Li Yuan snorted unhappily. It seems that this stupid son understands the meaning behind the penny, which is at least not bad. If he reminds Li Shimin and he still doesn't understand, then he really wants to beat this idiot to death. son.
However, the father and son were sighing at the same moment, this shopkeeper Zhang is really a monster.
It's normal for Li Yuan to understand the relationship here. After all, he is old and has a lot of experience.
But Zhang Nuo is different here, why can he think of these things in an instant? Could it be that he is still a sage who is born with knowledge? It’s not about looking for places to learn knowledge.
Those who have never suffered losses or been fooled, there are some things that they really don't know, but Zhang Nuo knows everything at such a young age.
Zhang Nuo didn't have the time or the time to explain this to the old man at the moment. Even if he knew that the old man had this question in mind, he didn't bother to answer it.
Just kidding, I have never met such a strange person who opened a restaurant in later generations. I watched so many videos on the Internet, and no one explained any strange knowledge. As long as you use snacks, you can learn things even by watching short videos.
Therefore, Zhang Nuo just wanted to settle the matter of the newspaper as soon as possible, and ignored everything else.
Chapter 272 Three Elements of Newspaper
Zhang Nuo saw that Mr. Li had already agreed to a [-]-[-] share, which proved that the business between the two companies had been concluded.
These days, conversations between Patriarchs are more important than contracts, and they have to be completed even if they risk their lives.
The head of the old Zhang family is naturally Zhang Nuo, and now he is the only one in the old Zhang family, so what he said naturally counts.
As for Lao Li's family, although it seems that Lao Li is already in charge.But in fact, Mr. Li still kept his word, and when he said it, it naturally counted.
Li Shimin now understood that although he had ascended to the throne, in fact, he still had to learn in many aspects. Compared with his father, there was still a gap.So, at this moment, he decided to calm down and learn something.
It’s not embarrassing if you don’t understand, and it’s embarrassing to make jokes if you don’t know how to pretend to understand. So instead of making jokes in front of your courtiers, it’s better to learn hard in front of Xiao Zhang’s brother now. Thinking of this, Li Shimin asked directly,
"Brother, Brother Wei will definitely have to help you find manpower for the operation of the newspaper business. You should tell Brother Wei first what needs to be paid attention to, so Brother Wei can make arrangements in advance!"
Zhang Nuo really admires Lao Li's thirst for knowledge. This guy has just reached an agreement and started thinking about how to operate it. You can't make much money for things, and there will definitely be a lot of troubles in the later stage. It is best to throw them out early and wait for the money.
Therefore, in order not to cause trouble in the future and to distribute the money with peace of mind, I must spend a little more saliva now.
"Lao Li, there are only three things to pay attention to in this newspaper, universality, fun, and seriousness! As long as you grasp these three points, you can basically make no big mistakes!"
Under the watchful eyes of the Li family father and son, Zhang Nuo got up and started walking around the room slowly with his hands behind his back. He said slowly while walking,
"First of all, let's talk about universality. The writer you arrange must ensure that what is written can be understood by ordinary people. Even people who cannot read will understand what it means after hearing it!"
"If you have a group of writers who frequently quote scriptures, chew on words, and even show off their writing skills, and come up with some rare words that only acid scholars can understand, then your newspaper is in vain!"
After hearing this, Li Shimin and his son thought about it carefully, and then nodded involuntarily at the same time. This is indeed a very important point that they did not expect.
If Zhang Nuo didn't say anything, they would definitely have to try their best to get some highly educated Confucian scholars to sit in charge of such an important matter, but those great Confucian scholars were just like what Zhang Nuo said, chewing on words and citing scriptures.
Not to mention ordinary people who can't read big characters, scholars who haven't studied to a certain level may not be able to understand those obscure manuscripts, so what's the use of such newspapers?
After figuring it out, the father and son gave thumbs up almost at the same time, brother Zhang is awesome!
Zhang Nuo didn't care what the father and son thought, and continued to follow his own train of thought,
"The second is interesting. If this newspaper is full of things like government affairs and academics every day, I am afraid that it will not be long before no one reads this newspaper, or ordinary courtiers may read it, but ordinary people, I definitely won’t read it, because it’s boring to read!”
