"When "When I Close My Eyes" can become an Asian-level movie, our series can also become an Asian-level movie." Liu Taishi replied in not-so-standard English.
"Asian level - our Netflix goal is a global level of drama." Sofina said.
Director Kong Ji answered: "World-class, "You Came from the Star" is no problem."
Very energetic, Sofina nodded with satisfaction.
Screenwriter Liu Taishi doesn't have such huge confidence. He is very familiar with Europe and the United States. Europe and the United States don't like the implicit oriental emotional pull at all.From the very beginning, Liu Taishi believed that the publicity resources that Netflix gave to "You Are From the Star" in Europe and the United States were a waste.
In a sense, what Liu Taishi said is right. The same is true of the love drama Twilight, which is popular all over the world in Europe and the United States.
During the conversation, the episode was broadcast on SBS, and a section of "Records of the Joseon Dynasty" began to appear, telling about the records of suspected UFOs in ancient Korea. In fact, there are similar records in China, and the more credible one comes from "Zi Zhi Tong Jian" , It is said that there is a thing shaped like a hat, which flies into the homes of the people at night, and turns into a wolf, named the hat demon.The royal family of the Song Dynasty believed that this was an act of pretending to be a ghost, so they ordered that no one should be allowed to mention the name of the hat monster.
Professor Bai, played by Chu Zhi, is the alien recorded in the Joseon Dynasty Records. He rides the storm that landed, and just throws the bride's sedan chair off the cliff by the side of the road.
Time paused, and Professor Bai rescued the bride who was going to watch the widow.
Few people point out that when a man and a woman get engaged, the man dies.
Professor Bai's superpowers are shown at the beginning of the first episode, and the senses are seven times that of human beings. The reincarnation relationship between the hero and the heroine begins. I add that it is slightly more Marysu than the reincarnation relationship, because the heroine is reincarnated Yes, Professor Bai is immortal, carefully read "You reincarnated in three lives, I will still love you".
The first episode plus Chu Zhi's singing of the OST "my.destiny" lasted 63 minutes and ended around nine o'clock.
As soon as it was over, Minister Cao and others couldn't wait, and immediately sent Secretary Zhao to get the ratings report.
How can it be so fast?Even if the sampling households are equipped with statistical instruments, the data integration does not take time, does it?
Call now, and there will be a shitty result.
Director Zhao scolded Minister Cao in his heart, and responded enthusiastically: "I'll ask Nelson and TNS immediately."
Gently closing the door, Director Zhao came to the secretary's room and sent an email to the investigation company.
It’s hard to say whether large companies in South Korea often work overtime, but survey and statistics companies often work overtime. Director Zhao sent an email to Nielsen and TNS, and both Nielsen and TNS responded within 3 minutes. After ten minutes, you can get the ratings report of Seoul. The whole country has to wait half an hour for the results.
Even if he urged, it would take that long to collect the investigation results into one pile.
In the past, Korean dramas in the local area had an average rating of 30% and a peak rating of 40%. There were even dramas with a historical record of over 60.00%, but these exaggerated ratings all happened 10 years ago.
Ten years later, the impact of the Internet will hardly exceed 10% every year. Especially in the past three years since 30.00, various online and offline games such as short videos, games, and Internet eating melons occupy people's time, and 18% The ratings are all fire dramas, as are the earth and parallel worlds, which proves that the wheel of history and the creative environment of a country are far more important than the efforts of an individual or a group of people.
Office Chief Zhao must have informed Minister Cao of the situation, so it was inevitable that he would be criticized. In the workplace in South Korea, your boss criticizes you without a valid reason, or even a reason.
Director Zhao, who was standing next to the computer, was about to go to the smoking room to smoke a cigarette, muttering to himself: "The ratings champion in 2021 is MBC's "Embrace the Real Hug You", with the highest single episode rating of 27.2%, and the average episode of 19.1%. Almost two years of high standards."
""You Came From The Star" should be able to compete with it." Director Zhao muttered to himself.
In another 10 minutes, Nielsen and TNS sent emails. One more thing, the two survey and statistics companies will not give the survey results for free. The TV station subscribes to the entertainment company development monthly magazine of the two companies and pays a lot of money every year. Available now for free.
