Return to 78: Why are all the Americans panicking about doing scientific research?

"Whether they are Americans, Westerners, or people from other developed countries, they are just like us, with one nose and two eyes, nothing more than us, and we are not a bit dumber than them."

"When you negotiate business with foreigners, remember to stand up straight and be tough when you need to be tough. Don't worry too much, and don't think that we can't survive without foreigners."

“This earth will continue to rotate even without anyone.”

Standing up straight and talking to foreign companies does not mean you look down on everything.

The key is to be polite and neither humble nor arrogant.

Being humble and compromising all the time will only make foreigners look down on you more.

Marvel dares to ask for a sky-high price, partly because of the long-standing stereotypes that foreigners have against the Dragon Country.

Look down on companies and individuals from underdeveloped areas.

On the other hand, it is also related to Zhou Weidong’s weak attitude.

If Zhou Weidong had refuted the other party's unreasonable demands on the spot and explained all the current bad situations of Marvel, the other party would definitely not have been so arrogant.

Markets are like battlefields.

If the acquirer wants to complete the acquisition as soon as possible, he must take a tougher attitude.

Don't always think about saving face for foreign companies.

Zhou Weidong gave face to Marvel, but they would not give Longguo Enterprise any good face.

During the negotiation process, the worst thing to do is to let the other party take the lead.

Once you are led by the other party, the direction of the negotiation will become uncertain.

Zhou Weidong said guiltily: "General Manager, I was wrong."

Lin Kaifeng patted Zhou Weidong on the shoulder and said in a slow tone, "Weidong, I'm not saying this to criticize you. Being too polite and accommodating to foreigners is not an isolated case."

"As the country opened its doors, Western companies sprang up all over the country, with hundreds of foreign entrepreneurs and foreign capital entering the country every year, good things and bad things all coming in at once."

"Ordinary people are dazzled and think that everything in foreign countries is good. Not only ordinary people think so, but even some business leaders and department heads think that foreigners are inherently superior to us."

"I don't care what others think, but in Northern Machinery Group, such thoughts are absolutely not allowed!"

"Bai Ru, Wei Dong, you guys have never understood why I would spend a lot of money to acquire a comic book company?"

Lin Kaifeng changed the subject and looked at the two of them meaningfully.

Bai Ru and Zhou Weidong looked at each other.

The two of them did have doubts.

The U.S. economy is in turmoil, and a large number of U.S. companies are in financial difficulties and on the verge of bankruptcy.

There were a large number of high-quality companies that could have been acquired, but Lin Kaifeng chose to acquire a comics company.

Before the acquisition began, Zhou Weidong and Bai Ru each learned some information about Marvel.

Know that Marvel is an old comic company.

The comic characters and comic stories designed by him are well-known in the United States.

From children to bearded old men, everyone has read Marvel comics.

The huge sum of US$300 million that Lin Kaifeng used for the acquisition could obviously be used to acquire a better company.

Why target comic book companies?

Seeing this, Lin Kaifeng said slowly: "In your opinion, Marvel is just a relatively well-known comic company in the United States, and the products it sells are only comic-related businesses."

"However, we should not limit ourselves to the present. At this stage, Marvel's international influence is not that great, and the influence of the superhero characters in the comics is only concentrated in the United States."

"If one day the Soviet Union ceases to exist, and the United States and the West become the ultimate winners, and the world situation changes from two superpowers competing for hegemony to the United States having the final say, do you think American companies will expand globally?"

"Will the influence of the United States penetrate into every corner of the world?"

"Absolutely!"

Zhou Weidong said without even thinking about it.

"I have worked in East Hans for nearly a year. The local people are extremely disdainful of the goods from the Eastern Bloc, but they praise the goods flowing in from the West."

“They believe that Western products are not only cheaper and better than those from the Eastern bloc, but also do not require any complicated procedures and can be purchased as long as you have money.”

"If the Soviet Union really collapses, the countries in the Eastern Bloc will become the largest dumping ground for Western goods."

"well said."

Lin Kaifeng said with a satisfied smile: "Due to the special supply system of the Eastern Bloc, the supply of goods has always been maintained on demand. Western goods rely on their perfect industrial system and are not subject to any restrictions on production. They can flow into the countries of the Eastern Bloc continuously."

"East Hans is one of the countries with the best economic conditions in the Soviet Union. You should know best how much their young people love cultural products from the West, right?"

Without waiting for Zhou Weidong to answer, Lin Kaifeng continued, "Comics, games, movies, music, books, and all cultural products that can provide entertainment and leisure are all favored by young people."

"Am I right that the young men of East Hants would rather risk imprisonment than buy and sell in large quantities?"

Zhou Weidong nodded, recalling a phrase that Lin Kaifeng often said.

If you don’t go abroad, you will never know how fast the world is changing.

It is even less clear how big the overall gap between the Eastern and Western camps is at present.

What changes are taking place in the Cold War environment?

Bai Ru interrupted, "General Manager, the young people in East Hans are flocking to Western products. Does this have anything to do with our acquisition of Marvel?"

"It matters a lot."

Lin Kaifeng said word by word: "Eastern Hans is the most economically developed country in the Eastern Bloc. Even they cannot resist the temptation of Western goods and culture. If one day, Western cultural goods flood in, what will be the attitude of other countries?"

"This……"

Bai Ru was stunned.

Bai Ru and Zhou Weidong are Lin Kaifeng's confidant and personal assistant respectively, and are among the most powerful executives in the group.

It was difficult to understand at first glance why Lin Kaifeng wanted to acquire Marvel.

Even his confidants didn’t understand, only Lin Kaifeng himself knew clearly.

What impact will Marvel's superhero universe have on the world?

How does it help improve the international image of the United States?

In the mid-90s, Marvel finally caught its breath.

The new president bought back a large number of superhero copyrights that the company had sold.

Soon after, he began to promote the superhero series globally.

For the Eastern camp, which lacks entertainment and has just completed its identity transformation, Marvel's superhero series is as tempting to young people as a dimensionality reduction attack.

By the 21st century, comic book superheroes had become a hot commodity.

Help Marvel gain unprecedented profits.

The word "superhero" will become a cultural symbol representing the American spirit in the future.