu, make this big brother a bowl of secret rice noodles!"
"Okay, boss!" Aunt Liu had been waiting for a long time, and soon brought up a full bowl of snail noodles.
Although she didn't understand why the boss gave away such good rice noodles for free, she knew that the boss's brain was a thousand times better than hers. She didn't need to figure out why, she just had to obey and do her work.
The big man took the rice noodles and frowned slightly. "Why are these rice noodles so smelly? Could they be spoiled?"
Aunt Liu was unhappy, "This is snail rice noodle, it smells delicious!"
The people around also smelled the stench of snail noodles and covered their noses.
"Chen Erlang, you have such a bad conscience that you actually gave us stinky rice noodles!"
"I thought you were so generous, but it turns out you're giving away the unsold powder!"
"I know cheap things don't come cheap. Forget it, I'll just go buy some dead fish from the Wu family."
Just when everyone was complaining about Chen Changfan, a short and fat figure squeezed out from the crowd.
He walked straight towards Chen Changfan and said anxiously, "Brother Chen, help me! Mr. Chai is hosting a banquet at my place tonight, and we are running low on spiritual fish. Do you have any spiritual fish left?"
Spirit fish? I caught five yesterday.
Chen Changfan suddenly thought, if he let Shopkeeper Fu taste a bowl of snail noodles on the spot, wouldn’t it be able to dispel everyone’s doubts?
"Shopkeeper Fu, the spiritual fish is easy to buy, but before you buy the fish, I'd like to invite you to try a bowl of secret rice noodles, okay?"
"Secret rice noodles?" When Shopkeeper Fu heard the word "food", he suddenly became interested.
Chen Changfan ordered Aunt Liu to serve the snail noodles. When Shopkeeper Fu smelled the smell, he almost fainted.
He looked up at Chen Changfan and gave him a puzzled look.
Chen Changfan smiled and made an invitation gesture, "Don't worry, Shopkeeper Fu, eat up. It's delicious!"
Shopkeeper Fu thought that he still had something to ask of Chen Changfan, and it would be inappropriate if he didn't eat the noodles.
He made up his mind and just took a bite of the noodles.
After taking a sip, I didn't taste the bad smell I imagined, but instead felt a fresh and fragrant taste in my mouth.
Shopkeeper Fu's eyes suddenly lit up.
As if he was a little uncertain, he picked up a few more rice noodles and put them into his mouth. The rice noodles were smooth and elastic, with the fresh aroma of the soup.
Shopkeeper Fu couldn't help but speed up and soon finished the whole bowl of noodles.
"Ha! So refreshing! What's the name of this rice noodle? It smells bad but tastes delicious!"
Shopkeeper Fu put down his bowl and asked with an unsatisfied look on his face.
Chen Changfan smiled slightly, "Snail noodles."
"Snail noodles? Well, I did eat snail meat just now, but the snail soup is rich and mellow, and it's worthy of your handiwork, Boss Chen."
Hearing this, everyone was dumbfounded.
This rice noodle smells terrible. Is it really as delicious as he said?
But it seems that Shopkeeper Fu is eating with great relish. He is the owner of a restaurant, so what delicious food must he not have eaten?
I guess this rice noodle must taste good.
With the demonstration from the previous generation, everyone had fewer concerns, and some people immediately wanted to try it out and see what the rice noodles tasted like.
"Boss, give me a fish! I want to taste how delicious this powder is!"
"I want one too! If you don't take advantage of a good opportunity, you're a fool!"
"And me! I've been waiting in line for ages!"
The crowd suddenly became agitated and rushed towards Chen Changfan's fish stall.
If everyone still had concerns at the beginning.
But after seeing the owner of Shiweizhai praising the snail noodles.
Everyone was very curious.
I must try this snail noodle today to see what it tastes like.
People say that this thing smells bad but tastes good, but I just don’t believe it!
I've been smelling it for a long time, and I must have this bowl of noodles today. Even the Lord can't stop me!
Soon, the line for selling fish became very long, and because there was not enough space, many people had already lined up to the Wu family fish stall across the street.
