Film and TV Life Experiment Program

In the teahouse of the Fengyuan Courtyard, Ma Qiushan and Gu Yu sat facing each other. Ma Qiushan concentrated on making tea, following the whole process smoothly.

"Mr. Gu, please!"

"Good tea, don't forget to send me some of this tea horse." Gu Yu took a sip and praised.

"Okay!" Ma Qiushan agreed affirmatively.

Gu Yu sipped his tea and looked out the window at the yard.

Jiahui was sleeping on the stone platform. The breeze blew, and the leaves swayed slightly. There was a peaceful and harmonious atmosphere.

Xu Hongmi came and left in a hurry with the bell, because she had to go to Yanjing on a business trip suddenly, and left early yesterday morning.

Xu Hongdou and Lin Na continued to work on the establishment of the B&B. Da Mai spent the past two days either locking himself in his room to finish his manuscript or daydreaming.

Gu Yu was also a little confused. Could it be that because the performance of the novel had improved and the pressure had increased, and the readers were urging him to update, which consumed too many brain cells?

Hu Youyu took on a performance outside the city every day, so he was not in the courtyard these days.

The ones who are the most free now are Gu Yu and Ma Qiushan, but Ma Qiushan has also changed a bit.

I don't meditate much anymore, I often practice calligraphy in my room.

Gu Yu accidentally glanced and found that there were some torn or crumpled rice papers in Machushan's garbage bag. It seemed that he was in an unstable mood.

"Well, Mr. Gu, you said before that if I had a new business idea, I might as well talk to you..."

Seeing that Gu Yu was at ease, Ma Qiushan did not discuss the matter with him in detail, so he could only speak himself.

"So Mr. Ma didn't just invite me for tea today? What project?"

Gu Yu finally realized that Ma Qiushan couldn't hold it back any longer and asked with a smile,

"Boss Gu, where do young people usually go for blind dates?"

Ma Qiushan sat upright, cleared his throat, and said seriously,

He has started many businesses and has extensive experience in how to introduce projects to investors, attract their interest, and demonstrate the advantages and feasibility of the projects.

"cafes."

"Where do you usually go to talk about work?"

"cafes."

"Chatting, where do you usually go to start a business?"

"It's still a coffee shop." Gu Yu answered cooperatively and acted as a supporting actor.

"That's right! Then why not go to a teahouse? Tea is also very good, and there should be a larger base of tea drinkers in our country."

Ma Qiushan slammed the table in excitement, and raised a new question.

"Please give me some advice, Mr. Ma." Gu Yu said with a smile.

At this time, entrepreneurs should be given the opportunity to show their talents, and investors should not rush to speak out their thoughts.

"Not really, not really, just discussing a few things." Ma Qiushan quickly waved his hand modestly.

"To be honest with you, Mr. Gu, I have been here for more than a year.

During this period, entrepreneurial ideas kept popping up in my mind like mushrooms after rain, and I couldn't suppress them even if I wanted to.

I meditate every day just to let go of all my thoughts.

If I really can't let it go, I will take a brush and write it on rice paper every night.

Then burn incense and paper and let them go with the wind."

Ma Qiushan stood up and spoke with his hands and feet gesticulating, his expression lively. Gu Yu listened quietly without making a sound to interrupt him.

"But there was one idea that kept lingering in my mind.

The more I think about it, the clearer it becomes, the more I ponder it, the more detailed I write about it.

Every night when I close my eyes, I see a new tea shop.

How to position, market, and raise funds to seize the market in major cities across the country,"

Ma Qiushan's eyes were burning with enthusiasm. Of course, this was not for Gu Yu, but for his bright future and successful career.

“There is indeed a gap in the tea beverage market, but it is not easy to cater to the taste habits and consumption concepts of young people.

Compared with ordinary milk tea shops, if you want to take into account the third space, the store operation costs will also increase. "

Gu Yu pointed out the problem calmly. It was not that he was not optimistic about the tea shop project.

Instead, I want to further listen to Ma Qiushan's entrepreneurial ideas and consider whether they are perfect.

"Coffee is fine, and tea is fine, too. I've done some research and found that there are already some new tea shops on the market.

But none of them have clear goals, and none of them have succeeded. There are still many aspects that can be developed, optimized, and improved.”

It seemed that Ma Qiushan had prepared a lot for today's conversation, and his tone was confident and firm.

"Please elaborate, Mr. Ma." Gu Yu nodded as he listened and raised his hand to signal.

"Please listen to me, Mr. Gu," Ma Qiushan said with a smile, "I like tea and know a little about tea culture.