"This requires the person in charge of writing the newspaper to consider the interest from the very beginning. For example, for my novels like "The Romance of the Three Kingdoms", fairy tales must be interesting to read!"
Li Shimin really didn't understand it at the moment. Of course, it must be interesting, otherwise, let alone the common people, he himself might not be willing to watch it every day.
But why do the common people have to be happy to read it? The common people don't know how to read, so they can only be read by those who can read.
As a result, just as Li Shimin asked this question, Zhang Nuo hadn't even opened his mouth, and his father immediately started to complain.
"Is your brain a pig's brain? It's not interesting and people don't like to read it, so how can you make people believe what the newspaper says in the future?"
"The aristocratic family can be well received among scholars, which is the reputation and prestige accumulated slowly. Now our newspaper is to accumulate reputation among the common people!"
"In this way, when public opinion boils in the future, an appeal can appease public opinion. If this doesn't make the people get used to listening to newspapers, will it work? You pig-headed!"
Li Shimin was so spitting on Li Yuan in front of Zhang Nuo that he didn't know what to say, his old face turned red and he was very embarrassed.
This is a shame to throw it outside. He really didn't understand it all at once, or it is a common problem of the rulers of this era, thinking that among the scholars, that is, the elite class, they are invincible if they have the right to speak.
But after all, Li Yuan was scheming and far-sighted. He finally understood that Zhang Nuo's method was to skip over the scholars and completely grasp the public opinion. That's it.
And as long as tens of thousands of ordinary people support him, Li Tang will surely survive forever.
Zhang Nuo originally wanted to explain to Lao Li, but when he saw the old man being a father, he shut up immediately. When the father taught his son, it is better not to interrupt, maybe both sides will complain instead he.
However, in his opinion, the old man is indeed much better than Lao Li. It seems that although Lao Li is already the pillar of the family, he still needs to learn.
Knowing that Lao Li was embarrassed at the moment, Zhang Nuo went on to say,
"Now that you know the first two points, you should be able to understand that the last point, seriousness, is to maintain the authority of the newspaper!"
"What is authority? For example, if the imperial court decides a policy today, the newspaper will announce the policy in its entirety the next day, and senior officials will analyze the pros and cons of it, etc.!"
"In this way, whether it is a scholar who wants to be an official or a person who is a little interested in the government and worried about the government's tax adjustment, they will read this newspaper seriously!"
"After coming and going, everyone will believe that the information written on it is true. Then, this newspaper will be a success!"
Li Shimin and Li Yuan and his son were quietly thinking about the three points that Zhang Nuo said just now. These three points required them to think carefully, especially Li Shimin, he could already vaguely feel that when this thing called a newspaper appeared Finally, it will be a great enhancement to his rule!
Chapter 273
The matter of the newspaper is naturally settled like this,
After all, no matter how big and far-reaching the impact of the matter is in the future, from the current point of view, he is actually building a house, recruiting a group of people, and just burying his head in writing the manuscript.
As for printing and distribution, with Zhang Nuo around, it should not be too simple.
Therefore, from the perspective of investment, this is really just a small business. Both parties in the house can take it out, and it is easy to recruit people. As for printing and distribution, it is already ready-made.
Zhang Nuo is naturally satisfied. There is such a business, even if he is not leading it, but at least he is considered a major shareholder, the kind that can make a sound in it.
For Zhang Nuo, this is enough. In this kind of imperial society, how could he be expected to become the kind of bigwig who controls the media and public opinion? I am afraid that he is delusional.
Not mentioning an imperial decree can make all the efforts in vain. The need to worry about topic selection, manuscript review, typesetting and other things in each issue is enough to make Zhang Nuo stay away from this matter.
At that time, wouldn't it be nice to hold Changle, the little meat dumpling, for a while.
Yes, after Changle received the gift, and was dragged outside by her mother for a long time to train her, she finally knew how to get along with this good-looking and rich uncle, and it was fine not to talk about her own affairs.
Then, Changle, who gave full play to her advantage of being cute, is really invincible in Zhang Nuo's place. I knew it when I saw her leave. Let alone a big bag of all kinds of small things to eat and drink. There is another A doll that is taller than everyone else, this one was given to her by Zhang Nuo so that she could hug it and sleep.
The little girl fell in love with this doll as soon as she saw it. It was clearly a bear, but it was black, black, white and white. Suitable for cuddling and sleeping.
