The love of the boss

With the smooth progress of a series of collaborations, Lin Xiao and Su Yao will focus on innovation, hoping to lead the company's future development through innovation.

"Su Yao, we can't be satisfied with our current achievements. We must continue to innovate in order to remain invincible in the fierce market competition." Lin Xiao said seriously in the office.

Su Yao nodded in agreement: "Yes, innovation is the driving force behind the development of the enterprise, so where should we start?"

They first decided to innovate in product content.

"Lin Xiao, I think we can combine the current popular cultural elements, such as the national trend, to create distinctive educational tourism products." The head of the marketing department suggested.

After thinking for a moment, Lin Xiao said, "This is a good idea, but we must ensure the depth and educational significance of the content, and not just be superficial."

Therefore, the R&D team began to plan a series of tourist routes with the theme of national trend culture, integrating traditional culture with modern educational concepts.

However, many difficulties were encountered during the implementation process.

"Su Yao, Chinese culture is rich in connotation. It is a difficult problem to make tourists understand it deeply and gain something from it in a short period of time," said the R&D staff.

Su Yao encouraged: "We can invite professional cultural scholars to provide guidance and design more interactive sessions to increase tourists' participation."

After many revisions and improvements, the educational tourism product with the theme of national trend culture was finally launched and was warmly welcomed by the market.

Next, they innovated their service model.

"Lin Xiao, customers now have an increasing demand for personalized services. Can we launch one-on-one exclusive services?" said the customer service manager.

Lin Xiao agreed: "This is a direction, but the cost may increase, and we have to strike a balance."

The company began to train a group of professional service consultants to provide customers with full tracking services from itinerary planning to after the trip.

However, the new service model encountered problems with personnel deployment and service quality control in the early stages of promotion.

"Su Yao, due to the lack of experience of the service consultants, some customers' feedback is not very ideal." The customer service manager said worriedly.

Su Yao decided to strengthen the training and supervision mechanism: "We need to regularly train and assess service consultants to ensure service quality."

At the same time, the company has also innovated its marketing methods.

"Lin Xiao, the influence of social media is growing. Can we use short videos and live broadcasts to promote our products?" said the marketing staff.

Lin Xiao immediately made the decision: "Good idea, we will immediately form a special team to be responsible for this work."

However, the production of short videos and live broadcasts requires professional talent and technical support.

"Su Yao, our current team lacks experience in this area and the results are not ideal." The marketing staff said anxiously.

Su Yao said: "Then recruit professional talents and cooperate with external production companies to learn from their experience."

After a period of exploration and experimentation, the company's short videos and live broadcasts have gradually accumulated a certain amount of fans and traffic, playing a positive role in the promotion of products.

On the road to innovation, the company also faces some internal resistance.

“Lin Xiao, some old employees are used to the traditional way of working and are not very adaptable to new innovative measures,” said the department head.

Lin Xiao decided to hold a general staff meeting to emphasize the importance of innovation.

"Everyone should understand that innovation is for the long-term development of the company. If we don't innovate, we will be eliminated by the market," Lin Xiao said at the meeting.

Through a series of innovative measures, the company's business has been significantly improved and its market share has continued to expand.

"Su Yao, it seems that we are on the right path of innovation, but we cannot relax. We must continue to maintain our passion and motivation for innovation." Lin Xiao said.

Su Yao responded with a smile: "Yes, innovation is endless. We must continue to explore and create a better future for the company."