To be honest, people nowadays, especially young people, don’t really understand tea.

At this time, we, the professionals, are needed to select for them what is good tea and how to brew it in the most appropriate way.

Let them truly experience the charm of tea and tea culture.

Another key point is that we must keep pace with the times and include non-pure tea beverages that meet the tastes and needs of young people.

We will expand the concept of tea, never set any threshold, and never pretend to be elegant! Let the tea culture become younger and more youthful.

We want tea culture to permeate every corner of the space. If you need it, you can get it easily. If you are not interested, it will be subtly influenced.”

Gu Yu listened patiently. Machushan took into consideration the brand story, corporate culture, product settings, and detailed planning.

This is a well-prepared project that can best fit the entrepreneur's interests and hobbies and stimulate his entrepreneurial enthusiasm.

However, there is still one important thing missing. Tea brands are not high-end and can be easily imitated and replaced.

Brand positioning and marketing strategy are crucial, but the most important thing is the founder.

"Where are you going to open your first store?" Gu Yu thought for a moment and asked again.

"It must be a first-tier city like Beijing, Shanghai, Guangzhou and Shenzhen, and then proceed step by step.

We need to build up the brand influence of the first store!" Ma Qiushan answered firmly.

"There is no problem with the project, and we can also develop peripheral products. At present, the market prospects are also good,"

Gu Yu said slowly, and a smile visible to the naked eye appeared on Ma Qiushan's face.

"Mr. Gu, then...are you willing to invest in me?" Ma Qiushan asked in surprise.

"I still need to see the specific product. Yucheng Capital can provide you with a seed fund first.

It is used for team building, market research, product development and project planning," Gu Yu said with a smile.

"Great! Thank you Mr. Gu for your trust! Don't worry! I will definitely come up with the best products that suit the tastes of today's young people!"

Ma Qiushan was so excited that he patted his chest and promised.

"I haven't finished yet. As long as there is no problem with the product, Yucheng Capital can promise to continue to provide you with funds for the first and second rounds.

But I have a request. In addition to the shares in the project and management, you must actually invest.

It is not to spread the risk. To be honest, when we invest, we will not lose money as long as we can ensure that two or three of the ten projects can make money.

I asked this because I wanted to see Mr. Ma's courage to fight to the bitter end.

Of course, if this business fails, you may really have nothing."

Gu Yu was talking about business, his tone was calm, but there was no warmth.

"But... Mr. Gu, I have no money left. I lost all my money before. I even sold my house in Yanjing to pay off my debts."

Ma Qiushan was stunned when he heard this, and after a while he replied awkwardly,

"The money in Yanjing is gone, but is there any money in your hometown? You can stay here and meditate without working for more than a year, so it's impossible that you don't have any money at all.

I don't need you to spend a lot of money, I just need to see your determination.

Put it in a desperate situation and then it will survive, put it in a dead end and then it will live."

Gu Yu finished his cup of tea and left, leaving Ma Qiushan sitting in the tea room in a daze, weighing the pros and cons, from sunrise to sunset.

Considering his age, this may be his last time starting a business.

Unlike his youthful vigor, Machushan is now afraid of failure.

And if you fail, there is unlikely to be a chance to start over again.

In the evening, in the public restaurant, Xu Hongdou and Lin Na cooked a few dishes together. Da Mai didn't eat because he had no appetite.

"Master Ma has decided to come out of retirement? Will you invest in him?" Hongdou asked curiously.

At the dinner table, Gu Yu and the two girls were chatting about what happened today.

"I haven't decided yet. I have prepared the money for him. I am just worried that he will do it with all his strength, but then lose strength and run out of energy."

Gu Yu picked up a piece of garlic short ribs made by Lin Na. It was quite crispy. Her cooking skills have improved rapidly recently.

"What do you mean? He is afraid of failure?" Xu Hongdou and Lin Na looked at Gu Yu in confusion.

"Because I was afraid of the losses that would come from failure, I agreed with him that Yucheng Capital was willing to invest, but he also had to contribute his own money," Gu Yu explained.

"Where did Master Ma get the money? Didn't he lose it all? We can't ask him to borrow money from loan sharks, right?

You are not short of money. If the project is really good, wouldn’t it be nice if you contributed more and took a larger share?

If you don’t think highly of this tea shop project, you can just tell him directly that you don’t want to invest.”

Xu Hongdou frowned slightly, not understanding Gu Yu's actions. She felt that he was making things difficult for Ma Qiushan.

