Rebirth 1984: Starting with the development of Hanka

Zhongguancun.

Some well-informed people already know that Wujiang Group has won the exclusive agency rights for IBM-PC and HP computers in the mainland.

As the news spread, it caused a great sensation.

You know, IBM-PC is the most well-known computer brand. Although super-PC sells well, in the eyes of many people, apart from being cheaper, super-pc cannot compare with IBM-PC in many aspects.

Most research institutions, governments, and enterprises are proud to purchase IBM-PCs.

Expensive means high-end!

Comparison psychology exists in every era.

Therefore, IBM-PC sales have been very good.

After hearing the news, the merchants in Zhongguancun Electronic Street were envious and hurried to Wujiang Group to place orders first.

In the past, they all purchased products from Shenzhen. Not only were the purchasing channels difficult, but the prices were still expensive. Now that Wujiang Group has become an agent for IBM-PC, it will be much more convenient, and the price should also be cheaper.

……

The news that Wujiang was acting as an agent for IBM-PC and HP computers also reached Hong Kong Kingsoft Company immediately. Zhang Xuanlong immediately called Zhao Ye to learn about the situation and expressed his concerns about super-PC.

"Boss Zhao, Wujiang Group is an agent for IBM-PC and HP computers. What will happen to our Kingsoft super-PC? Will it be affected by this?"

Zhao Ye comforted: "Mr. Zhang, don't worry, the price of super-pc is much cheaper than IBM-PC and HP computer, the sales volume will not have much impact, and Wujiang Group will also provide more sales channels for super-pc , to ensure the sales of super-pc. Wujiang’s profit from selling a super-pc is higher than that from selling an IBM-PC, so you don’t need to worry at all.”

"Since Boss Zhao said that, I'm relieved!" Zhang Xuanlong couldn't help but breathed a sigh of relief when he heard this.

……

The next few days.

Wujiang Group is getting busier and busier.

PC dealers from all over the country flocked to the company to negotiate the agency of IBM-PC and HP computers.

For a time, orders for both IBM-PC and HP computers exploded.

This made Wujiang Group make a lot of money and made others envious.

Yanagawa also returned to China at this time, and also brought back good news, that is, the Computing Institute Company has won the exclusive agency rights of several American PC brands in the country.

The Institute of Computing Technology, and even the Chinese Academy of Sciences, couldn't help but be excited about it.

For a time, Yanagawa's power in the company became even stronger.

However, the domestic PC market seems to be turbulent, but for now, the competition is not too fierce.

Wujiang Group and Computing Institute maintain a tacit understanding with each other not to engage in price wars, otherwise neither party will make any money.

……

Wujiang Group (U.S. Branch).

"Mr. Wang, 2000 Imagine typewriters have been placed in the warehouse!"

"Okay! Contact the organizer of the Winter CES International Consumer Electronics Exhibition immediately. We want to participate in the Winter CES!" Wang Anshi said excitedly. He knew that a big war was about to begin.

In a few years, the typewriter market in the United States will be in recession, so there is not much time left for Wujiang Group.

Therefore, we must make money within two or three years.

The first opponent that Wujiang Group needs to defeat is Wang An Company.

They are born from the same roots, why rush each other...

But there is no way, Wujiang Group wants to make money!

Moreover, in Zhao Ye's mind, he felt that by taking away Wang An's typewriter market, he was saving the other party and forcing the other party to transform and develop PCs.

Sticking to the typewriter market is a dead end.

Alas, who can understand Zhao Ye's good intentions... right?

The 1984 winter CES was held on November 11st.

It was held once before in the summer, with more than 10 attendees in a single event.

At the same time, Wang Anshi also plans to spend huge sums of money on advertising in newspapers and television.

The U.S. market is relatively large, and the first batch of 2000 Imagine typewriters may be sold out soon.

……

Wang An looked at the recent financial statements with a smile on his face.

Sales of WANG typewriters have increased recently. They have almost no rivals in the United States. They have swept across the United States and become the most popular technology product. Almost everyone from the White House office to corporate units are using WANG typewriters.

Some time ago, Wang An also advertised in newspapers: Try our products and forget about IBM.

IBM was speechless.

At this moment, Wang An Company can be said to be at its peak.

Wang An would never have imagined that a Chinese company would challenge his position!

Soon, the winter CES was officially held.

Countless electronics enthusiasts come from all over the world to visit.

In the eyes of many Americans, Wujiang Group is unknown and has low visibility, so it only received a small booth.

In order to attract attention, Wang Anshi asked someone to make a large poster and hang it next to the booth.

The poster succinctly stated: "Our product is better than Wang An's typewriter, but it is only two-thirds of its price!"

"Mr. Wang, can you write it like this?" one of his subordinates asked weakly.

"What's wrong with this? I'm just seeking truth from facts." Wang Anshi said confidently.

"Will Wang An Company sue us?"

"Haha, why are you suing us? Have we slandered Wang An Company? Not really! Okay, just do as I say!"

"Yes, Mr. Wang!"

After the poster was finished, not long after it was hung up, a lot of people gathered in front of the Wujiang booth.

Good guy, passers-by looked at him sideways when they saw him.

"Your company also develops typewriters? You are so loud. Is your typewriter better than Wang An's typewriter?" A middle-aged man said with some disbelief.

"Of course! If you don't believe it, I'll have someone demonstrate it to you now, and you can finally judge for yourself whether my company's typewriter is better than Wang An's typewriter!"

After speaking, Wang Anshi asked his employees to give a demonstration to everyone on the spot.

The employee lifted up the red cloth and saw the compact and streamlined shape of the Imagine typewriter, which immediately amazed the audience. The flip-top design gave it a full sense of technology.

Wang An's typewriter is a display screen of the brain's case, which looks very bloated.

First of all, in terms of appearance, Wang An typewriter completely fails.

Then look at the functions.

Imagine typewriter has built-in WPS office software, which has a simple interface, simple operation, powerful functions, and can print almost any paper.

"This office software is great, it's so easy to use! Do you have separate software for sale?" At this time, a man asked loudly.

Wang Anshi shook his head and said with a smile: "Not yet, but I may consider selling this office software in the future!"

The man was a little disappointed when he heard that there was no one for sale yet. He immediately looked at the Imagine typewriter and asked, "Is the price of this typewriter from your company really only two-thirds of that of Wang An's typewriter?"

"Of course, our typewriter only costs $2000!!!"

US$2000 is also the cost of Wang An’s typewriter, and the price war is over in one step. Without a price war, it would be difficult for imagine typewriters to enter the US market.

Americans and foreigners don't care whether you can type Chinese characters or not. They can't use it, so the image typewriter has lost its biggest competitive advantage. In addition, Americans do not know the brand Imagine. If they want to open up the market, they can only use high quality products at low prices. I wanted to sell it as a high-end product from the beginning, but Americans wouldn't buy it.

However, the U.S. dollar is foreign exchange after all. If exports earn foreign exchange, the state will provide subsidies, which is almost 20%. For example, if you sell an Imagine typewriter, the state will give you a subsidy of 400 yuan.

According to the current exchange rate, 2000 US dollars is almost 5000 yuan, and the profit is also considerable. The main reason is that it can earn foreign exchange. The country is in short supply of foreign exchange. The Imagine typewriter has helped the country earn foreign exchange a lot. What is the RMB? It’s just paper. If the country wants to print it, it’s not easy.