The three members of the Wu family were so jealous that their eyes were about to spit fire.
They lowered the price to three cents, but those people seemed to turn a deaf ear to them and ran to the fish stall opposite.
"Three cents! Three cents a piece!"
At this moment, Wu Yong seemed like a gambler with red eyes, his eyes were bloodshot, and he shouted out a price at the top of his lungs.
The price kept dropping, which actually attracted some customers, but most of them went to the fish stall across the street.
There is no way, more and more people say that snail noodles are delicious.
Listening to them slurping noodles one by one, coupled with the fragrant and pungent smell that goes straight to the brain, it is hard for anyone not to be curious about what is so magical about this noodles?
You know, people have a certain herd mentality. Now more and more people say that snail noodles are delicious, which has gradually formed a word-of-mouth effect.
Changing their minds is not easy.
Wu Yong gritted his teeth and decided to make a loss to gain publicity.
We must open today with great momentum, even if we lose money!
After all, he sold nearly a hundred fish that morning, and at that time they were all sold for five cents each.
Even if we lose some money now, it won’t be a big loss.
"Two cents! Only two cents!"
Wu Yong shouted this at the top of his lungs, and the crowd really reacted.
However, the ones who reacted the most were not the onlookers, but the customers who had just bought their catch.
"I just bought this fish for five cents, and you turned around and sold it to me for two cents?"
"We came here to buy fish to show our support, but you're taking advantage of us? The Wu family are such scoundrels!"
"Damn it! Give me back my money!"
Many customers who had just bought fish and heard about the price reduction came forward, pointed at the noses of the three members of the Wu family, cursed them, and spit in their faces.
The Wu family was scolded bitterly and had no idea why the customers were unhappy even though the price had been lowered?
Little do we know, this is human nature.
If the price of the things he bought increases the next day, he will feel that he has made a profit.
If the price drops the next day, he will probably curse.
The price drop at Wu’s fish stall wasn’t just the next day, but it happened in the blink of an eye. How could this not arouse public outrage?
Looking at the three people from the Wu family who were being besieged by the crowd, Chen Changfan couldn't help shaking his head.
I originally thought it was a business war between two evenly matched players.
Who knew that the opponent was so weak that he couldn't beat him.
Although Wu Yong clearly wanted to engage in a price war, this is not how a price war is fought.
The normal price war is that you sell for five cents,
I sell it for four cents.
You sell three cents.
I won't play with you anymore.
Price wars require a give-and-take, but there must also be a limit.
When prices drop to an unthinkable level, not only will companies face huge risks of losses, but consumers will also be furious.
Chen Changfan calls this phenomenon price backlash.
Now these angry customers are the direct manifestation of price backlash.
In addition, the reputation of Wujia Fish Stall will also be subtly affected.
Although this impact is not apparent at this time, it is more deadly.
"Ah! It smells so good!" The big man who had hesitated and didn't dare to slurp the noodles just now finished a big bowl of noodles in one breath, and there seemed to be little stars in his eyes.
Seeing this scene, Chen Changfan couldn't help but feel a little funny.
Sure enough, you still can't escape the law of true fragrance.
However, this also shows that he successfully replicated the taste of his snail noodles and directly captured these people's hearts.
"I didn't expect this snail noodle to be so delicious! I want another bowl after finishing it!"
"Is this rice noodles? I feel warm all over after eating it. It's so comfortable!"
"I can't smell the bad smell anymore. Instead, I feel it smells a bit fragrant. What's going on?"
As soon as the snail noodles were launched, they were immediately well received. Some people even expressed their desire to buy a few more fish to have another bowl, but Chen Changfan refused them one by one.
He picked up a pen and paper, wrote down the rules of the buy fish get free powder activity, and posted it in the most conspicuous place.
[Buy fish and get a free bowl of rice noodle. Each person can only get one bowl. Quantity is limited. First come, first served.]
When they saw the rules, everyone rushed to join in.
I was afraid that I would not be able to eat the snail noodles if I came too late.
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