Xiao Huizi and He Xiaoer

The entire Tianzhang Building has 32 floors.

The 28th floor is the president's office.

The 29th floor is the office of the chairman, secretary and board members.

The 30th floor is the conference room.

The 31st floor is the activity center.

The 32nd floor is a sky garden.

Tianzhang Group holds a monthly meeting on the first working day of every month. All senior executives of the group must attend, including several factory managers, and some middle-level managers will also attend to discuss the month's operations and development.

Ten minutes before the meeting, participants arrived one after another in the conference room on the 10th floor.

The atmosphere in the meeting room was lively and everyone was chatting.

Everyone was curious when they heard that Mr. He had taken a week off. As we all know, Mr. He is a workaholic and has only taken a few days off since he took over as CEO of the group.

Some people were whispering about the reason why Mr. He asked for leave, and Jiang Muxin, the manager of the Public Relations and Publicity Department, was the most gossipy.

Jiang Muxin is a great beauty, known as the flower of Tianzhang Group. She is 1 meters tall, has a model-like hot body, and a beautiful voice.

Sometimes, she is a living signboard of Tianzhang Group. She takes the initiative to support the external publicity. She is usually the host of any activities or annual meetings of the group.

Jiang Muxin said that she heard a rumor that someone saw Mr. He having dinner with a woman, but no one knew who this woman was.

Lin Miaomiao, director of the Human Resources and Administration Department, coughed twice, cleared her throat, and said, "Please don't speculate. This is Mr. He's private matter. This is a conference room, and it's not appropriate to discuss it here. Manager Jiang, am I right?"

Everyone almost forgot that Lin Miaomiao is the eldest daughter of Director He Min, and also Mr. He’s cousin, and holds a very high position in the group.

Everyone laughed and stopped talking.

Lin Miaomiao certainly knew the reason why He Zhijing was on leave, and the woman next to him also knew it. A few days ago, He Zhijing had officially announced his girlfriend in the family group.

On the day of the He family dinner, her one-and-a-half-year-old daughter had a high fever, so she did not attend the dinner.

Jiang Muxin smiled and said, "Director Lin is right. I'm just gossiping. I don't mean anything else. Please don't complain about me in front of President He."

Lin Miaomiao smiled slightly: "It's not serious, but I won't complain. It's not a big deal. Mr. He is a broad-minded person. Besides, I can't use the word "complain". If there is something, I will just state the facts. Everyone knows that Manager Jiang is a straightforward and carefree person, without any tricks."

Jiang Muxin was a carefree person. Even though she was choked, she didn't care too much. She still kept a smile on her face and didn't respond.

Lin Miaomiao is the head of personnel administration and one of the six directors of Tianzhang Group. Even if Jiang Muxin is unhappy, she doesn't dare to confront her openly.

The elevator went up to the 30th floor.

He Zhijing walked into the meeting room and sat down in the chairman's seat. The other two vice presidents sat on the right. There were more than 40 people sitting in the huge meeting room, including the heads of various departments and their managers.

He Zhijing glanced at them and said calmly, "Let's have a meeting."

The meeting was chaired by the president's assistant Cheng Yue. According to the monthly meeting process, he first asked each person in charge to report the situation of each department in the previous month, starting with the two deputy general managers and then going down in turn.

Cheng Yue recorded the meeting matters in the meeting minute book, and He Zhijing listened carefully the whole time. It took more than an hour for more than a dozen department heads to finish their reports.

The last person to report was He Dahai, manager of the catering department.

When talking about the comprehensive rating of the restaurant by employees last month, he showed the data with great pride: "The comprehensive rating in October was 10, which was 84.50 points higher than that in September. The food scored 9 points, the dishes scored 5.8 points, the restaurant environment scored 89 points, and the service attitude of the food preparers..."

After He Dahai finished speaking, He Zhijing nodded. He was quite satisfied with the catering department he managed. As the saying goes, only when employees eat well and are satisfied will they have the motivation and energy to work.

He Zhijing looked at the time and it was 10:40.

The entire meeting usually lasts until noon.

As usual, there will be a 10-minute break in the middle.

He Zhijing sat in a chair and chatted with Xu Zhihui on the phone for a while to see what she was doing.

