The richest man: I really don’t want to make money.

Chapter 1703 Promotion

"How to cooperate!"

President Qi turned to look at the person who spoke.

When there were only two food delivery platforms, they were competitors.

"Mr. Qi, the business models of Meiqiu Takeout and Ele.me are basically the same. Meiqiu Takeout is currently under pressure from Nanchi Takeout."

"Then Ele.me Takeout must have also been impacted by Nanchi Takeout, even though we were competitors before."

"But now we have a common enemy. The enemy of my enemy is my friend. We can definitely work together to target Nanchi Takeout."

"First of all, the biggest selling point of Nanchi Takeaway is cleanliness and hygiene. However, due to our business model, we cannot require every business to keep the food clean and hygienic."

"So in terms of food hygiene, we can't guarantee 100% food hygiene, but relatively speaking, we can control it to some extent."

"Issue a rectification notice and create a platform to change the current hygiene problems of businesses."

"Although this won't solve the hygiene problem of takeout, it will at least let customers see our attitude and let them know that we are also working hard to ensure food safety."

"Of course, this is only the first step. The second step is the issue of delivery speed. I learned that many of the reasons for the slow delivery are that some delivery drivers will take on too many orders at once in order to make more money."

"This is why delivery times are extended indefinitely, and often times, they are delivered before the deadline. Even though there are no timeouts, customers still have to wait a long time, and it's not as fast as Nanchi's takeaway delivery."

"We can limit the number of orders a delivery driver can accept at one time, so as to solve the problem of too many orders leading to long delivery times."

"Of course, this will reduce the delivery workers' income. I think we can set up a reward mechanism. We currently only care about the overtime, so why not set a time for fast delivery?"

"As long as the deliveryman can deliver the food to the customer quickly, he can get a certain amount of extra rewards."

When President Qi heard this, he frowned and spoke.

"If all the delivery drivers were to deliver at this speed, our expenses on the delivery drivers would increase significantly."

"Mr. Qi, we are competing with the outside of Nanchi, so initial capital investment is definitely necessary."

"Also, we can shorten the time limit for overtime. For example, previously, a delivery time of 50 minutes was considered overtime, but now it has been reduced to 40 minutes."

"Then we can increase the penalty for overtime, and we can completely make up for the expenses in the overtime fines."

"Even if there are no overtimes, we have increased our delivery speed and increased our competitiveness with Nanchi Takeaway."

Mr. Qi nodded slightly upon hearing this. This method is feasible.

"Do you have anything else to say?"

"Yes, Mr. Qi. I've only talked about the competition with Nanchi Takeaway in terms of delivery speed. I haven't talked about our advantages yet."

"Our biggest advantage is actually price. Overall, whether it's our Meiqiu or Ele.me takeout, the biggest advantage is price."

"If we want to compete with those outside Nanchi, we must expand our advantages and continue to lower our prices."

"We can add some promotional activities on the food delivery platform, add more coupons and so on."

"I believe that most customers, seeing the huge price difference, will choose our Meiqiu takeout even if our hygiene cannot be fully guaranteed."

As this person finished speaking, someone else started talking.

"If we increase the number of coupons, given the scale of our Meiqiu takeout business, I'm afraid it will require a lot more capital investment."

Hearing this person's question, the person who spoke before spoke again.

"But our biggest advantage right now is price. As for hygiene, unless we change to a takeaway business model like Nanchi, there's no way you can control it."

"But if we change to the Nanchi takeout business model, we'll probably have to invest even more money. And in the process of changing, will we have to close down Meiqiu Takeout?"

"If we close down, by the time we change our business model, Nanchi Takeaway will have already taken over the market."

"So changing the business model is simply not feasible."

"I think our only response is to compete with Nanchi's takeaway customers with our price advantage."

"Besides, there aren't many cities where Nanchi Takeout exists right now, so we don't need to distribute coupons nationwide. We can just distribute coupons in cities where Nanchi Takeout exists."

"Another point is that we can also let merchants bear some of our investment, further squeezing their profits."

"Will merchants be willing to see their profits squeezed like this?"

"So this is why we want to cooperate with Ele.me. If we just reduce the supply of Meiqiu Takeout, it will definitely not work. It will force merchants to go to Ele.me."

"But we can just reduce the volume of our two food delivery platforms at the same time. That way, those merchants won't have a choice. Of course, they can also stop doing food delivery."

"But if they don't do takeout, their income will drop a lot. Although the profit from takeout is a little less, at least they can still make more money."

"As long as they can cooperate with Ele.me, those businesses have no choice."

"Boss Qi, that's all I have to say."

After the man finished speaking, he looked at President Qi at the front of the conference room.

"Well, you said it very well."

President Qi nodded in satisfaction, then looked at the other people in the meeting room.

“Anyone who has ideas is welcome to speak up.”

The conference room was silent.

Mr. Qi waited for a while, and when no one spoke again, he slowly spoke.

"In that case, let's do as we just said. I'll arrange for someone to take over from Ele.me."

"As for the coupons, the marketing department will handle it..."

"Okay, that's it, meeting adjourned!"

After Mr. Qi finished speaking, he stood up and left the meeting room.