“This is not a question of how much money we have. The project is fine, but I think there are some issues with Mr. Ma as the founder.

I have worked with him two or three times, and I know that he finally suffered a big setback in the sharing economy.

But this is actually a good thing. Entrepreneurs need to accumulate experience in success as well as experience in failure.

Keep polishing your heart so that it can face all difficulties and obstacles.

Simply put, I am worried that he will give up halfway, so I want him to have the determination and perseverance to move forward and never back down. "

Seeing the doubts in the two women's eyes, Gu Yu stopped talking at length and simply stated his true thoughts.

"Is that so? That's true. Master Ma seems a bit lazy," Xu Hongdou nodded and replied.

"Perseverance is indeed worrying." Lin Na tilted her head, thinking about Ma Qiushan's usual performance, and agreed.

"How are the preparations for your B&B going? Have you produced the construction drawings and design drawings?" Gu Yu changed the subject.

"It will be out this week, and you will definitely applaud when it comes." Xu Hongdou said proudly, and smiled at Lin Na.

"Okay, if it's really good, we can participate in some architectural design competitions, or the most beautiful homestay competitions. Who knows, it can even become a hot spot for publicity.

Nana, your cooking skills are getting better and better, I need another bowl of rice."

After finishing a bowl of rice, Gu Yu naturally handed the empty bowl to Lin Na.

"That's good. I've also learned a few new dishes and will cook them for you tomorrow."

Lin Na's mouth corners raised, her eyes full of joy, she stood up and went to the kitchen with brisk steps.

Xu Hongdou, who was standing by, felt a little jealous, but it was not directed at Lin Na.

In her opinion, Gu Yu and Lin Na have no relationship. Nana is her best friend.

But I still get jealous when I hear my boyfriend praising other girls in front of me.

Looking at the delicious food on the table, Xu Hongdou secretly thought that if she wanted to capture a man's heart, she had to capture his stomach first.

You know, Lin Na didn’t know how to cook before, and she has only made a qualitative leap recently.

Xu Hongdou even curiously asked Lin Na why she suddenly became so interested in cooking.

Lin Na said that she suddenly felt a sense of satisfaction when the food she made was recognized by everyone.

It was her gentle smile and tender eyes that Xu Hongdou did not notice.

"Da Mai seems to be in a bit of a low mood these past two days. Hasn't the data for his novel improved? Most of the readers' comments are positive."

Gu Yu took the rice that Lin Na had served him, and thinking of the absent Da Mai, he asked,

“The data has improved, more people are reading it, and there are more comments.

Most of them are supportive and encouraging, but there are also insults and even personal attacks.

Da Mai has no inspiration recently and is a little more sensitive emotionally," Lin Na sighed. She was also worried about Da Mai.

"I have always envied Damai, who can do a job he likes and has a reason to stick to it.

I think she might be too hard on herself and put too much pressure on herself. No work can be liked by everyone.

Besides, she always locked herself in her room, thinking about random things by herself, and it was easy for her to get stuck. "Xu Hongdou said her analysis softly,

After hearing this, Gu Yu felt that he had been too naive. He thought that as long as Damai's novel did well, everything would be fine.

Now it seems that the most important thing is to help Damai adjust his mentality, come out of isolation, and communicate more with the outside world.

"Brother Gu Yu, do you have any good ideas to help Da Mai?" Lin Na's voice was soft, with a tone of dependence and trust.

"You guys are busy these two days, I'll talk to her first and see if I can enlighten her.

Once your design and construction drawings are ready and the workers come in, we will find time to take Da Maiduo to have some fun around the area."

Gu Yu couldn't think of any good solution for the time being, so he just spent money to get the gold treasure chest. His popularity and income increased.

Don't bring more bad reviews to Da Mai, which will make her even more depressed and doubt herself.

"Did you leave any food for Damai? She might be hungry at night." Gu Yu asked.

"I kept it. I put it in a lunch box and put it in the refrigerator. I sent a message to Da Mai." Lin Na replied softly.

At this time, Da Mai was sitting in front of the computer with lifeless eyes. On the screen was a writing software.

There was only Chapter 227 on the blank page, no other words.

After a long while, Da Mai scratched his hair and sighed helplessly, but he still couldn't hold it back.

The performance of her novel has improved recently, and the editor has given her a relatively good recommendation position. I hope this work can accumulate more popularity and soar to the sky.

According to the normal unspoken rules, the writer should have added more chapters at this time, but she couldn't write even one chapter.

Isn’t this the case that misfortunes often bring blessings, and blessings often bring misfortunes?