Everyone was amazed when they heard the translator read the official document. Janice giggled and chattered in English. Zhuge Lin quickly translated.

"Mr. Hu, the document says that the service area is under the responsibility of Zhongzhou Company. As far as I know, this company is the North-South Road and Bridge Holdings Enterprise. What is your relationship with this company?"

“I own 49% of the shares!”

Everyone looked at each other, and Hans frowned and asked,

“How can you operate a service area if you are not a controlling shareholder?”

"Because of the agreement! The North-South Road and Bridge Company has put most of its funds into the construction of the expressway, so it doesn't have any extra money to build a service area. Although the North-South Road and Bridge Company is the controlling shareholder of Zhongzhou Company, they won't invest a penny in the service area."

Everyone understood that this meant exchanging licenses for funds.

Janice pushed up her gold-rimmed glasses, gestured for invitation, and said,

"Mr. Hu, we want to hear your investment plan!"

Hu Zhenhua smiled slightly. It was very difficult to raise 1 billion euros in funds.

But if you want to raise ten funds of 100 million euros, the difficulty will be much less.

If you want to convert it into 100 transfers of 1000 million RMB, you only need to convince 100 people.

If we change it to 1000 transactions of 100 million RMB each, we only need to convince 1000 people separately.

If it were converted into 10 yuan...

What Hu Zhenhua needs to do now is to split this large sum of money into countless small funds. He said with a smile,

"TA's obligations are: 200. Land acquisition and construction costs for the service areas. 30. Taxes according to law. . Each service area provides at least local jobs. The rights I have been granted are: . -year operating rights for the service areas! Upon expiration, all assets will be transferred to Zhongzhou Company. . Because I covered the initial construction costs, Nanbei Road and Bridge reported to the administrative department for approval, allowing TA to assume Zhongzhou Company's independent operations within the service areas! I have already obtained the administrative license!"

"So, we have three investment options. First, regarding the equity in these 200 pairs of service areas, within three months, I will split the entire Zhongzhou Company's equity into 5100 million shares, 50 million of which will belong to the North-South Road and Bridge Company. The remaining shares will be priced at 10 million yuan each. I will subscribe to % of them, and the rest will be freely subscribed by everyone! In the future, these shares will be tradable!"

"If you think this investment method is too risky, you can choose the second method, which is to rent a store in the service area!"

"If you don't want to run the business yourself, there's a third option: selling your products in shopping malls in service areas. However, there's a barrier to entry. If you want your products to be listed, you have to pay a listing fee! Take soap, for example, the listing fee is 20 yuan! And it's expected to increase in the future."

When everyone heard such a high fee, they were immediately shocked. Everyone talked about it and openly and secretly accused Lao Hu of being cruel!

There are tens of thousands of products in the world, and you have 20 products in one category. I wonder how much the listing fee alone will be!

Why do they blame Lao Hu? Because the vast majority of people want to choose the third option!

Janice coughed twice and waited for everyone to quiet down before asking,

"Does North-South Road Bridge participate in Zhongzhou Company's annual dividends?"

Hu Zhenhua immediately replied,

"Of course, because he bought the shares through administrative approval!"

Janice thought for a moment and then asked,

“If I become a shareholder of the company, will I get a discount on product listing fees?”

"Yes! One ten-thousandth of a share can exempt a product from listing fees. If you don't need this right, you can transfer it to someone else, but you need to sell it yourself."

One ten-thousandth of the shares is 50 million yuan.

"learn!"

Hu Zhenhua looked at everyone and began to paint a rosy picture for them.

"Ladies and gentlemen, I think you still don't understand the true significance of the service area! The provinces this highway runs through have a total population of 100 to 200 million, and they will all be our customers. I will build a wholesale center in the service area. Mr. Hans, you sell hardware. Although our store can't leave the service area, ordinary people can come in for wholesale. If they think your products are good, driven by profit, they will become your distributors!"

Hu Zhenhua turned to Janice and said,

"Ma'am, you're in the cosmetics business. Take antifreeze cream, for example. The winter wind is like a knife. Even if only one-tenth of the population has a need for it, that's still tens of millions of people! As far as I know, this market in China is practically nonexistent!"

Janice nodded slightly; she had researched the market and knew it well.

Hu Zhenhua pointed to the construction site in the distance, where countless workers were sweating profusely. They used simple tools to level the land and used wooden hammers and stone hammers to compact the roadbed.

All it took was a call, and the people would spontaneously organize themselves, bring their own food, and contribute without asking for anything in return. What's more, they would get paid for building the road.

Hu Zhenhua said loudly,

"Everyone, please look! Although our service area hasn't even started construction yet, it's already operational. People earn their wages, and they buy food, cloth, candy for their children, tobacco for the elderly, kitchen knives, canned food, needles and thread. As long as you can deliver these things, there will be people who need them!"

The group had been there for a few days and they knew that what Hu Zhenhua said was true. As soon as the people on the construction site received their wages, they would immediately buy various items, among which food, candy, cloth and fish balls were the most popular.

But this also shows that the local people are poor, and the poorer the area, the harder it is to do business.

In economics, there is a term called the Engel coefficient, which was proposed by statistician and economist Ernst Engel in 1857 after studying the consumption of families with different incomes in Belgium.

Engel found that there is a certain regular relationship between the proportion of a family or individual's expenditure on food and family income, that is, the lower the income, the greater the proportion of food expenditure; as income increases, the proportion of food expenditure in total expenditure will gradually decrease.

This ratio is called the Engel coefficient, and its calculation formula is: Engel coefficient = total food expenditure / total household or personal consumption expenditure x 100%. It is an important indicator for measuring the living standards of residents in a country or region.

The higher the Engel coefficient is, the more it means that the money people earn is only enough to make ends meet, and the poorer the region is!

In 1949, the Engel coefficient of urban residents in China was 60.2%. According to Western theory, China was an absolute poverty-stricken area.

However, China is a magical place. Many Western economic theories fail here. The Engel coefficient is one of them. Because in the eyes of ordinary Chinese people, having enough to eat is the happiest thing, so everyone is more willing to spend money on food.

In addition to poverty, foreign investors also have another concern, which is that the money earned is in RMB and cannot be converted into foreign currency.

Money can only be called money if it can be converted into what you need. If not, it is no different from waste paper.

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