Rebirth of Hong Kong 1981

Yu Chenghui said: "The boss is asking about the ET aliens that Atari launched before?"

Yang Chen nodded and said: "That's right, how about the player's feedback?"

"Very bad, I have watched the ET Alien movie several times, and the ET Alien game produced by Atari is not an exaggeration to describe it as shoddy.

I heard that Atari completed the entire game production process in just six weeks. Because everyone had high expectations for Atari's game, many players bought it when it went on sale.

Due to the large number of people who bought it, the game is not fun now, so that not only players are scolding Atari for cheating money, but even some media in the United States are complaining that Atari treats everyone as a fool. "

"Boss, I'm not worried about whether Atari will continue to block us. What I'm most afraid of now is that everyone will also resist our games because of Atari.

Now many media are reporting the harm of games to children, and believe that the government must completely ban games to prevent everyone from being cheated by game companies. "

Yang Chen waved his hand and said: "You don't have to worry about this, the US government will not ban games, what we need to consider now is how to use this opportunity to push Atari into the abyss, so that it will never get back up."

To say that the United States has one good point, that is, as long as it is an industry that can make money, does not affect everyone's normal life, and pays taxes legally, then the US government will basically not prohibit this or that because of the opposition of the people at the bottom.

Games and computers are emerging industries, even if the U.S. government does not support them, it will not vigorously prohibit them.

After all, game companies also need to pay taxes, and the tax rate is higher than that of ordinary companies.

The country needs taxes and can collect more taxes. This is what the U.S. government is most willing to see, especially in high-profit industries such as games, where high profits represent high taxes.

With money, American soldiers can use the best weapons and equipment, and with money, Americans can continue the cold war with the Soviet Union.

"What do you mean, boss?"

"Poaching people" Yang Chen said lightly.

"Poaching?" Yu Chenghui was taken aback when he heard this.

"That's right, it's just poaching people. As long as we poach all the talents from Atari, they won't be able to develop further in the future."

Games and the Internet are the same. A person who can make games must be qualified for the positions required by the Internet.

The talents who flowed out from Atari before were not only poached by other game companies in the United States with high salaries, but also a large number of talents joined the computer industry.

For example, Jobs, who is famous in later generations, once worked at Atari.

Chapter 829 The Purpose of Poaching

Whether it is computers, the Internet, or smartphones in the future, a group of game technical talents like Jobs will play a huge role in the future.

Although Atari was only very popular for a while, it is undeniable that as the largest game company in the United States and the most prestigious game company, its internal technical talents, if not the top, are definitely the best in this era Talents.

As long as he is a first-class talent, it is worth his efforts to poach corners.

Don't think that most of the games on Atari's home consoles are shoddy, just think that its internal technical staff are also rubbish.

On the contrary, the reason why Atari was able to monopolize the American home computer market was all due to the early efforts of those internal technical employees.

The reason why Atari is facing collapse has nothing to do with the technical staff at all. It is mainly due to the strategic measures of Atari's top management, and mistakes have occurred.

In order to pursue short-term interests, when Atari executives chose the route of overriding quantity over quality, they were already doomed to have such a day.

One or two game failures does not make players lose hope in this game company.

The reason why Atari failed was all because it repeatedly ignored consumer rights and implanted a large number of shoddy games into its own home consoles in pursuit of profits.

Players' resistance and anger towards ET Alien game is not because everyone can't forgive Atari's failure in game production, but because all kinds of problems accumulated for a long time in the past have been released at once through ET Alien game.

As the saying goes, love is deeply responsible.

That's the truth.

This time, if Yang Chen manages well, the American game market may not be hit too hard, but those American companies that only know how to produce a lot of garbage games are doomed before they even start.

It was like more than ten years later, when the US Internet encountered the cruel baptism of the market for the first time. The market value of Internet companies that were originally a mess suddenly plummeted overnight, and countless worthless Internet companies were washed away by that torrent.

This is a reshuffling of the game industry and an opportunity to carve up technical talents.

Next, he plans to enter the computer and mobile phone industries. Both industries require a large number of professional and technical personnel to support him. If he does not have enough talent reserves, no matter how rich he is, no matter how much he has ideas, he will not be able to succeed.

"Old Yu, I might as well tell you that in addition to the game industry, your boss and I are also very optimistic about the prospects of the computer and mobile phone industries."

"As the largest game company in the United States, Atari's internal technical staff are exactly the talents I need most. Although Xiangjiang's economy is developing well, there is one thing we can't compare with Americans, that is, our various professional There are too few people, which is very detrimental to our future development in some areas."

"So, this time I came to the United States, in addition to helping the company open up the home computer market, the most important thing is to recruit special talents and professional technical talents..."

It's true that games make money, but Yang Chen knows very well in his heart that he may still be able to rely on some of the small games he remembers in his head to make Orange Technology rise strongly in a short time.

But to let him rule the entire game market for more than ten years like Nintendo, without losing the chain and not being afraid of being laughed at by others, he thinks he doesn't have that ability.

The reason why Nintendo was able to rule the entire game market for more than ten years in the previous life was that it was not until the rise of American Internet companies and the emergence of online games that they slowly broke this industry monopoly.

In addition to Nintendo's own conditions and strength, another thing is that Nintendo has the support of the entire island country behind it.

In addition to the continuous supply of talents, there is also the exchange of interests between the island government and the US government.

The islanders want to export their own culture, games and animations into the US market. This does not mean that if you have fun games and good animations, you can occupy the US market.

The inland governments of later generations were unwilling to see the proliferation of island country games in the country, and a letter of order was issued to block the game companies of the island country from the outside.

In the previous life, Nintendo had the backing of its own country, and with the support of the country, it could unscrupulously implement the royalty system and squeeze the bottom game development companies.

As for him, although Xiangjiang has a special geopolitical environment, in the ten years before the reunification, although China and Britain will become the strongest backing of Xiangjiang, they will also undermine each other, and they cannot be used together.

In this case, there are advantages and disadvantages for Heung Kong Capital's outward development.

Let me talk about the positive side first. The advantage is that Xiangjiang is a free capital market, and everyone will not have much resistance to the capital from Xiangjiang.

The downside is that once there is a major conflict of interests, especially in the face of a superpower like the United States, once the backer behind him is not strong, his interests will be damaged instantly.

This is the reason why the arms cannot twist the thighs.

No matter how powerful a person is, it is not as strong as the overall strength of a country.

"Small countries like those in Africa, countries that are not strong are not counted. 』

As for computers and smart phones, these two industries are very different from games, that is, these two industries cannot be monopolized by anyone who wants to monopolize them.

Later generations are as strong as Apple, Samsung, Sony, Huawei and other companies. No matter how powerful they are, they will not be able to monopolize two industries.

However, the fact that mobile phone brands cannot be monopolized does not mean that mobile phone operating systems cannot be monopolized.

There are only two mobile phone systems that are commonly used in the world in later generations, one is Google's Android mobile phone system, and the other is Apple's iOS system.

The two mobile phone systems monopolize the market share of 70.00%20.00 and [-]%[-] of the global mobile phone system respectively, and [-]% of the market is occupied by the two.