The title of the email is "Detailed Survey Statistical Report on the Ratings of "You Are From the Star"", from TNS.
The ratings of the first broadcast in Seoul were 24%, and the ratings of the first broadcast nationwide were 23.4%. The ratings of a single episode increased from 5:00 to 6:24. The largest number of viewers entered, and it can be expected that the part of the audience who happened to enter during this time period must be discarded. In addition, it must be a certain audience who saw this place and then called their friends to come in.
That's right, the analysts of TNS think it's the influx of "Apostles who don't like to watch dramas". This minute and a half is about Professor Bai using time to pause to save the heroine's past life, and Professor Bai taking a bath in modern times...
"The national 20.00% three, Suofurui (TNS) is a sample family in the market, is there a problem?"
This year's top-ranking average is close to 20.00%, but this ratings is due to the explosion of word-of-mouth in the later period, forming a heated atmosphere, and more and more people watched it, before reaching this data. MBC TV's "Hug the Real Hug You" is only 10.4 %.
"It's good enough to have the power to fight. How could there be a situation where Lu Bu cut Fang Yue?"
It shouldn't be blamed for him being so surprised, the broadcast data was excellent even ten years ago, Director Zhao opened another report.
Nielsen is based in Oxford, UK, and is one of the world's top three market monitoring and data analysis companies. Compared with TNS, Nielsen is more famous. Another email ""You Are From the Star" broadcast data list", the premiere data is even higher than Soreford.
"You are from the stars and it's starting to air!" Director Zhao came back to his senses and was ecstatic. He felt that it was useless to invite Chu Zhi to play, but it was just that he hated foreigners and didn't like foreign artists coming to South Korea to make money. , There are so many factors of national inferiority complex.
In other words, there is no grudge with Chu Zhi, "You Are From the Star" is on the air, which is good for the entire TV station, so I printed out a few more copies of the email, and Director Zhao returned to the meeting room like a hurricane.
"What data?" Minister Cao asked immediately.
Liu Taishi, the deputy director, Sophie Na and other big bosses all stared at him, and their words froze.
Immediately, Director Zhao regained his composure, with a smile on his face, and said: "The general trend, the general trend! Both Suo Furui and Nielsen's broadcast reports show that the ratings for the first broadcast are around 20.00% four."
ha?Minister Cao took a report from Director Zhao.
Director Zhao also sent the documents to every big boss in a sensible manner. If he can become the head of the secretary's office, the person surnamed Zhao will definitely be a man. No, he specially asked for an English version of the report for Sofina .
Seeing the report, everyone's expressions changed almost the same, from gazing at the gradually releasing facial features, and finally to ecstasy, they were all insiders. Who didn't know the gold content of the broadcast data?
"Am I going to be the director of a national drama?" Kong Ji couldn't wait to start daydreaming.
The highest audience rating exceeds 50.00%, and the average episode is over 30.00%. It can be called a national TV series, because this data can be ranked in the top 50 in history.
Although Liu Taishi is known as one hundred thousand catties of tears, the current hot screenwriter has also produced a national drama, but the concept produced more than ten years ago is completely different from the production produced in the Internet age.
"It's absolutely fine! This broadcast, we will..." Liu Taishi just wanted to say that it can be fine-tuned.
The characteristic of Korean dramas is that they are filmed and broadcast at the same time. If the grades are not good, they are like cats, castrated!If the score is good, timely revisions can also be made through the audience's message.A certain successor had many viewers comment that the male second still looks good with his hair down, so the male second never put his hair up again.
But..."You Are From the Star" was co-produced with Netflix, because of investment and various factors, the whole drama was directly completed.
Liu Taishi changed the subject and said: "This drama has the potential to become a national drama."
"Minister really has vision." Director Zhao sent flattery at the right time.
"It's everyone's credit." Minister Cao's face was all smiles.
"The ratings for the premiere broadcast in Asia won't be available until tomorrow." Sofina said, "But judging by the data, we've succeeded at least half of the way!"
Sofina said: "Netflix has prepared bonuses for the gentlemen and ladies of the crew."
