【Sweetheart Lover】

Chapter 37 Looking for a Turnaround

Ruan Jianan and Lin Yanan finally took a breath under the pressure of public opinion, but before they could completely relax, new problems were put in front of them. The company's business was stagnant, and its market share was constantly being eroded by competitors. They urgently needed to find a new turnaround.

One day, Ruan Jianan and Lin Yanan were sitting in a conference room with the whiteboard in front of them filled with questions and ideas.

Ruan Jianan held his head in his hands, looking worried: "What should I do? I feel like I've reached a dead end."

Lin Yanan stood up and paced in front of the whiteboard: "Don't be discouraged, I think we can't just sit there and wait for death, we have to take the initiative."

Ruan Jianan raised his head, with a hint of expectation in his eyes: "Do you have any ideas?"

Lin Yanan stopped and looked determined: "I have been studying the market these days and found some emerging areas that may be our opportunities."

Ruan Jianan came over quickly: "Tell me about it."

Lin Yanan picked up a pen and started drawing on the whiteboard: "You see, the field of smart home is on the rise. Although the competition is fierce, we can enter the market with our unique innovations."

Ruan Jianan frowned and thought: "Well, that makes sense, but it requires a lot of research and development investment."

Lin Yanan smiled and said, "You can't catch a wolf without sacrificing a lamb. Besides, I think we can cooperate with some small technology companies to jointly develop and share the risks."

Ruan Jianan's eyes lit up: "That's a good idea."

The two started looking for suitable partners. However, the process was not smooth, as they encountered all kinds of strange companies and people.

There was a company whose boss claimed to be a technological genius. However, when he demonstrated his product, it was full of loopholes, leaving Ruan Jianan and Lin Yanan in tears and laughter.

There was another company that boasted during negotiations that its technology was world-leading, but when we checked in person, we found that it was just a small workshop.

Lin Yanan couldn't help but complain: "What the hell is this? Finding a reliable partner is harder than climbing to the sky."

Ruan Jianan comforted him: "Don't worry, good things take time."

Finally, they found a small company with potential. The boss was a young technology geek. Although he looked a little dull, he was very eloquent when talking about technology, which gave Ruan Jianan and Lin Yanan hope.

But when discussing the details of the cooperation, something went wrong.

The tech geek boss put forward a bunch of harsh conditions, which both Ruan Jianan and Lin Yanan felt were a bit excessive.

Ruan Jianan tried to negotiate with him: "Brother, your conditions are a bit difficult."

The tech geek boss was very stubborn: "This is my bottom line, otherwise there is no deal."

Lin Yanan suddenly had an idea and said, "How about this, we can give you some compensation in other aspects, such as marketing promotion. We have rich experience and resources."

The tech geek boss hesitated for a moment, and finally relented: "Okay, I'll trust you again."

After securing the partners, new problems arose: funds were tight, R&D progress was slow, and employees began to complain about the high work pressure.

Ruan Jianan and Lin Yanan are busy like spinning tops every day, sometimes they have to appease employees, and sometimes they have to negotiate loans with the bank.

Once, Ruan Jianan was so tired that he fell asleep in the office. Lin Yanan walked in and saw his appearance, feeling both distressed and helpless.

She gently woke Ruan Jianan up: "Wake up, don't sleep here, you will catch a cold."

Ruan Jianan opened his eyes dazedly: "I just closed my eyes for a while."

Lin Yanan smiled helplessly: "You are such a workaholic."

Just when they felt they could not hold on any longer, a bold idea emerged in Lin Yanan's mind.

She said to Ruan Jianan: "Should we do a product pre-sale to recover funds in advance?"

Ruan Jianan's eyes lit up: "Will this work? What if consumers don't buy it?"

Lin Yanan bit her lip and said, "How can you know if you don't try it? I think our product is attractive enough."

So they planned a grand pre-sale event for the product. Unexpectedly, the effect was surprisingly good, and orders came in like snowflakes.

Ruan Jianan hugged Lin Yanan excitedly: "You are such a genius!"

Lin Yanan smiled and said, "It's the result of everyone's joint efforts."

With the funding, the research and development progress was accelerated and the new product finally took shape.

Ruan Jianan and Lin Yanan looked at the samples in their hands, as if they saw the future and hope of the company.

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