Shen Shen Shen doesn't pursue men, only money
Chapter 36 Shen Shen Shen's Strategy
Shen Shenshen stood up and walked to the big case, looking at the handsome man in front of her with a serious expression. She was now like the way she was when she was introducing the fund to investors in her previous life, with her aura unconsciously turned on.
This aura comes from my confidence, because I am professional.
"First, sales positioning. This is very important. To put it simply, positioning is to whom will He Yin Lou sell its jewelry? He Yin Lou is in the business of jewelry, and the prices are not cheap. We might as well call it a "luxury product." It doesn't matter if you don't understand this term, Ziyuan and Zhixi. I'll explain it later."
Luxury goods? What is this? Zhu Yanxiao had doubts in his heart, but he did not interrupt Shen Shenshen who was serious. His index finger began to tap lightly on the table unconsciously.
Zhu Zhixi looked at Shen Shenshen's back and felt that the woman standing in front of her was so strange. Her behavior was strange, and her words were also strange.
Shen Shen continued: "So-called luxury goods are things that are beyond the scope of daily necessities for ordinary people. This thing must be unique, rare, precious, and valuable. Others can see at a glance that this thing costs a lot of silver. Next, let me explain what this is useful for."
Zhu Yanxiao looked carefully at the smart, lively, bright and beautiful girl in front of him. Shen Shenshen also looked back at Zhu Yanxiao with a sharp gaze, his voice was crisp, and every word was full of confidence.
"First, we need to make Heyinlou's jewelry into the luxury goods I just mentioned. The price we sell it at should make ordinary people have to save up money for a long time to buy even the most ordinary jewelry. We also need to make it so that ordinary people can get it by just spending money. As long as I own a piece of Heyinlou's jewelry, I will feel like a superior person."
“Secondly, all the gemstones, jadeite and design styles should be recognizable as He Yin Lou jewelry at a glance, so that the nobles will be proud to own He Yin Lou jewelry. As long as they wear these jewelry, they will be a symbol of wealth and nobility.”
"Third, the first floor can sell more similar items, and the second floor can be changed to more expensive or even sky-high priced jewelry. The third floor will be changed into an expensive living room, and you can enter the third floor only if you spend a certain amount of silver each year. Because the silver sold is very expensive, the entire Heyin Building must be renovated according to my instructions. However, the renovation means that the palace will not only have to invest a lot of silver, but the Heyin Building will also have to be closed during the renovation. Without income, the loss of silver and money will be huge."
"The fourth point is that the risk is very high. This is because the above is a change in the sales positioning of the entire Crane Silver House, and we have not tried to see if these changes are correct. It is very likely that the repairs have been made and the changes have been made according to our discussion, but it will not help the Crane Silver House at all, or the entire sales will plummet. In this case, not only will all the money invested in the early stage be wasted, but the Zhaixing House will be the only one in the future. Prince Zhong's Mansion may become a laughing stock in the entire capital."
"It's also possible that we are just unlucky, and the fourth point has really come true. She paused, stretched out her arms, and placed her hands on Zhu Yanxiao's large wooden table. She leaned over slightly and said to the handsome man, "Ziyuan, you may lose Heyinlou." She paused, stared into his eyes and said seriously, "You may even lose all the properties of the royal palace that you control. Can you bear the failure?"
Zhu Yanxiao paused tapping the desk with his index finger.
When Zhu Zhixi heard Shen Shenshen's last sentence, she couldn't help but sit up straight and look at her brother.
If he fails, he may lose control of all the properties in the palace. Although the title of the prince cannot be changed, what say can a prince without real power have in the palace?
Zhu Yanxiao's beautiful phoenix eyes also stared at Shen Shenshen, who opened his arms, put his hands on the table, and leaned forward slightly. This posture... was very strong. This was a posture of equal strength and evenly matched.
Her eyes were determined. She said that she admired the strong, but the aura she exuded at this moment was another kind of strength.
In the silence of the study, Zhu Yanxiao pondered for about half a cup of tea, and then slowly spoke: "Second Miss Shen, I need to explain your methods in detail. As for whether I can continue to manage the palace's assets, this is an internal family affair of the palace. But the palace cannot be endangered by a person whose temperament and behavior have changed drastically."
Zhu Zhixi was shocked. As expected, his brother knew and understood everything.
Shen Shen retracted his open arms, stood straight, and said calmly: "Ziyuan, don't worry about whether my temperament and behavior have changed a lot. You just need to judge whether my motivation is to help you and whether the method I said is feasible. If you worry about some unimportant details, Master Zhu, you will lose a lot of opportunities."
"Miss Shen may think that my question is unimportant, but from my perspective, this question is equally important. Okay, I can temporarily ignore Miss Shen's change and continue to talk about the method you just proposed. I have a few questions for you to answer, Miss Shen."
"First, make Heyinlou's jewelry a luxury item. Many ordinary people can't even get enough clothes or food to eat, so why should they save money to buy Heyinlou's jewelry? Is the feeling of being a superior person really more important than having enough food and clothing?"
Shen Shen immediately said, "The people who are not well-fed and have no clothes to keep out the cold that Ziyuan just mentioned are not the target customers of Heyinlou. These people are the ones that the court should consider and help. So let's go back to the sales positioning I just mentioned. This positioning is not only about how much silver the Heyinlou jewelry is worth, but also about the people who can buy the jewelry. We want to earn the silver of the wealthy families and the wealthy merchants in the capital. Let me give you an example. Ziyuan, do you know how much silver the slightly wealthy people in the capital earn in a year? Based on the silver these wealthy families get every year, I can roughly tell Ziyuan how to set the silver selling price of Heyinlou jewelry."
Zhu Yanxiao paused tapping the table with his index finger and looked at Shen Shenshen: "Second Miss Shen also knows mathematics?"
"A little bit, a little bit." Shen Shenshen said awkwardly: "Haha, haha, because my younger brother Xien is particularly outstanding in mathematics in the Imperial College, I followed my younger brother to learn for a few days, haha, haha." She smiled awkwardly, secretly noting in her heart: It's over, the vest has been completely exposed today. Xiao Zhu will definitely go to Xien to ask if I have studied mathematics with him, and immediately arrange for my younger brother to take a few mathematics classes when I return home, hoping that I can get away with it.
Zhu Yanxiao, who was sitting behind the desk, smiled and said in a cold voice, "It ranges from eighteen to twenty-five taels."
"Huh?" Shen Shen was puzzled.
"The silver that wealthy households or merchants in Dongxiang can earn each year ranges from 18 to 25 taels, depending on the wealth of the county in Dongxiang."
"Ziyuan, you really know everything. You're amazing."
Shen Shenshen looked at Zhu Yanxiao with starry eyes.
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