Lin Miaomiao glanced at him intentionally or unintentionally, and saw a barely perceptible smile on the corner of his mouth.

After 10 minutes, the meeting continued.

Because the performance of "Weimei" cosmetics fluctuated greatly last month.

He Zhijing looked at the data and found that the domestic market of "Weimei" is still growing steadily, although the increase is not large. The market share remains above 38%. If we work hard, it will be no problem to reach 40% next year.

He's "Weimeishu" series is the undisputed leader in the cosmetics and skincare industries and the group's most important cash cow.

However, overseas market data is not so good.

Both countries J and K are declining, with J's market share falling by 2.3%, which is a large drop. The situation in Europe is similar.

"Mr. Zhao, what is the reason for such a serious decline in the overseas market?" He Zhijing asked Zhao Fang with a frown.

"It's mainly because of the intensified competition," Zhao Fang explained. "Starting from the second half of the year, a new brand emerged and took over the market. The market share we lost was basically taken over by these brands."

He Zhijing opened the report and saw a strange yet familiar name on it, called "Only Love and Beauty".

Obviously, it has a strong copycat flavor, and even the packaging is very similar to He's "aesthetics".

He Zhijing sneered, He’s products were actually copied by others.

He pointed at the name above and asked, "Mr. Zhao, what do you think of this brand?"

Zhao Fang expressed her opinion truthfully, "Mr. He, we were copied. Consumers were obviously misled by the fake name, and we lost some market share. It's just strange that we haven't seen any reports on the quality problems of this fake brand so far."

She came to a conclusion: "Mr. He, I think it seems that he is targeting Tianzhang Group."

He Zhijing threw the information to the others, "Take a look and give your opinions."

After everyone circulated it, they all said: "Mr. Zhao is right, it's obviously a copycat."

He Zhijing nodded and said to Zhao Fang, "Mr. Zhao, investigate the background behind this brand. Do you think this is intentionally targeting Tianzhang Group? I want a clear answer."

"Ok."

"Zhou Chengliang, start suing this company and report any progress at any time."

"Yes, Mr. He." Zhou Chengliang, director of the legal department, responded.

He Zhijing and several relevant persons in charge formulated a series of remedial measures and increased marketing expenses by an additional 200 million yuan.

Increase advertising efforts and carry out anti-counterfeiting propaganda at the same time.

Ask Yang Xue, Director of Finance Department, Chen Mei, Director of Marketing Department, and Jiang Muxin, Director of Public Relations and Publicity Department, to follow up and implement the plan.

Next, each department formulated its business tasks for November, with the focus of course on the upcoming shopping festival. The company's own official shopping platform and e-commerce platform carried out various marketing activities.

At the meeting, He Zhijing announced the establishment of a new business department, officially entering the jewelry and accessories industry and launching the third pillar of the He Group.

Jewelry is closely related to watches and cosmetics, and they are all consumer products that relate to personal image, so it is natural for them to enter the jewelry industry.

This matter has been agreed upon at an earlier executive meeting, and all executives are mentally prepared. Now it has been formally implemented.

Hao Zhantong, Director of Strategy and Development Department, explained his research report.

He logged into his account on the conference system, called up a 20-page PPT document, played it on the conference room projection screen, and spent half an hour explaining the research report, analyzing the status of the jewelry industry and its development prospects from all aspects.

The research report was intuitive and clear, and the data was very detailed. After Hao Zhantong finished his explanation, He Zhijing led the applause.

Everyone expressed their opinions.

Chen Mei, director of the marketing department, suggested that He’s jewelry should focus on high-end luxury goods, and should produce high-quality products and focus on high-income groups.

He Zhijing nodded: "I agree with Director Chen's opinion. We can only go the high-end route and focus on custom jewelry. As for the brand name, we haven't decided yet."

Hao Zhantong raised doubts: "How to solve the problem of raw materials such as diamonds and gold? This is the most important problem. The currently developed diamond and gold mines have long been monopolized, and it is difficult to get involved unless new minerals are found."

"Yes, this is a problem." He Zhijing said calmly, "I will solve this problem. I plan to talk to Yuanmao Group about the right to use the mineral resources."

Yuanmao Group owns the world's second largest gold, precious metals, and diamond mines. If the He family can negotiate this, they will be halfway to success.