my time as a director

Li Qian was also speechless. It was a waste of time to attend this kind of meeting that was not very nutritious.

However, what was even more speechless was that Kang Jianming smiled and looked at Li Qian again.

"Director Li Qian is one of the few directors in China who can perfectly integrate art and commerce. What do you think of the current trend in the industry?"

Immediately, the eyes of the scene focused on Li Qian, whether it was the leaders, or Huang Zhongjun and the bosses of several major companies.

No way, I have to say something.

"Actually, movies like Little Times are products of the Internet age. Ten years ago, these movies would not have been a hit. It is the development of the times that has made such movies a hit at the box office.

From childhood, we can clearly see that Internet thinking is different from the past, fast and accurate positioning, and emotional brand recognition. We need to consider, keep up with the thinking of the Internet age, and find ways to attract audiences into movies to watch those movies. good movie.

There are vulgar bad movies every year. It is inevitable. The best way to resist these movies is to produce more good movies so that the audience has enough good movies to watch. Naturally, there will be no market for bad movies. up. "

Li Qian originally wanted to talk about the impact of the Internet era on the film industry, and some things worth learning about in publicity and marketing, but I guess everyone didn't want to hear it.

These words did not satisfy Kang Jianming, what he wanted to hear was Li Qian, a big director, who denounced Xiaoshi, as well as Huayang, Bernard, and Guangxian's just-approved projects.

A vice-chairman of the United Association asked, "Director Li, but if you don't restrict these follow-up works with unhealthy views, all movies will sell well, which will definitely encourage this trend. Who will put their heart into making movies by then?"

Li Qian smiled and said, "Actually, as I said just now, use good movies to curb bad movies. If there is a good movie at the same time, who will watch bad movies? In fact, the root of the problem is that the market is constantly expanding, but good movies The growth rate of the film cannot keep up with the market expansion rate, which leads to ample room for bad movies to grow, and there are only a few movies in a month, and the audience has no choice."

Several leaders on the stage nodded frequently. This is indeed the truth. During the half month of the release of Little Times, there were too few movies to watch, and the audience really had no choice.

However, Li Qian's pointed words made Huang Zhongjun and the others change their faces, but this occasion is not easy to attack.

The meeting was still going on, and the problem came out, that is, there was a shortage of good movies. If there was a movie like I Am Not the God of Medicine or The Truman World released every month, no one would watch the bad movies.

However, this problem cannot be solved.

No solution.

The market has been cultivated, and the audience's movie-watching habits have been cultivated, but there are not enough good movies for the audience to watch.

After the episode of Li Qian, the meeting continued to return to the critical point of view.

After the general meeting, several small meetings were held in groups. The whole meeting lasted for a long time before it finally came to an end.

However, holding so many conferences is the same as opening in vain. The deputy director of radio, film and television who really has power didn't say anything.

The Federation has the right to manage a lot of various associations, but the key distribution and projection association is the photoelectric direct management.

The Film Association was the most excited, but the Film Association only hosted the Golden Rooster and Hundred Flowers, and the movies they scolded didn't care about Golden Rooster and Hundred Flowers at all.

However, Li Qian can also understand how excited they are. The industry is getting bigger and bigger, and they can't handle it. There are writers and directors who have crossed over to become directors. The success of these people makes other directors and filmmakers very dissatisfied.

Bad movies are not a problem, the problem is that bad movies make money, and their good movies don't make money, that's the problem.

To waste most of the day in vain, Li Qian dealt with it a bit, and left somewhat dispirited.

However, when they left the meeting room and were about to leave the auditorium, Huang Zhongjun and Yu Dong were already waiting.

Li Qian smiled immediately, "Long time no see, the bosses are waiting for me?"

Wang Changtian laughed and said, "Director Li is very busy. I heard that he is preparing a movie about the War to Resist Rice and Aid Korea. To make such an unpopular subject matter is indeed Li Qian, who was called the conscience of Huaguo movies by the People's Daily. "

Yu Dong also laughed and said, "I'm afraid only Li Qian can shoot this type of film, which is well-received and well-received."

Except for Huang Zhongjun, everyone didn't have any enmity, it was just a competitive relationship, and the meeting was relatively harmonious.

However, Huang Zhongjun was in no mood to put on a show. The recent series of commercial operations had given Huayang Media a new lease of life, and he had become more confident, so he directly questioned him.

"What did Director Li mean by what he said at the previous meeting, using good movies to curb bad movies?"

"It's not interesting." Li Qian pretended to be puzzled.

"What do you mean by nothing?"

"It's just meaningless. Literally, everyone talked about it just now, to maintain the good development of the film industry." Li Qian said truthfully.

This perfunctory answer made Huang Zhongjun a little impatient, and he looked at Li Qian mockingly, "Let's just say, next year you want to stop us and be your industry savior?"

Li Qian said in surprise, "I didn't mean what Huang Dong said."

These words made Huang Zhongjun's expression soften a little, and Yu Dong and the others also breathed a sigh of relief.

At the meeting, Li Qian said that good movies should be used to squeeze the living space of bad movies, and most of the good movies are in Li Qian's company. They thought Li Qian wanted to be a guardian of the movie industry.

Hearing Li Qian's denial, he felt relieved. If nothing else, Li Qian still kept his word.

"but."

Li Qian changed his voice, and continued, "If you can sell a lot of bad movies by following the trend, it would be too unfair to those who are serious about making movies. I don't want to see more and more directors who are serious about making movies. It is not a good thing for the entire industry to be forced to join these bad movies that make money, so "

"So what?"

"So, I'm going to do everything in my power not to let that happen."

"You!" Huang Zhongjun and the others were anxious.

"This is malicious competition, destroying the market!"

Li Qian spread his hands, "Of course, everyone wants to make money, I understand, but everyone depends on the film industry for a living, don't smash the pot just for a bite of food.

In addition, I would like to advise a few of you, you are not the one who will benefit the most from this approach. Have you ever thought about the reason why a few companies have grown bigger in the film market in the past ten years and others have not been able to get in at all.

If your current model is a big success, it will not be a good thing for you or me, but don’t forget that Ah Li and Penguin have already entered into film and television production. In the Internet age, the advantages of Internet giants in marketing are not We can compare.

If they follow this model, they don’t need to have sophisticated production, coupled with publicity and marketing capabilities, you will be the ones who will be impacted the most. At least I have high-quality movies that will be impacted, but what about everyone?

You lack high-quality movies, and the same level of money-making works can also be made by raccoons and penguins. Professional film and television companies are on the same starting line for amateurs, and their marketing capabilities are stronger. Think about it, bosses. What will happen when? "

"Actually, I'm doing it for your own good."

Li Qian sighed deeply, and left after speaking, leaving behind several bosses who were in doubt.

Chapter 440 Sweeping the Summer Vacation Files

In the past two years, major directors from all walks of life have taken turns to play, one blockbuster after another, which makes people overwhelmed.

But this year's summer holidays don't have the taste of previous summer holidays.

That is to say, the birth of a small age turned out to be so lively on the Internet.

But the film market is still tepid.

On the 11th, Rooftop Love, directed and acted by Jay Chou, was officially released. In the evening, CBD Wanda and Pacific Rim also held their premiere ceremonies.