We are all reborn, who wants to be the richest man?

Chapter 708 Future Layout of the Automobile Industry

After returning to Hong Kong Island, Luo Nianzhong began to have free time again.

I spend the day with the little ones at home and collect some care fees from their mother at night. My life is quite fulfilling.

Another weekend, Luo Nianzhong, Luo Jingyi, Luo Anran and Luo Xinya, three girls, just returned from Chek Lap Kok Wildlife Park.

As soon as I got off the car, I heard the sound of an engine from behind.

I saw a tough-looking convertible sports car driving over. Who else could be sitting in the car but the two generals Heng and Ha?

"Mommy."

Luo Jingyi, who was in Luo Nianzhong's arms, immediately saw Luo Laosi, who was sitting in the driver's seat and showing off, and greeted him loudly.

After the two of them parked the car and got out, Luo Laosi came over and kissed Luo Anran and Luo Xinya, then took Luo Jingyi from Luo Nianzhong's arms, and Luo Laowu hugged everyone.

As for Luo Nianzhong, after handing the child to Luo Laosi, he walked around the other party's car, which he saw for the first time.

"How about it?"

"I don't think it's suitable for you girls to drive."

This was Luo Nianzhong’s first impression. The appearance of this car was a bit tough and noble, not suitable for girls.

"Really? It's okay." Luo Laosi didn't care at all, "This is my new car, a limited edition Bentley turbo-S convertible sports car."

"Bentley?"

I was so focused on the side profile and some of the interior that I didn't really notice the car logo.

This is the change in perspective brought about by different status. When ordinary people see a great car, they will first look at the brand. A brand determines the grade positioning.

No matter how ugly the industrial waste is, people will be amazed and praise it when they see the logo of the little flying man.

No matter how good-looking a car is, if it has a logo like Zotye on the front it will look rubbish and seem to have no taste.

But it is different for the wealthy. Cars can no longer highlight their status, on the contrary, they can bring fame to the cars.

So when they look at a car, they just look at the car and never care what the logo looks like.

When Luo Laosi said it was a Bentley, Luo Nianzhong came to the front of the car and took a look. It was still the familiar look.

Seeing this, Luo Nianzhong was not only happy.

"What are you laughing at? This is a limited edition and it retains its value."

Luo Laosi thought that the other party was questioning her aesthetic taste. She also knew that the shape of this car was not easy to match with ladies, and she bought it because it was a limited edition.

One is frivolous consumption, and the other is that it can be considered an investment because it can preserve its value.

"I heard that this is Bentley's masterpiece this year. If this brand becomes as popular as Rolls-Royce, the value of this car will definitely increase."

That's true. Most cars depreciate in value. Basically, they depreciate by about 10% on the day you buy them.

But this doesn’t mean that the top-level cars are also like this, especially the limited edition ones.

Since last year, Piech has once again increased his support for Bentley. It is only a matter of time before Bentley takes off.

In the automotive field, Japanese cars, German cars, and American cars each have their own characteristics.

But when it comes to nobility and elegance, British cars are the only choice. Have you ever seen a cheap British car brand?

Piech also took a fancy to the characteristics and influence of British cars, and continued to develop British cars to create a noble brand family for the Audi Group.

This is the same reason why many car companies later acquired British cars. It may not make money, but it is necessary to have it. It is the face of a car company.

Yes, when people talk about your brand, they won’t think that you just produce ordinary family cars.

In order to make Bentley take off completely and become a brand under Audi that can compete with Rolls-Royce, the Audi Group has used all the technologies it can.

For example, the airbag, a technology that was invented in 1953, was not well received in its early days because it was impossible to accurately control the timing of the airbag's deployment, nor could it be quickly filled with gas.

These problems make car manufacturers not optimistic about this technology at all. All car companies tell you that they have it, but it is all optional.

What about consumers? Not to mention the high price of the optional equipment, even if it is given away for free, many people will not want it. Who knows whether the airbag will pop out while driving the car?

This is no joke. It happened almost every day in the 1960s and 1970s. Such embarrassing situations made no one care about this technology.

However, in 91, Rolls-Royce and Mercedes-Benz S-Class simultaneously overcame these problems. Since then, airbags have become the symbol of these two car series, and have gone from being garbage to being synonymous with high-end.