Zhang Nuo didn't realize it until after he gave away a panda doll. Fuck, whoever says he wants to raise a panda in later generations will be courting death, but the panda is not a national treasure at the moment. The panda at the moment is just a wild animal in the mountains. Ah, raising a panda is a piece of wool!
Thinking of this, Zhang Nuo felt like a kitten was scratching in his heart, tickling, tickling!
But don't be in a hurry for this thing, just tell the caravans running around when you have time, and just bring a few pairs back. Anyway, there seem to be quite a lot of these things now.
The three members of Li Shimin's family returned to the palace with smiles, while Zhang Nuo turned around and continued to fight with Mr. Li on the chessboard. Nuo and Li Yuan, the young and old, happened to get together.
Not to mention the two people who were eager to kill, the first thing Li Shimin did after returning to the palace was to send away the little girl Changle. He was really scared. He thought that there would be nothing wrong with the empress, but it turned out that there was only one name today. It almost went wrong.
This also made Li Shimin's heart tighten again. The shopkeeper Xiao Zhang seemed to be very clear about the royal affairs, but when he heard Changle's name, the names of Li Tai and Li Ke blurted out. Said that these two are her own brothers, I am afraid that they will not be able to sing in a play.
It's also because he didn't bring too many people to show up on weekdays, otherwise he wouldn't have to explain it, it's okay.
Li Shimin secretly said that he was lucky, and silently reminded himself to pay more attention in the future, then turned around and sat in the Manna Palace and began to worry.
Regarding this newspaper, the treasurer Xiao Zhang has already made it very clear that there must be a highly capable editor-in-chief, and the editor-in-chief must write and review manuscripts, which means he has great power.
It can even be said that if the editor-in-chief had some ghostly thoughts, he would really be cheating people without knowing it.
Naturally, Li Shimin wouldn't do this kind of thing of making wedding dresses for others, but he really had to think about who to be the editor-in-chief.
First of all, this person must have a certain reputation, otherwise he will not be able to suppress the literati who will submit manuscripts, let alone comment and review. If you are not famous, who will accept your comments?
Secondly, this person must have nothing to do with the aristocratic family and have a clean net worth. It is best to be a lonely minister or a direct minister. Only such a person can retain the independence of the newspaper and will not eventually fall to the other party because of threats and lures.
In the end, this person should be loyal to the Tang Dynasty and the royal family. He can't work so hard to make something good, and then it turns out to be aimed at the royal family, which is not beautiful.
After Li Shimin listed the conditions one by one on the paper, he immediately had a headache. There are really not many people who have to meet every one of them.
The key is that this matter, although not to say that it is busy with business, obviously requires a lot of effort. Auxiliary machines, Keming and others can naturally take on this important task, but these people are already busy with their duties, and this needs to be added. I am afraid that it will not be beautiful to bear this burden.
After much deliberation, he couldn't come up with any ideas, so the upset Li Shimin simply got up and went to the nearby bookshelf, took the roster of courtiers and flipped through it.
He is also helpless, since he can't find anyone among the high-ranking officials, why not look for them among the middle and low-level officials. Although he has never seen many middle- and low-level officials, he has heard the names of all capable ones, maybe Just happen to think of one.
Moreover, the editor-in-chief of this newspaper does not need a high-level official!
Flipping through this, Li Shimin suddenly saw a person he hadn't noticed before, Wei Zheng!
At this time, although Wei Zheng was able to go to the court, and repeatedly remonstrated and refuted Li Shimin's decree, it has to be said that Wei Zheng took the path of solitary minister and direct minister.
After all, he himself knew that he was Li Jiancheng's subordinate, and no matter how hard he tried, he would not be able to become a confidant, so he might as well risk his life to speak out, so that he could be famous in history.
Li Shimin naturally knew Wei Zheng's thoughts, but seeing that Wei Zheng's remonstrance was really for the sake of Datang, he should cooperate to let him be a lonely minister and direct minister, and also show his tolerance amount.
However, no matter how big your stomach is, the feeling of being pointed at and scolded by someone is ultimately unpleasant. I really like that feeling, and I'm afraid it's a pervert.
Li Shimin thought about it now, it seems that Wei Zheng is really suitable for the position of editor-in-chief of this newspaper.
