Mobile phones are connected to the future, so why not go bankrupt?

Zhao Jinfang believes that as long as this incident is characterized as the company's punishment of an employee who made a mistake, it will all make sense.

She could also discuss the decline in the marketing department's revenue with the board of directors in a logical manner, to prevent those old guys from getting wind of the news and causing trouble for her and Mr. Gu.

The video conference was hastily formed, and Zhao Jinfang was about to attend a meeting. She learned from the data sorted out by her assistant that Shengjing's products had shown a continuous decline in regional sales over the past month.

"Why didn't anyone inform me? Forget it, let's quickly call a meeting. Zhao Jinfang informed Mr. Gu, and it would be more logical for him to take the lead.

Originally, several directors wanted to give Zhao Jinfang some trouble, but when they heard that the monthly sales had shown a sharp decline, no one wanted to make things difficult for her anymore.

He only sternly ordered Zhao Jinfang to take responsibility for this and turn the losses into profits.

Mr. Gu handed over the specific implementation details to Zhao Jinfang.

Soon, Shengjing Company’s generous discounts were promoted layer by layer.

"What? Why did Shengjing's soy sauce drop so much? It's 50 yuan cheaper. Could this company be closed down?"

"I haven't heard of it. Maybe it's some kind of anniversary celebration or something. Wouldn't it be nice to have a discount or a promotion?"

"Okay, okay, of course. No, my mom loves to use this brand of soy sauce when cooking. I want to buy a box and send it back by express."

"Wait, scan the code first to make sure it's not a fake."

A salesperson couldn't stand it anymore and came forward with a polite smile:

"You two ladies can scan the code directly, or there are more discounts for members."

"Please rest assured that the discounts offered by Shengjing brand this time are indeed large enough, but the products are guaranteed to be authentic."

With the help of the store salesperson, the two little girls happily carried the three boxes of goods to check out.

This situation is still happening in businesses everywhere.

Of course.

Shengjing is not in the business of losing money, and its main discount strategy is mainly implemented around the coverage of Baiyue supermarkets.

He tried hard to reduce Lu's Food Factory to its original state, and even made it unfeasible for the factory to continue operating in Nanshan City, so he ran away as soon as possible.

The products of Lu’s brand are not inferior to those of Shengjing in terms of taste or texture.

However, Shengjing’s aggressive promotions are still having a significant impact on the sales of Lu’s products.

Different from the complicated management of Shengjing Company, the management of Lu's Food Factory now has only one decision maker, Jiang Manyue.

Wang Wei's sales department was the first to notice the situation and immediately reported Shengjing's current discount promotions and another attack on Lu's company.

"Vice President, Shengjing Company is only launching large-scale promotional activities around Baiyue Supermarket. If this isn't targeting us, then what is?"

Jiang Manyue looked at the report handed to her by Wang Wei and fell into deep thought.

It happened that Lu Fan came to visit his wife and heard:

"Why, what trouble has the food factory encountered again?"

Wang Wei didn't wait for Jiang Manyue to speak, and immediately repeated what happened.

Compared to her excitement and anger, Jiang Manyue was calmer.

She showed the report to Lu Fan and said with a smile:

"I guessed that they couldn't wait and would take action sooner or later, but I didn't expect them to be so willing to invest so much."

Lu Fan and Jiang Manyue looked through the details of Shengjing Company's promotional products in detail, looked at each other, and smiled knowingly:

"It seems we don't have to worry about anything, they are digging their own graves.

"Yeah, I didn't expect that such a big company would have so many parasites. Is there no employee who can see through the undercurrents behind this marketing strategy?

Lu Fan shook his head: "I'm afraid that vanity has long gone to their heads. Those who really have opposing voices have probably been assimilated or squeezed out of such a corporate culture."

I have to say that what Lu Fan said is true.

Wang Wei listened to the conversation between the Lu couple, which seemed like a riddle and she couldn't understand it at all.

She was so anxious that she seemed like the incarnation of a monkey, and she almost scratched her head and ears: "Hey, Mr. Lu, what are you two talking about? Can someone explain it to me? Does this mean that we don't have to worry about Sheng Jing's revenge at all?"

Jiang Manyue chuckled:

"Yes, Sheng Jing will be hurt if he treats us like this." Then he analyzed the pros and cons of this strategy:

“In the short term, there will definitely be a wave of sales due to such heavy publicity.

“But in the long run it’s definitely a bad thing.”

Although their Lu brand is promoting sales, they mainly give away products for free and will not engage in price wars to promote sales.

This damages the brand image and is completely inappropriate and untimely to market high-end products into the low-end market.

In this regard, Shengjing Company chose a completely opposite path from Lu’s Food Factory.

Jiang Manyue pointed to several places in the data and asked Wang Wei to look at it herself: "The one that is really affected is the low-end market." Small.