"The TV station will also prepare bonuses for the entire crew for the good broadcast results!" Minister Cao said immediately.
good good good good!Director Zhao represented the TV station as a producer on the production team, so he must also have the bonus, double the bonus, Chu Zhi is simply a good person.
In front of the Korean currency, Mr. Zhao's national inferiority complex dissipated without a trace in an instant.
Chapter 377 The Asian Ceiling
Christmas in Asia belongs to "You Are From the Star", which not only had a great start in South Korea, but also caused huge ripples throughout Asia.
Ripples like throwing Wuzhishan into a small pond, due to Netflix and SBS's promotion half a year in advance, they have laid a solid foundation in the whole of Asia, and Chu Zhi's popularity is at its peak. Many factors have created the situation where the first broadcast exploded.
To give an example, I can judge the trend of this fire at a higher level - although Christmas is a festival in Europe and the United States, but with the help of cultural invasion and capital, festivals such as Christmas Eve and Christmas are very popular in Asia.
But yesterday, on Twitter, Weibo, Instagram and other social platforms, the sum of the frequency of mentions of "Chu Zhi", "Professor Bai", and "You are from the stars" even surpassed the number of mentions of "Christmas".
"The first TV series "You Are From the Star" that was released simultaneously in [-] countries, the premiere record broke through the ratings and hit records in [-] countries in the same year." - "AsiaNews"
"The 2021 annual drama series finally appeared, and it became popular in Asia in just one day!" - "Strait News"
"After Teng Jingmu, Professor Bai [Fang Xin Arson] reappeared." - "Global Times"
"What makes a TV series can be released in more than ten countries at the same time, it is Netflix, it is Chu Zhi, and it is South Korea's mature production mechanism." - "Netflix Hot"
"South Korea has found the magic weapon [Chu Zhi], and "You Are From the Star" sci-fi romance drama becomes a winter hit." - "Yomiuri Shimbun"
There are relevant reports in various countries in Asia, and this situation appeared on the second day of the first broadcast, which has the appearance of a state-level drama.
According to the premiere reports of various countries, Vietnam’s premiere on ZingTV was updated, and the number of first broadcast hits exceeded 1500 million; Thailand’s TV station 6.8’s first broadcast ratings were 18.6%, which slightly shows that last year’s Thai TV crown averaged only about [-]%; island countries also had [-]% premiere ratings... …
One characteristic is that people like to deify one thing.
TV dramas are the product of all creations. It can be said who has contributed the most, but it cannot be said that the success of the drama series depends entirely on who.
But from the standpoint of these news reports, Singapore's "Straits News", who do you know about the female lead Song Mingxi and the director Kong Ji?It must be known by the public.
Eleven of the twelve countries reached the top, and the only country that failed was Mao Xiong. Even though Chu Zhi still had the influence of "Katyusha", the ratings were relatively bleak.
Can--
"Enough, enough, enough is enough." Sophie Na, general manager of Netflix Asia, smiled happily.
The second episode aired today, and the ratings are still going up all over Asia.
Although on the Netflix platform, the first-day feedback from Europe and the United States was frustrated, but the good results in Asia still blinded Sofina's eyes.
Netflix's internal report shows that on streaming media, the number of Asian membership users increased by 57 within [-] hours, which is a super exaggerated feat.
Why do you say that the number of members is related to the episodes, because countries such as Singapore, Malaysia, Thailand, and other TV stations do not have the right to rebroadcast, so if you want to reminisce, the official channel is the official website of Netflix.
As a streaming media company, Netflix cooperates in filming in various countries. Anyone with a discerning eye can see that the superficial strategy is to "cultivate Netflix's paying users", and the hidden strategy is to form a large output channel.
"Chu Zhi is very easy to use in Asia, but it's a pity that he is not well-known in Europe and America." Sofina suddenly thought of something, and a look of disgust appeared on her face.
Because this Chinese artist's remuneration is a share that is required, according to the current situation, "You Are From the Star" will earn more than one billion yuan, and a big piece of cake has to be given to Chu Zhi.
Letting Chinese actors earn so much money made Sofina feel her liver hurt, and what was even more painful was that, in addition to the stipulated dividends, on behalf of Netflix, she also had to give Chu Zhi a big red envelope.