Volvo, Audi, Nissan and Bentley can be said to be the epitome of the technologies of the Audi Group's automobile companies.

In addition to these, one of Audi’s recent research results was also used in this car for the first time, that is, the in-car navigation and central control.

In-car navigation is not Audi’s first invention, but it has definitely become popular in Audi’s hands.

In the 1980s, Honda invented a real car navigation system. Before that, car navigation systems were only called auxiliary systems, so you can imagine how effective they were.

Honda's navigation system is different. It uses a gyroscope and positioning, and is also equipped with a display.

The most important thing is that this navigation is calculated by computer, while the previous auxiliary system used maps, which are the paper maps we are familiar with.

Put the map in the navigation and you can know where you are on the map. It's that simple.

However, Honda's navigation system is not very advanced and is very expensive, costing nearly $3000, which was enough to buy a car in the 80s.

It was not until 83 that GPS was used for civilian purposes and in-car navigation became what we are familiar with.

Later, Mazda produced the first truly in-car navigation system. Last year, BMW became the first German automaker to use navigation, and this year, automakers in the United States began to follow suit.

However, these have become meaningless with the launch of Audi navigation. The navigation on Bentley is not only more detailed, but also more accurate and convenient. Especially when paired with the large central control screen, it looks so unique.

Luo Nianzhong has seen this product and it can be said that it is no different from the navigation products produced after 2000. It can be said to be ahead of its time.

Of course, there are many innovations in Bentley, but these functions are not what Luo Nian values ​​most. What he values ​​most is the things behind these products.

Chip, or car chip.

Chips are divided into two categories. Needless to say, analog chips are dominated by Texas Instruments and Phinox, and these two companies have always been the largest suppliers of automotive chips.

But digital chips are different. Intel owns the majority of the chips, which is why Luo Nianzhong is obsessed with Intel.

In later generations, the automotive industry was short of chips, to the point where the entire industry chain stopped production, the president jumped off a building, and purchasing officials were on their knees every day.

But in the consumer electronics circle next door, Huawei has sold Honor, and there is no such a big cry and shout.

In fact, the core is three words: automotive grade.

Compared with industrial-grade and consumer electronics-grade chips, automotive-grade chips have more stringent standards for reliability, consistency, safety, stability, and long-term effectiveness.

The reason is very obvious. If there is a problem with the chip on the mobile phone, at most it will freeze and you won't be able to use some functions. If that doesn't work, you can just smash it.

But the automotive standards are different, and if there is a problem with any chip, the price paid could be life.

In the 70s, Intel first launched commercial microprocessors, and subsequently integrated CPU, memory, analog-to-digital conversion and various interfaces to form MCU.

It is undeniable that Intel's patents and experience in automotive chips are unavoidable and necessary for Far East Chip.

The current usage of automotive chips is still very small, only about a hundred chips, and 99% of the market is in the field of analog chips, controlling switches, temperature, etc.

Although Intel is the dominant player in the MCU segment of automotive chips, its shipment volume is very small.

However, Luo Nianzhong knew the development history of automotive chips. In the future, the number of chips in a gasoline car will exceed 500, a hybrid car will exceed 800, and an electric car will even have more than 1500 chips.

This is a huge market that controls chips, sensors and batteries. No matter how Audi develops in the future or what happens in the automotive field, one thing cannot be escaped: all car companies are working for the Far East.

"It's nothing, I'm not laughing at this, but I want to laugh when I see this car logo."

"This B with wings?"

Yes, these wings are not added in vain, they really make this B soar into the sky.

This B can be exchanged for and play with many Bs. With this B with wings, you are the king of Bs.

Luo Laosi didn't understand and looked confused.

"What do you mean?"

Luo Nianzhong looked at her, and felt embarrassed when he saw that the others also looked curious.

How can I explain it to you? There’s nothing wrong between husband and wife, but there are three curious babies around.

Fortunately, Ah Fu came over at this time and said, "Master, there is a call for you. It's from Mr. Robert."

"I know, I'll be right there."

Let's go, we can't stay here for long. I'll tell them how important this B is tonight.

Go back to the study and pick up the phone.

"Hello, um."

What followed was a long listening session, until he finally said "I understand" before hanging up the phone.

