We are all reborn, who wants to be the richest man?

Djemjic moved quickly, completing the acquisitions of Cordson and New Beer in less than a week.

The family's capital suddenly became the largest shareholder of Kangsheng Beer and the second largest shareholder of New Beer Beer.

What is the best way to seize the market? It must be a price war.

Among other things, the people of Colorado have tasted huge benefits from this wave of confrontation.

This time, Djemjik changed the method of play. Instead of simply cutting prices, he chose the lid-opening and prize-winning activity that many people in later generations would be familiar with. The winning rate was suddenly raised to 50%.

Because of this, all kinds of interesting news reports appeared in the newspapers, which made all Colorado people read with relish and itched their hands.

The first is Fort Collins, one of Colorado's college towns, closer to Denver than to Denver and the fourth largest city in Colorado.

The cause of the incident was that a group of college students had a dinner together to buy wine. When the two people responsible for buying wine came to the store, they were sold the same low-priced light Kangsheng beer and told that they were doing an event.

The two of them thought it was very novel and planned to buy two bottles to try it out. What they didn't expect was that one got seven bottles in a row and the other got eleven bottles in a row.

In this way, the two people who were so excited about drinking and having fun completely forgot about buying wine, and finally fell unconscious in this store.

I don't know if these two people are lucky or miserable. Let's call them lucky. Their companions have no intention of looking for them at all.

It's sad to say that the winning rate of these two people is really not high.

When the store closed and no one came to pick them up, the boss kindly chose to call the police.

Coincidentally, the wife of one of the policemen who left the country worked for a local newspaper. Of course, he had to inform his wife of such interesting news.

The next day, the two young men became famous.

A report about two college students being drunk with two bottles of wine went viral in Fort Collins. The two were even considered "shameful" by their classmates at their university, and it also aroused more curious people to launch a challenge.

The result is that some people have good luck and some have extremely bad luck.

It is reported that the luckiest person has set a record of winning 17 bottles of beer in a row, and the unlucky person even opened more than bottles before being asked to get another bottle.

For a time, beer sales in Fort Collins surged, and sales of large barrel containers were sold out.

If you are a foreign tourist, you will think that if you see groups of people on the streets of Fort Collins, carrying various large barrels of yellow foamy liquids, shouting, and some even making middle-of-the-road moves, they will Are there any local activities? In fact, they just went to buy beer.

There is no way, the winning rate is so high, because buying a bottle of beer often causes a hangover on the street, and you have to buy a keg to carry it back.

You said you could save the bottle cap and come back next time? People in beautiful countries don’t have this habit. What they pay attention to is taking advantage as early as possible and not destroying luck when it comes.

Besides, there are too many people around to buy beer, watch the fun, and make noises. At this time, if you don’t get to the end, you will make everyone laugh.

Basically every store is the same. As long as someone wins five bottles in a row, the boss will specially promote it and attract everyone nearby to watch.

Needless to say, the owners of these stores promote it harder than anyone else.

This is not a loss of their own money, but the sales of beer can also drive the sales of other things.

Among other things, the sales of snacks that go with alcohol have doubled. Many of the guys who come to buy alcohol bring sausages and other food.

I don’t know if it was the beautiful Chinese who started to do it, but such scenes are not uncommon recently.

This atmosphere in Fort Collins is not limited here, it is quickly spreading to surrounding towns.

The same goes for other cities, and a beer binge is sweeping across Colorado.

Detroit, home to the Stroh Brewery.

Why would a best-selling Colorado brewery founded by a Colorado family be headquartered in Detroit? This starts with the first generation of Stroh family ancestors who came to the beautiful country.

Their German ancestors first arrived in Detroit with beer brewing recipes and sold beer throughout the Great Lakes.

However, when Prohibition hit the United States, the family came to Colorado to develop their business. After Prohibition was lifted, they reopened the Stroh Brewery in Detroit as soon as possible.

"Damn it, what does that guy want to do? We have no grievances against him, why would he do this to us?"

At the Stro Beer headquarters, Peter, the head of Stro Beer, was furious in his office.

The words were full of curses and insults towards Luo Nianzhong, and the management on the side stood there and listened.

After venting, Peter, who knew it would not help, calmed down and asked the management.

"What should we do now? Can we adopt the same strategy to regain the market?"

Several people in the management looked at each other, and finally it was the vice president who spoke.

"In this way, we can indeed win back a lot of customers by virtue of our brand advantage, but this is in exchange for profits..."

He didn't say the rest, but everyone knew the consequences of doing so.

Once profits decline and they are unable to repay part of the loans due at the end of the year, what awaits them is the plunder of capital. At that time, the Stroh family will have no choice but to sell assets and lay off employees to increase revenue and reduce expenditures.

This will only be a vicious cycle. If Stroe Beer cannot develop a hit product in the meantime, the final result will be that the funds cannot repay interest and are waiting for bankruptcy liquidation.

If the current situation is maintained, the result is already obvious. The market share will only be eroded bit by bit by Cordstone and New Bill, and the result will be the same.

"Don't we have any other options?"

There is a way, and that is to get a lot of funds.

But this is unrealistic. Let’s not talk about whether there are still banks willing to lend money under the current situation. Even if they are willing, can your financial resources be able to compete with the capital tycoon Luo Nianzhong?

"Damn yellow man, why do you do this to me...". Peter began a new round of abuse.

Why I treat you like this is not because of your arrogance.

Although a federal senator is important, he must also clearly see his own strength and actual situation.

Although Stro Beer has become the third largest brewery in the beautiful country, the Stro family is not ranked first in the beautiful country.

Obviously, Peter did not realize this.

Now let alone supporting the election of that senator, I don’t know what will happen to the wolf himself after the introduction of Luo Nianzhong.

At this moment, Peter, who led the Stroh Brewery to create glory, was no longer the pride of heaven, but was labeled by these managements as overestimating his capabilities.