Being a director starts with fighting domestic violence
Chapter 234 Cultural Creation
Even collaboration is possible.
The glass factory was revitalized by Gao You. If she could revitalize the glass factory, she could definitely revitalize her paper factory as well.
"Boss Hu wants me to think of some marketing ideas for the paper mill?" Gao You thought this was what Hu Weiyu meant.
"Yes. I am good at jade carving, but I am not good at selling jade carvings." Hu Wei Yu was very humble.
She was a technician, and later, because of a bit of luck and vision, she made a fortune by reselling jadeite. However, she still had a lot to learn about how to develop and expand her business.
She doesn't want to be like some bosses who have made fortunes in recent years, who found it difficult to make their fortunes but lost them quickly.
Many people, after getting rich, invest blindly, squander money at will, abuse their relatives, have mistresses, give birth to a lot of children, and make the house and the home a chaotic place.
Worse still, some people took drugs and gambled, lost everything within two years, and even committed suicide by jumping off a building.
Hu Weiyu has always taken this as a warning.
This is actually the first time that Gao You has embarked on a career other than acting.
However, in the past two years, the glass factory has developed rapidly, and her management ability has gradually improved. With a little future vision and the right people, she was able to let the people below do things boldly.
It is still too early to say how outstanding an entrepreneur she is.
She was still very interested in the problems Hu Weiyu encountered.
We can learn together and make progress together.
"Why don't we go to the paper mill first?" Gao You said.
Hu Weiyu took Gao You on a tour of the paper factory and also took her to visit the jade carving exhibition hall she had specially built.
The decoration cost a lot of money, it is very magnificent and high-end.
There are thousands of jade carvings of all sizes on display, which are so strange and exquisite that they are dazzling to the eyes.
Except for the jade carving hall, other factory buildings, dormitories and other buildings are slightly different from the glass factory, and the interior is basically copied from the glass factory.
Wedding photography studios, advertising companies, cafes, teahouses, art galleries, etc.
But the flow of people is much worse than that of the glass factory.
Some stores closed down after operating for a while, while others could not survive and moved to glass factories.
"Why is business so bad here?" Hu Wei Yu couldn't understand.
In Cainan Province, everyone's jade carving shops and factories are similar, and the products they produce are also similar, but business is still good.
It doesn't work in Beijing.
She specially brought the best jade carvings from the jade carving factory to the jade carving museum in Beijing for display, in order to attract some high-end customers, even overseas customers.
But so far, the results have been minimal.
Fortunately, the rent of the paper mill was cheap and she could afford the loss.
She just feels uncomfortable because she is so different from others.
She is a person who never gives up.
But she can bow her head and even learn from her opponents.
Gao You walked around the paper mill and roughly understood the reason.
In addition to the paper mill, several other surrounding factories were also rented out one after another, most of which learned from the glass factory.
Some are quite busy, while others are deserted.
Hu Weiyu's paper mill is the latter.
Hu Weiyu invited Gao You to her office in the paper factory.
The office is also filled with various jade carvings, the total value of which is estimated to be enough to buy several paper mills.
Gao You drank a sip of the tea that Hu Weiyu brewed herself and told her his thoughts.
The biggest problem facing paper mills at present is unclear positioning.
These jade carvings of Hu Wei Yu are too expensive. Their target customers are mainly high-income people. There are not that many rich people now. Besides, how can these big bosses who have just made their fortunes have time to visit art exhibitions and photography exhibitions?
The number of customers for Hu Weiyu's exquisite and luxurious jade carvings may not exceed 10,000 in the country.
Only those who are rich and have free time or have corresponding social needs will consider buying jade carvings as ornaments or as gifts.
And you can buy similar antiques and ornaments for similar prices.
Then naturally I would prefer to buy antiques.
The antique market is now gradually becoming lively.
The jade carving market is naturally even narrower.
And there are relatively few foreign tourists who can appreciate China's jade culture.
The wood carvings, paper carvings, embroidery and ceramic works produced by the glass factory have certain artistic value, but the cost of raw materials is lower than that of jade carvings, mainly due to labor costs, so the profits are considerable.
All in all, the current jade carving market is relatively awkward.
But in the future, it’s hard to say.
It's not necessarily that Hu Weiyu was unaware of this, but she just didn't have any good ideas to sell her jade carvings.
"In fact, jade carvings are very suitable as gifts, and the market potential is quite large. However, we are currently only targeting high-end customers, which is too niche. It would be better to also target the general public." Gao You said.
If Hu Weiyu insists on taking the high-end route, he can only wait until the economy is better and everyone's economic level rises.
At present, Hu Weiyu wants to promote jade carving, but no matter how he promotes it, there are only so many people who can afford it.
If among ten thousand rich people, they can buy a dozen pieces every year, that's enough.
Of course, these jade carvings are not cheap. One piece can earn a month's salary for all the workers in a factory.
"The mass route?" Hu Weiyu was very interested.
She's not that inflexible.
"For example, cooperate with museums to produce joint tourist souvenirs. Such as paperweights, pen washers, small ornaments, small accessories, etc." Gao You gave his suggestions.
The current cultural and creative market can almost be said to be blank.
However, with so many tourists from home and abroad visiting Beijing every year, the market for co-branded souvenirs is still huge.
Hu Weiyu's eyes lit up when he heard this.
Why didn't she think of cooperating with the museum?
"Nowadays, museums are under great financial pressure. I believe that if a company can provide a certain amount of sponsorship, they will agree to cooperate."
Nowadays, everyone has just had enough food to eat, and they are more or less unable to protect cultural relics, especially in terms of funding. I think everyone can accept such cooperation.
"That's great. Xiao Gao, you have a sharp mind! I'm determined to make you my friend." Hu Weiyu suddenly realized, patted Gao You on the shoulder and praised him greatly.
If she can successfully cooperate with the museum, her jade carvings will be endorsed by an official organization. Will she then no longer have to worry about not being able to gain fame or market them?
These small ornaments and decorations can be made with cheap raw materials, so it doesn’t matter if the profit is a little lower.
By the time you become famous and build a brand, you will be one step ahead of other peers.
After receiving the advice, Hu Weiyu was very generous and straightforward, and directly wanted to give Gao You 200,000 yuan as a reward for his hard work.
Gao You did not accept it directly. Instead, she asked Hu Weiyu if she was willing to rent the back half of the paper mill to her and use the 200,000 yuan as rent.
Hu Weiyu originally wanted to take advantage of the glass factory's fame, display his jade carvings, and increase his popularity, so he rented the entire paper factory.
But at present, most of the paper mills are still idle.
After all, the paper factory has less traffic than the glass factory, and not many people come to rent the factory.
"Okay. Use it if you want." Hu Wei Yu was thinking about which museum to cooperate with and how to cooperate, and he didn't care much about the idle plant site of the paper factory.
So Gao You invited Lawyer Qin to have a thorough discussion with Hu Weiyu's lawyer, and they rented the right to use the back half of the paper mill for ten years for a price of 200,000 yuan.
Although Hu Weiyu didn't care, she had her own plans. Gao You was good at causing trouble.
After she rented the property, she must have taken some action. After all, she could make the glass factory so successful, so wouldn't she be able to benefit from the paper factory as well?
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