Born a phoenix? The husband I picked up is the young emperor

Chapter 1643

To print a picture album like "The Northern Wing Emperor Guarding the National Gate", Tang Chujun and Yu Sujun first need to decide on the style of the drawings, and then a large number of engravers will carry out detailed carving on the wood boards, followed by inking and printing, and finally drying and binding.

This sounds easy, but it is actually very time-consuming, material-intensive and labor-intensive.

Especially since this booklet is used as a vanguard weapon, the quantity and speed are required to be extreme, which increases the difficulty and budget.

Nowadays, the imperial court is full of money, and food, fodder, weapons, and war horses are all very expensive. This is also the reason why the emperors of the Northern Wing of all dynasties are reluctant to fight. Knowing that the people who have lost their land live a life worse than cattle and horses, they can only pretend not to see it.

Therefore, the resources and money left for the Northern Propaganda Department were very few. In order to raise funds for printing books, Shi Yunqi had already used his influence to raise funds for a round of fundraising.

But after all, the big hole could not be filled, and Shi Yunqi became very anxious.

This donation from Madam Gu was undoubtedly a timely help, solving the urgent needs of the Northern Propaganda Department.

After Cen Yuan came back and learned the news, he casually came up with an idea, saying that it would be better to give the Gu family's business name a name in the booklet as a reward.

Even though Shi Yunqi was smart, he didn't understand what "giving a name" meant at first.

Shi Anxia didn't understand either. But Cen Yuan often came up with some strange and practical ideas, so she thought it would definitely work.

For example, the New Year Goods Festival in Yuncheng was Cen Yuan's idea, and it proved to be very successful.

She asked actively, "Husband, please tell me in detail."

Cen Yuan continued, "For example, add the words 'This book was printed with the help of Gu's Yunshang Fragrance Shop' on the title page of the book. In this way, everyone who sees the book will know that the book was printed with the help of Gu's Yunshang Fragrance Shop. This will not only make the business famous, but also encourage everyone to buy Yunshang Fragrance Shop's products first."

Shi Yunqi and Shi Anxia's eyes lit up at the same time.

Tang Chujun clapped his hands and said, "No wonder, that person always covets Yuan'er's brain."

The Gu family mainly deals in silk and spices, and Yunshang Fragrance Shop is their signature product. In comparison, tea is just a by-product and is not as famous as Ming family tea.

If the words "Yunchang Xiangfang" were typed on the booklet, the reputation of the Gu family business would spread far and wide, even to other countries.

The booklet was issued by the Northern Propaganda Department, which was equivalent to adding an official seal to the business. If anyone wanted to make things difficult in the future, it would depend on whether he wanted to rebel.

Since Shi Yunqi took the position of the Minister of Northern Propaganda Department, he has learned a lot, knows how to calculate carefully, and draw inferences from one example. "Then why don't the royal merchants of our Shi and Wei families also pay 100,000 taels?"

In this way, the words "Ming Yu An Ci" can also be typed on the title page.

Both imperial merchants are on the list, wouldn’t it be bad if the Ming family wasn’t included?

Shi Yunqi immediately sent someone to invite the Ming family over and told them about his idea.

The Ming family immediately stated that the 100,000 taels of silver would be deposited into the account book of the Northern Propaganda Department tomorrow.

Three of the four imperial merchants have joined. Isn't it a bad idea to stick together? It is obviously inappropriate to leave the Huizhou Sheng family aside.

When doing things, one should be fair and just, so that one can be an upright official. When Shi Yunqi returned to the Northern Propaganda Department the next day, he sent someone to ask the person in charge of the Sheng family stationed in Beijing to discuss the matter.

In fact, there is no need to say more, the Sheng family will pay the money. After all, it is unexpected that the title of imperial merchant fell on them.

But Shi Yunqi still patiently told the Sheng family about the difficulties of the Northern Propaganda Department, and patiently explained to them where the so-called "naming fee" came from.

If he spent 100,000 taels of silver to speak a few words to ordinary people, people would definitely say he was a rip-off.

But when he discussed this matter with the emperor, he was so happy that the Sheng family presented him with 100,000 taels overnight, for fear that they would fall behind.

The “naming” has two functions. First, the reason why the imperial merchants are different from ordinary merchants is that they are connected with the imperial court.

Now that the imperial court wants to recover the lost territory, the imperial merchants should help with all their strength. After this action, when the imperial merchants are selected again in three years, Sheng's business will probably still be on the list.

Could that be a matter of one hundred thousand taels of silver?