The first time in history
Chapter 188 Advertising slogans in the Southern Song Dynasty
"This kind of fantasy novel is quite rare and is well written." The shopkeeper personally poured a glass of water and gently placed it in front of Qian Mingduo.
Qian Mingduo smiled and said, "Then do you think this book can be a big seller? Will anyone read it?"
"I can't say it will be a big hit, but there will definitely be people who read it." The shopkeeper sat down slowly. "Those scholars read either the Four Books or the Five Classics every day. I think there will be a lot of people who will read such a novel novel."
"How much silver will it cost to print it?" Qian Mingduo asked simply and clearly.
"How many words?"
"More than 80,000"
“How many copies do you want to print?”
Qian Mingduo smiled and said, "I want to discuss something with you. Do you think we can cooperate?"
"How to cooperate?" asked the shopkeeper.
"If the shopkeeper thinks this book can make money in the future, then we can set up a joint-stock system. You are responsible for printing, and it will be considered as your investment. We will split the money earned in the future 30% and 70% respectively. You pay for the printing costs, and I will use this book as a share."
"This..." The shopkeeper picked up the book again and flipped through a few pages. "I think people should read this novel book, but...if the sales are low, I'm worried..."
Qian Mingduo looked at the shopkeeper and said, "Can you do a market research? Are there any books like this on the market now? No, this kind of novel reading material is very attractive. You can advertise outside your bookstore in the future."
"What is advertising?" the shopkeeper asked puzzledly.
Qian Mingduo put his right foot on the chair and said, "Put up a big sign outside the bookstore and write these things on it."
Qian Mingduo handed a piece of paper to the shopkeeper, on which was written: "A Strange Book Appears, a Surprising Glimpse"
Dear scholars and common people, today a wonderful book has been published that will surely open your eyes and allow you to experience an unprecedented wonderful world.
The scenes described in this book are novel things that are far beyond our current cognition. Look at the thing called "mobile phone", which is small and exquisite, but can transmit sound over thousands of miles. No matter how far you are from your relatives and friends, you can chat with them as if you were face to face with just a light touch.
Even if you are far away from home, the sound can reach your ears instantly. How can we imagine such a magical thing?
It can also record every detail of life and capture beautiful moments anytime and anywhere. Those wonderful pictures can be stored in this small "mobile phone" and can be reviewed at any time, with the memories as if they are right in front of you.
And the "TV" is like a magical box, which presents a colorful world when opened.
All kinds of anecdotes, songs and dances, and human life can be vividly displayed through it. Without leaving home, you can know what is happening in the world and see the prosperity of the world, just like bringing the whole world into your home.
Every daily item recorded in the book is full of wonderful wisdom. These novel things not only show the unique charm of another world, but also inspire our thinking and broaden our horizons.
Dear readers, don't miss this wonderful book. It will take you into a whole new world and let you experience a wonderful life beyond your imagination. Come and find out, this book will surely amaze you and make you linger!
"Great!" the shopkeeper said excitedly, "This is a very accurate introduction to the book. Not bad!"
Qian Mingduo took out another piece of paper, "There's more!"
"A New Book, Exploring a New World"
Dear people of noble character and noble character, here is a wonderful book. It describes many novel things, such as mobile phones, which can transmit sound and store images over long distances; televisions, which present a colorful world and let you know what is happening in the world. Such wonderful daily life is unprecedented. Come and read it and start a new journey.
"Since we already have this introduction, do we still need a shorter one?" asked the shopkeeper.
Qian Mingduo smiled and said, "Print these on smaller papers and send people to distribute them on busy streets. Give one to everyone passing by. Of course, give them to people who look like scholars and rich people. In this way, people who want to read this book will come to your bookstore to buy it. What do you think, shopkeeper?"
"That's good, but..." The shopkeeper stroked his beard, "If we distribute it this way... a lot of paper will be wasted." He glanced at Qian Mingduo, "The cost will also increase, after all, we have to hire some people to go to the market!"
Qian Mingduo smiled crookedly and said, "40% to 60%. If you think it's okay, we'll do it. If not, forget it." As he spoke, he took the book from the shopkeeper.
"Don't worry, sir!" The shopkeeper stood up quickly, "Let's discuss it properly! Don't worry, don't worry!"
Qian Mingduo looked at the shopkeeper and asked, "Would you like to discuss it?"
"Let's discuss it!"
In fact, Qian Mingduo had already seen from the shopkeeper's attitude that this book would sell well. So he sat back down. "What do you think of this book, shopkeeper?"
"Good! Very good!"
"Then let's do this," Qian Mingduo said, "You name a price, and I'll sell the book to you. You don't have to think about anything else, how about that?"
The shopkeeper stroked his beard and frowned in thought. "Please name a price, sir!"
"Two hundred taels!" Qian Mingduo pointed with two fingers.
"It's too expensive, sir, you're asking for too much!" The shopkeeper shook his head like a rattle.
"Then you tell me a price, I'll listen to it!"
The shopkeeper frowned again, and after a long while he said, "One hundred and twenty taels."
"Are you guys robbing me on the road? One hundred and twenty taels. Bullshit!" Qian Mingduo said.
"One hundred and fifty taels, no more." The shopkeeper made up his mind, "If you feel that borrowing money is inappropriate, then go to another bookstore. It really can't be higher!"
"Deal." Qian Mingduo stretched out his hand, "Take the silver!"
On the way back, Qian Mingduo went to a silk shop and bought two thick quilts for sleeping on the bed. He also bought some food along the way.
Arriving at the door of his house, Qian Mingduo took the quilt from the silk shop clerk and knocked gently on the door.
"What did you buy?" Li Shishi opened the door and saw Qian Mingduo holding a large bag in his arms. "It's such a big bag."
"Take the food from my hand first." Qian Mingduo walked in sideways, "I bought two quilts so that you can sleep softly at night."
Li Shishi had spread the quilt on the bed, and Qian Mingduo had already laid out the food.
"You've wasted my money again." Li Shishi bit her lip, "Why don't you just bring the mattress from my bed? Why do you need to buy a new one?"
Qian Mingduo smiled and poured a glass of wine for Li Shishi, "Brother, I feel sorry for your buttocks, I'm afraid they will be burned!"
"Hmph!" Li Shishi rolled her eyes at him. "You're annoying. You just waste money."
"Here is 150 taels of silver, keep it here!" Qian Mingduo took out a few ingots of silver, "I will support you by selling calligraphy in the future."
Li Shishi was surprised. "Where did you get so much money? What did you do to get it?"
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