Starting out as a drug dealer in 1988

Just this morning, the Xuanzhou Municipal Party Committee held an enlarged meeting to report on the situation of reform and opening up.

The municipal party committee required all enterprises and institutions to liberate their minds, especially regarding the future development path, and began to widely solicit opinions from major enterprises and institutions.

Unfortunately, most people just talk in general terms without any substantive content.

The same is true for Xiang Mingyu. Their generation all came from that era and their vision is limited there.

As the old man said, they cross the river by feeling the stones, but they really don’t know what these stones are or whether there are pits or undercurrents in the river ahead.

Huining Province is an inland province and has not been significantly impacted by the economic impact so far. It is also a seller's market, so their products have not been unable to sell, at least so far.

But the problem is, as Zhao Wenhao said, there is only one food processing factory in Xuanzhou City. If the market is liberalized later and more commodities come in, will they still be competitive?

The answer is obvious, but most leaders don't care about this. After a few years in office, they may be transferred to another position to continue their official duties. Who really considers what will happen in the next few years?

But Xiang Mingyu didn't think so. He had only been in charge of the food processing factory for half a year and wanted to achieve certain results.

Especially his eldest brother, they also hope that he can achieve results instead of maintaining the status quo like his predecessors.

In Xiang Mingyu's opinion, the young man in front of him was really insightful and pointed out the problems existing in the food processing plant very accurately.

This problem is not obvious at the moment, but it is likely to erupt suddenly as time goes by.

By that time, it will be too late to make corrections, and the ultimate outcome will most likely be being eliminated by the market.

Xiang Mingyu finally began to take it seriously. He stood up, picked up a teacup from the coffee table, and personally made a cup of tea for Zhao Wenhao.

Looking at his father's actions, Xiang Zhifeng was obviously a little surprised.

He didn't expect that his father would personally pour tea for Zhao Wenhao, which definitely refreshed his three views.

Not only that, after Zhao Wenhao politely took the teacup, Xiang Mingyu took out a pack of Zhonghua cigarettes from his pocket and took the initiative to pass it to Zhao Wenhao, "Your name is Zhao Wenhao, right? Come on, have a cigarette."

Seeing Xiang Mingyu's actions, Zhao Wenhao was cheered up. He knew that his bet was right.

"Thank you, Director Xiang." Zhao Wenhao took the cigarette and took out a match to light it for Xiang Mingyu.

"Wenhao, since you think there are problems with the current food processing plants, how do you think we should correct them?" Xiang Mingyu finally asked the question he had always wanted to ask.

He also knows that such a problem exists, or rather, most companies today have such a problem.

It's easier said than done, but it's not so easy to correct it. How to correct it is the most important point.

"Two ways!" Zhao Wenhao's tone became a little sharp. "It depends on whether the factory director has the courage to do it."

Xiang Mingyu chuckled. He certainly wasn't going to fall for Zhao Wenhao's provocation. "Tell me about it. I'd love to hear the details."

"The first approach is to improve existing products, starting with taste, packaging, and promotion. I don't know if our factory has R&D personnel, but if we do, we can offer incentives to encourage them to make improvements.

If not, we can definitely cooperate with experts in food-related fields at universities, with the factory providing funding, and ask them for help. At worst, we can share resources;

Packaging: All the packaging on the market is too simple. We can ask someone to design some novel and eye-catching packaging products to attract people's attention.

As for promotion, that's easy. Once the new product is on the market, the factory can negotiate partnerships with major TV stations and run advertisements. If that doesn't work, they can hire people to distribute flyers. If that still doesn't work, they can also paint walls everywhere.

In short, we want everyone to know how great our food processing factory's new products are."

Zhao Wenhao's words were very general, but his meaning and method were clearly expressed.

Xiang Mingyu savored it carefully and couldn't help but feel refreshed.

He hurriedly stood up and took a notebook and a pen from the desk and wrote down what Zhao Wenhao had just said.

Especially the six words "improvement, packaging, and advertising" are specially marked.

Xiang Zhifeng no longer dared to refute what Zhao Wenhao said. He had never seen his father take something so seriously.

At this moment, the way he looked at Zhao Wenhao had become very strange.

How old is this kid? How does he know so much?

Not only did he think so, Xiang Mingyu also thought so. However, he was currently immersed in his thoughts and did not pay attention to it.

What Zhao Wenhao described were all common sales models from his past life, and for modern marketers, they were almost effortless. However, for the older generation, such methods were a shock to their thinking.

"Improvement, packaging, advertising!" Xiang Mingyu chewed over these six words. "Very good, very good. Xiao Zhao, could you be more specific? For example, the steps and methods for implementing each step."

As long as the other party is willing to listen to his advice, Zhao Wenhao will naturally teach him everything he knows.

So, in the next half hour or so, Zhao Wenhao explained to Xiang Mingyu how to implement it step by step.

This time, not only Xiang Mingyu listened carefully, but Xiang Zhifeng, who had been a little dissatisfied with Zhao Wenhao before, also listened to his explanation very seriously.

During this period, even staff members who came to report on their work were driven out by Xiang Mingyu.

Only after he had thoroughly understood everything Zhao Wenhao had said did he finally put down the paper and pen in his hand.

"Awesome, awesome." Xiang Mingyu couldn't help but give a thumbs up to Zhao Wenhao. "Xiao Zhao, how did you come up with all this? I don't think you're that old."

Zhao Wenhao thought, in two or three years, those who make health supplements will all be using these same tricks. They'll even skip the first step of product improvement and go straight to packaging and advertising. By that measure, he can truly be considered a kind person.

Of course, he couldn't explain it to Xiang Mingyu that way, so he said vaguely, "During this period, I've traveled to many places, especially coastal cities. The more I see, the more I gain experience, and naturally, a lot of ideas come to my mind."

Of course, Xiang Mingyu couldn't completely believe such a statement, but this was not a matter that needed to be delved into.

Xiang Mingyu now felt like he had discovered a treasure, and he wished he could recruit Zhao Wenhao under his command immediately.