There were seven endorsement conferences a day, and more than product officials were announced as product spokespersons. The news about tara became popular all over the Internet.

In the past two days, self-media and netizens who criticized Tara's image and temperament on the Internet for not being worthy of a big luxury brand have withdrawn their previous articles and looked at the matter again. If you think about it carefully, you will find that this matter is unusual.

First of all, why did Tara’s name be mentioned separately in the new product launch conferences of two luxury brands? As the representative of the girl group, Tara is indeed at the top of the industry now, but it is obvious that the entertainment industry is more popular than the music industry. Idols with comprehensive development of film and television songs represented by Yi Yang Erxi are more representative!

Secondly, why can the Tara girl group get endorsement contracts for more than products in one day? If tara was really so popular and perfectly matched with its own products as each company said, why would it have gone there so early? Do we have to sign the contract on the same day? And these more than companies are all domestic companies, even local companies in Kuaiji!

Thirdly, what are the special terms that Mr. Yu of Ming Brand Jewelry said about the signing of the Tara girl group’s endorsement deal?

These three questions have made many self-media and netizens curious and have various discussions. The excited netizens are afraid that the world will not be chaotic and say that this is the second round of the charity night and Xia Haoyang Studio, and the result is still Xia Haoyang Studio's victory.

"Fat man, you're awesome! You're awesome! I really admire you today!" Juzi was venting. If his man, Zhao Yishen, hadn't hugged his waist, Juzi would have almost rushed to kiss Xia Haoyang!

"Fat Man is quite powerful. In the past two days, more than companies officially announced that Tara would be the spokesperson. The media was so hyped that it blinded the entire entertainment industry." Zhou Yuanhong smiled.

"It's probably impossible to hide the identity of the fat second-generation rich man. Someone will definitely dig it out. More than companies are Kuaiji enterprises. This is too obvious." Lao Xie also shook his head.

"Brother Haoyang's identity has not been deliberately hidden. It can be found out casually. But in the past, because he relied more on his talent to get out of the industry, everyone didn't realize that Brother Haoyang is just a rich second generation." Li Tianci said to Yourong Yan.

As a few friends chatted, there are no stupid people in this world. Tara suddenly received more than endorsement contracts, and they were all sponsored by Kuaiji companies. This unusual point will definitely be discovered by interested people. After a little investigation of Fat Cat Studio The backgrounds of the major bosses and Xia Haoyang's identity as a second-generation rich man were immediately exposed.

"Shock! The identity of a well-known composer has been revealed! 》《It turns out that this is the reason! 30 Kuaiji companies sponsor it for him! 》《2:0! This is Xia Haoyang's real confidence in provoking the charity night! "This is not a fairy tale. Netizens despise him. If he really quits the industry, he will have no choice but to inherit a net worth of 10 billion!" "I want to be him. The composer who was scolded for three years turned out to be the big winner in life!" 》

After tara has been on the hot search list for several consecutive days, Xia Haoyang's name once again dominates the hot search list! Xia Haoyang's identity as a second-generation rich man is well known to netizens due to omnipotent self-media reports. But whether it was intentional or not, everyone only mentioned that Xia Haoyang was the second generation of rich people and the third young master of the Xia Group in Wen City. No media had disclosed the fact that the th Kuaiji family was in the same family, although this was especially true in the business circle. It is well known in the Jiangnan business district, but it has not been made public to the extent that the entertainment industry or ordinary people know about it.

With the popularity and popularity of the Internet or mobile online videos, traditional TV media is becoming more and more difficult. In the past, the Internet eliminated paper media such as newspapers because the difference in timeliness was too obvious. In a modern society where the amount of information is exploding, timeliness is a decisive factor in news reporting.

In the past, print media took Sports Weekly as an example: it increased from one issue per week to two issues per week, then added a third mid-week issue, and became a sports daily during the World Cup. Despite this, except for a few large cities and provincial capitals, In many small and medium-sized cities outside the country, newspapers cannot be purchased until the next day, and Monday's sports weekly cannot cover the game information at 2:45 or 3:45 on Monday at all. It cannot be introduced until Wednesday's supplement or Friday's second issue. Results by early Monday morning.

This timeliness is too slow, but before the Internet was not so developed, students who were studying would be very happy even if they had to be isolated for a week to get the results of their favorite team through the newspaper.

There is no harm without comparison. In today's era of widespread Internet access, the results of the game can be found online within five seconds of the game ending; within fifteen minutes, you can see various reports, analyses, and comments about the game. No one is willing to spend the time. Seven long days of waiting to catch up on the sports news from a week ago.

The same is true for TV media. TV news reports have fixed times, such as the 19:12 news broadcast, or the : noon news, etc., but mobile media can understand the event as soon as it occurs and from various angles. The occurrence and process, and the self-media analyze or comment on it from different standpoints. Different from traditional media, some unscrupulous self-media will use the viewpoints or ways of thinking that are of interest to the audience to interpret or comment on events. He does not No moral or sense of responsibility to restrain it, everything is for traffic!

Yancheng TV station.

It has been a year since Deng Sijia was promoted to the office director of Yancheng TV Station. During this year, she has racked her brains for the TV station's advertising expenses and to increase the TV station's ratings, but the results are not very good. On the one hand, it is the reason just mentioned. With the rise of short videos on mobile media such as mobile phones under the general trend, traditional TV media is now weaker than before, and investment advertisements and ratings are not as good as before.

Correspondingly, many home TV sets are now just a kind of decoration. Watching football games, watching news, and watching TV dramas are all done through the emerging online media, without the need for TV media. Moreover, although today's smart TVs are getting cheaper and cheaper, their operations are becoming more and more complex. The selection and operation of TV remote control, set-top box remote control, and various interfaces have resulted in the elderly who can watch traditional TV media not using them at all.

All of the above are one of the reasons why traditional TV media is not as good as before, and all major TV stations are affected.

But on the other hand, although Yancheng TV has produced some fresh programs in recent years, in general, there is a lack of originality and most of the programs are plagiarism. In the era when national entertainment is paramount, Yancheng TV is not as open as other TV stations in the south. The production is still relatively conservative. For example, Xinan TV in Shashi has the unique entertainment atmosphere in the country. Many programs are more adventurous in production and style, and can get more financial support, and these are all located in Yancheng, the political center of China, in the north. Incomparable.

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