After the divorce, I became a rich girl

Chapter 547 Planning

The reason is that the report data they receive every month is too bad, which makes them unable to sit still.

Li Xuanbao walked out of the construction site, took off the safety helmet on his head irritably, turned around and looked at the building under construction not far away.

The building is planned to have 32 floors, and there will be ten residential buildings behind the office building.

The project requires huge amounts of construction funds every day, but the current pre-sales of the property are far from her expectations, and the funds invested in the early stages have been slow to recover. This has made Li Xuanbao's brows furrowed into the shape of a "川" character, and her heart is full of worries.

Every time Li Xuanbao looked at the accounts of daily expenses, her heart was filled with melancholy and she felt the pressure was as heavy as a mountain.

How could she not be upset when she saw no return on these investments?

She subconsciously raised her eyes and looked at the bustling construction site not far away opposite, and couldn't help but feel a wave of self-doubt: Is it true that my ability is really not as good as Li Jiawei's?

They were also entering the real estate market for the first time. Why was Li Jiawei's project so successful while hers was so difficult?

When Li Xuanbao was lost in thought and in a trance, she suddenly heard someone calling her name. She suddenly came to her senses and turned around to see Li Yan standing behind her. He asked in surprise, "Brother, why are you here?"

Li Yan looked at Li Xuanbao and said, "Just like you, I came to check the progress of the project."

After that, he looked in the direction Li Xuanbao had been looking at, and couldn't help but sigh, saying with emotion: "Over at Universal Construction, whether it's residential or ground floor commercial properties, the pre-sales are surprisingly good, and there are a constant stream of people consulting and signing contracts every day."

Li Xuanbao turned around and looked straight at Li Yan, saying, "What do you want to say?"

Li Yan showed a meaningful smile, but did not directly respond to her question. Instead, he changed the subject and asked, "I haven't seen the prefect for a long time. What is he busy with now?"

Li Xuanbao calmed down and said, "He is following up on a case and is very busy every day. He often stays up very late before taking a rest."

Li Yan said "hmm" softly, and then continued: "Mom is going to hold an art exhibition next month, don't forget to go and support her then."

Li Xuanbao smiled and said, "My mother has already told me, I will definitely go."

Li Yan looked at Li Xuanbao and said, "I looked at this quarter's live broadcast revenue report. Although the business did not grow, it was able to maintain previous performance, which is not bad."

In today's highly competitive market environment, if you don't advance, you will retreat. However, the live broadcast business has been able to maintain its original level, which is also commendable.

Li Xuanbao pulled the corners of his mouth and forced a bitter smile.

Only she herself knows that the gap between her daily income and expenditure is huge and completely disproportionate.

She knew that the financial statements for the next quarter would be ugly.

When she thought of this, Li Xuanbao felt exhausted, and the fatigue overwhelmed her like a tide.

She looked at Li Yan helplessly and said half-jokingly and half-seriously: "Revenue and expenditure are not proportional. If this continues, I'm afraid I will really have to 'sell blood' to survive."

Li Yan looked at Li Xuanbao's worried face and said, "You won't reach that point. Don't be too pessimistic."

After he finished speaking, he seemed to suddenly think of something and said, "The properties over at Universal Construction are selling so well, I think marketing played a big role.

Hasn't the company cultivated a lot of Internet celebrities? We can let them promote in the live broadcast room, or attract traffic in the videos they post. Isn't this also a means of publicity? Maybe it can open up a new situation. "The more Li Yan talked, the more he felt that this idea was feasible, and his eyes showed some expectation.

Li Xuanbao looked at Li Yan helplessly, sighed heavily, and said: "Do you know the difference between an entertainment company and a live broadcast company? It's the difference between a star and an internet celebrity.

In the minds of the public, celebrities have a much higher status than internet celebrities. Even if those internet celebrities work hard to promote, their influence and credibility are limited, and the public may not necessarily be interested in our properties just because of their recommendations.

Our real estate projects cannot be like entertainment products, which can attract large numbers of fans to pay by relying on the celebrity effect.

Therefore, Li Jiawei asked the celebrities of her company to promote the real estate project to raise its grade.

Coupled with Xiao Yi's fame, those invisible resources are added up, and the publicity effect is directly maximized, which can easily attract the attention of a large number of high-net-worth customers.

On the other hand, if we arrange internet celebrities to recommend properties here, in the minds of customers, these properties will most likely be equated with "low-end" and "low quality".

By then, no matter how good the quality of our houses is or how complete the supporting facilities are, they will tend to look at them with tinted glasses, and high-end customers will not even look at them.”

After hearing this, Li Yan's brows knitted into a knot and he pressed on, "Is there really no solution at all? We can't just watch the property go unsold forever."

Li Xuanbao was silent for a long time, as if he was weighing the pros and cons in his mind. Finally, he looked straight at Li Yan and said slowly: "There is a way, but...it depends on whether you are willing to give up some of your shares with pain."

As soon as these words came out, a hint of tension filled the air. She stared at Li Yan's expression, trying to catch a sign of relaxation from his face.

Li Yan stared at Li Xuanbao closely, but did not answer her immediately. Instead, he said, "Tell me about your plan first."

Li Xuanbao took a deep breath and asked a question: "Have you ever heard of Starlight Entertainment?"

Li Yan narrowed his eyes slightly, and after a moment he slowly said, "It sounds familiar. I feel like I've heard it somewhere before, but I can't remember where it is."

Li Xuanbao smiled and said, “There is an artist named Xue Bin under Starlight Entertainment, who once participated in the filming of the Universal Pictures project “Jian Ge”.

Later, in order to attract attention, this person planned to create a scandal with Li Jiawei, but his crime was discovered and he was kicked out of the crew by Universal Pictures.

Because of this incident, Star Entertainment paid a lot of money to Universal Pictures at that time."

Li Yan frowned, and after a long while, he said, "I remember now, there really was such a thing.

But what does this have to do with the plight of our property? "

Li Xuanbao smiled and said, "I want to cooperate with Starlight Entertainment!"

Li Yan was slightly stunned and asked, "Cooperate with them? Why? Tell me about your plan?" He leaned forward and looked straight at Li Xuanbao.

Li Xuanbao looked at Li Yan and said, "Do you know that Starlight Entertainment's status in the entertainment industry is no less than that of Universal Pictures?

Back then, when Li Jiawei just took over Universal Pictures, the scale and influence of Starlight Entertainment even seemed to surpass that of Universal Pictures.

It’s a pity that Liu Chengye, the boss of Starlight Entertainment, was born in an ordinary family and didn’t have a strong background or connections to support him. He suffered losses in the competition for many projects.”