At the same time, this person is now a rootless duckling, he can only follow the policies of the royal family and the court, but if he gets involved with the family, his way of being a lonely minister will be gone.
In the end, Wei Zheng was well-known among the people, and many scholars regarded this adult who often risked his life to speak out as an idol.
Looking at it this way, Li Shimin felt that Wei Zheng was really the most suitable candidate, it just depends on whether he has the courage.
Chapter 274 Wei Zheng Wants to Be Editor-in-Chief
Li Shimin is the kind of person who thinks of doing whatever he wants, no matter what time it is, he just tells the servant next to him that he will summon Wei Zheng to come over.
At this time, Wei Zheng was reading a book in his study. This was his habit. After dinner, he would take a walk in the yard, read for a while before going to sleep.
It's just that he doesn't know what's wrong today, he always feels a little restless, as if something big is about to happen.
Although it is strange to say nothing, sometimes people have to believe it. For example, Wei Zheng always feels that something is going to happen at this moment, and it must be a big event.
Unable to read the books left and right, Wei Zheng put down the books and slowly walked around the yard again, while relaxing his muscles and bones, while thinking about whether he had missed any important things recently.
As one of the few ministers of the Prince Yin faction who has not been liquidated, the reason why Wei Zheng can not only survive but also continue to hang out in the court is because of his caution.
Nowadays, some people in the court respect him, some are afraid of him, and some hate him, but at least no one will think that he is a traitor who seeks glory. He, Wei Zheng and Wei Xuancheng, gained a foothold in the court by virtue of his own ability.
But even though he is doing everything out of public interest, His Majesty is wrong, and the courtiers are wrong, and he is admonishing, but behind the repeated arguments, it seems that he has a good reputation, but in fact he has already become a lonely family.
Who would want to be with a person who can't tolerate the slightest bit of sand in his eyes?
Besides, the road of lonely ministers and admonishing ministers is not so easy. His Majesty has just ascended the throne, and he may be able to listen to his advice, but what about ten or twenty years?
When His Majesty is getting older and his country is permanent and his reputation is far-reaching, can he still listen to his advice?
Will one day vent all the anger accumulated over the years?
At that time, will it affect his family?
Ugh!
Wei Zheng sighed deeply, but couldn't think of any solution.After all, this is a road of no return!
I just hope that there will be a happy ending in the future.
Wei Zheng lamented in the yard with a heart full of bitterness, and he didn't even notice that the butler brought his servants over.
The butler didn't want to disturb his contemplation, but the servant came with the emperor's order, and His Majesty was still waiting in the palace, so how could he have the time to watch Master Wei in a daze.
Therefore, the servant didn't bother to wait for the butler to speak, and rushed to Wei Zheng to read Li Shimin's oral order.
Wei Zheng was taken aback by the servant's rushing appearance. Judging by the weather, if it was not an urgent matter, he might not be summoned at this time, so of course he couldn't delay, so he hurriedly changed into his official uniform and hurried to the palace.
When he arrived at Ganlu Hall, after seeing Li Shimin, Wei Zheng couldn't help shivering in his calves when he saw Li Shimin wave everyone around him away.
He is not His Majesty's confidant and close minister. For such a private matter, he should not ask the eldest grandson or Fang Du.
However, he can only watch these things and has no right to speak.
After Li Shimin saw that the idlers had gone out, he looked at the serious face of Wei Zheng in front of him, hesitated for a while, and finally felt that he really couldn't find a more suitable candidate, so he said,
"Xuancheng, I want you to take on a role recently. Although this matter seems inconspicuous, it won't take long for people all over the country to realize the importance of your role. Therefore, I hope you can provoke A heavy burden, carry a heavy burden, I wonder if you have any ideas?"
Wei Zheng is getting tired of it, Your Majesty, you have no beginning and no end, I don't even know what you plan to ask me to do, how should I answer?
If you disagree, there is no way to talk about this matter, but if you agree, His Majesty has said it so seriously, it will not be an errand that offends people, he almost offended everyone in the court. If it goes on like this, I'm afraid someone will put a sack on it and beat him up after work.
But I have to say, sometimes, things that seem to need to be considered are actually a fart after deliberation, because you will eventually find that you have no right to choose at all.
Wei Zheng bowed his hands respectfully, and said seriously,
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