The call was from Robert. In addition to telling him about the recent situation in Taiwan, the most important thing was to tell him that Luwu Equipment Company has now been officially approved to enter the national defense system.

……

Binhai, the current Binhai development speed definitely exceeds that of the original time and space.

Due to the large number of polar bear people working and settling here, the economic development of the surrounding people has been completely boosted.

These people may not be very wealthy, but they are definitely not short of money.

Polar bear people have no habit of saving money. If they do save, it would only be one or two months' salary at most.

Because of their "revenge" consumption, a lot of economic growth has been boosted.

The Luwu Equipment Company Building is an old six-story building.

For a defense company, this headquarters is pretty shabby.

There is no way around it, as Luwu Equipment Company is still running at a loss as to its income.

But days like this will gradually get better, because there will be large income soon.

Inside the general manager's office of Luwu Equipment Company, a white man in his 50s was holding a small meeting with a heavy accent in Mandarin, which was quite funny.

"Today is a memorable day, as our Luwu Company has finally become a member of the national defense system.

From now on, we will be free to fly freely in the sky. I believe that we will have no problem occupying a place with our strength."

Although the dark clouds over the Gulf have not yet dissipated, they have once again made the superiors realize the gap in weapons.

It also made everyone understand a truth: a blacksmith must be strong himself.

As for Luwu Equipment Company, although it is half state-owned, internally, it is not really considered as a darling son and cannot even be considered as one of the company's own.

It is like a private enterprise registered in Binhai, without various policy benefits, but also without some restrictions of the national defense system.

This time, after a meeting and discussion, the higher-ups officially incorporated the Luwu Equipment Company and the Dallion Shipyard into the national defense system.

In the future, Lu Wu and Dallion will also enjoy the benefits of the national defense system.

However, there is a difference, that is, these two companies have independent sales and management rights and are responsible for their own profits and losses.

The two sides reached many agreements, such as Lu Wu and Dallion could enjoy equal benefits.

But they also have an obligation, which is to accept the above R&D arrangements within the scope.

For example, if Dallion Shipyard is required to develop the latest destroyer, Dallion Shipyard will feel that it is not difficult to accept the task and allocate resources to it.

As for weapons and equipment, the equipment supplied by the two companies to the domestic market must be the best and most advanced. For some export equipment, if the domestic market does not agree, a castrated version must be exported.

There are many more clauses like this, but both parties are satisfied with their respective responsibilities and benefits, and the contract has been signed.

"Let me tell you, someone from above will be coming tomorrow to discuss the purchase of the X-01 project. We must be well prepared and there cannot be any mistakes."

"Don't worry, General Manager, I have already arranged everything."

General Manager, yes.

Luwu is a company that is developed in the mainland and has management rights owned by Hong Kong residents, but its head is a Russian.

Luo Nianzhong had no choice. After looking at the people here over the past two years, he found that they were not suitable for management.

How should I put it? Some of the ideas are rigid, and there are other styles.

There must be a suitable one, but Luo Nianzhong doesn’t have time to wait.

What about the Far East Department? There are not too many management talents, but there are not many people with experience in this area.

So Luo Nianzhong poached Vasilisa from United Aircraft Engineering and Manufacturing Group to serve as Lu Wu's general manager.

In Luo Nianzhong's opinion, Lu Wu's general manager is different from other companies. He is not only good at management but also familiar with technology.

Another advantage is that half of Lu Wu’s R&D personnel and core craftsmen are now Russians. Having a Russian leader can make these people feel more at ease.

"What about the production department? Is there any problem with our production line?"

"Don't worry, Manager, I have made all the arrangements.

Also, I have not been idle recently and have visited many factories in China.

I found that many of our parts can be produced by outsourcing, so that our workers can devote more time to final assembly and save a lot of expenses due to the need for procurement and the expansion of scale. "

"Yeah." Vasilisa nodded.

"Very good, our Far East supply chain system is world-renowned.

Tomorrow I can take this opportunity to bring this up with the higher-ups and outsource all the parts that can be produced domestically to OEMs.

Can this also ease the conflicts between us and other brother units and improve our relationship?"

The purchase quantity of X-01 is small, and the dissatisfaction of peers is also a big part of the reason.

Now I have assigned a large number of production tasks to you. You can't just smash the pot after eating, right?

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