Because of the promotion of the series throughout Asia, Chu Zhi's cooperation is still needed.
Without further ado, after the department arranged the publicity process in Asia, Sofina called Niu Jiangxue. Just by the tone of the conversation, she thought the two were friends.
"We have a happy cooperation this time, and hope to have another chance to cooperate next time." Sofina said when she hung up the phone.
Now that the money has been spent, the relationship must be established, Sofina still has this understanding.
"I didn't expect such a star to be produced in Asia." Sofina looked at Chu Zhi's resume, almost like reading a fairy tale.
"You Are From the Star" has a total of 21 episodes, one episode will be aired on Saturday and one on Sunday for the local and Japanese dramas, and it will be finished in about two months. There is a lot of room for improvement in ratings and popularity.
Chu Zhi became a trapeze person again, flying around several countries.
Four episodes were broadcast in half a month, and the plot of each episode was also very compact. In just four episodes, there were acquaintances to misunderstandings, and then to misunderstandings and familiarity with contacts, the heroine was in a trough and then Professor Bai rescued her, and the fetters of past and present lives.
These plots, some rubbish scripts, can make forty episodes.
Discussions on the Internet are getting more and more popular. In today's diversified entertainment means, it is unbelievable that the whole of Asia is discussing a TV series.
Island audience——
"Time pause, hehehehe..."
"Watch the episode for the puppet, Professor Bai is really handsome, and the plot is not bad."
"I like Professor Bai's house. I like Professor Bai. I like Professor Bai not wearing clothes. Professor Bai, you don't want your secret of being an alien exposed."
"Can you be more careful, it's as if our island country fans are greedy for the beauty of the puppet."
The island country produces a lot of wonderful dramas every year. Although Korean dramas can occasionally capture territory in the island country, most of the time Japanese dramas can still hold the top spot.
"You Are From the Star" starring Chu Zhi broke the ratings records for three consecutive years on 19, 20, and 21 after airing four episodes.
There are more Muppets fans in island countries.
Chinese audience——
"Jiu Ye is a suit shelf at all, the Jiu Ye of the abstinence department is too beautiful."
"Ah, Master Jiu, update quickly, how will I live if you don't update?"
"I feel that Penguin Video has won numbness. I just wanted to open a video membership, but I got stuck. Chu Zhi and Song Mingxi are screen CPs."
"Teng Jingmu doesn't like it very much, but Professor Bai, I can really do it, especially the gentle beast with glasses, I just scream like a groundhog."
"I don't like watching Korean dramas, but that's Chu Zhi."
Even Song Mingxi, the first female lead, has a very high popularity in China, and many endorsements come to her door.
Thinking about how many endorsements Chu Zhi had to find, the advertising agent Qi Qiu was crazy busy.
"Sister Wang, you have done a good job. Our studio is going to fall apart." Qi Qiu said.
At the beginning it was Wang Yuan who strongly suggested to take this series, but Lao Qian still couldn't understand why a romantic drama with a sci-fi skin could be accepted.
"Is the effect not good?" Wang Yuan asked back.
It's really great to see the curative effect.
Qi Qiu rubbed the corners of his eyes, he had to work harder, there were too many invitations for advertising cooperation in Asia, so many that it was too late to do it with his two assistants.
There are also other Asian countries such as Xinmatai. In the third week of the broadcast of the series, the ratings of the six episodes in South Korea exceeded 30%.
The seventh and eighth episodes of the fourth week are aired... If Chu Zhi was only an Asian superstar before, then with his current accumulation and the popularity of "You Are From the Star", he will directly reach the ceiling of Asian stars.
There is no artist in Asia who can compete with him in popularity, including Hollywood's world superstars. In Asia, Chu Zhi will not lose in terms of popularity.
At the same time, in the classic scene at the end of the eighth episode, the heroine asked Professor Bai to give her 15 seconds in order to prove her charm.
After 15 seconds of staring at each other, Professor Bai forced a kiss at the last moment, and successfully listed actor Song Mingxi as the candidate for the most unpopular female star in Asia.
If you are a passer-by just watching the drama, after watching it, you will feel that the hero and heroine are quite a good match, and the CP is very sweet.
However, Chu Zhi has too many wife fans in Asia.
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