Rebirth of Hong Kong 1981

Since Lamborghini has now transformed into a high-end wage earner, under the instruction of the big boss Yang Chen, Lamborghini did not guard its own technology like other foreigners to the inland area.

Based on this, Lamborghini's inland business developed rapidly. It not only established a car factory in the special zone, but also established a motorcycle company in Guangzhou as a joint venture with the state.

This time I went to Dadongbei, Lamborghini was mainly for inspection, if it goes well, Yang Chen's third automobile joint venture company in the inland area may be born soon.

In terms of automobiles, Yang Chen did not expect the green light from the inland government. Originally, he thought that if his automobile company wanted to attract the attention of the inland government, he would have to wait at least two or three years to achieve some results. Only the inland government will let go.

He never thought that he did almost nothing here, just relying on the open mouth of that old foreign man in Lamborghini, he let the inland government open the mouth.

This is mainly due to the fact that Lamborghini fully understood what Yang Chen mentioned to him before, and helped the inland to manufacture its own domestic cars according to the strength of the inland.

During this period, from top to bottom in the inland area, between domestic and international brands, everyone will clearly choose the former.

However, what the inland needs now is not a small car, the eight 90s, and even in the first decade of the 21st century, the inland market is still mainly producing motorcycles, three-wheeled flying blocks, small three-wheelers and trucks, private cars It was only in the next ten years that the truly explosive and brutal growth began.

Therefore, Yang Chen didn't think about moving to the interior of the car company that Jardine left behind. He planned to compete with the island country car company for the global car market first.

Uh, I made a mistake, I followed the island country and got some ribs to eat.

In the 80s, the strength of the island country automobile company was very powerful. It produced and sold tens of millions of cars every year, and even the United States could only rank second, giving up the position of the boss.

During this period, Honda, Toyota, Nissan, Fuji Heavy Industries, Suzuki and other automobile companies in the island country were all world-class automobile manufacturers.

Facing these giant companies, no matter how rich Yang Chen is, he still can't play with them. Heavy industry does not depend on simply having more money to be able to play around. Without enough talent reserves, the more money invested, the greater the loss.

During this period, even Laomei’s car company couldn’t compete with the island country’s car company. If he challenged the opponent beyond his own capabilities, it would be pure abuse.

If you can have a mouthful of ribs to eat, you can enjoy Coke, and forget about the rest.

Chapter 824 Atari Countdown Begins

With the end of the meeting, Hang Seng Bank also released the news of the establishment of the Yang's consortium. As its own, Asia Satellite TV can be said to be close to the water.

As soon as the exclusive news was reported, the entire Xiangjiang River exploded, no less than a typhoon of category [-].

Previously, everyone's impression of Yang Chen was limited to being talented and rich. As for the specific extent of Yang Chen's strength, everyone was not very clear.

Of course, since Yang Chen's game company was listed in the United States, with Orange Technology's current market value of more than 300 billion US dollars, based on Yang Chen's 70.00% stake in Orange Technology, his worth has doubled to [-] billion.

Calculated with a net worth of hundreds of billions, Yang Chen successfully surpassed the previous richest Chinese charter king, and his net worth was several times that of the other party.

Therefore, many media put the title of Asia's richest man on Yang Chen's head.

In just over two years, he has created such a large family business, which has to make everyone in Xiangjiang admire him.

However, having said that, although Yang Chen's game company has a high market value, the influence of games on ordinary people in this era is actually not that great.

Even if everyone leaves the game, they will not be short of money.

Therefore, although Yang Chen's game company is very popular, the people at the bottom of Xiangjiang do not put him in the same position as the older generation of tycoons in their hearts.

The big guy's first impression of Yang Chen is that he is a talent who can make money.

With the change of ownership of Hongkong Land Company, Zheng Haiquan and others successively seized Heung Kong Electric Lighting and Heung Kong Telephone, plus Carrefour supermarkets and convenience stores, Kowloon buses, ATV TV stations that can be seen everywhere on the street...

All of a sudden, everyone suddenly realized that the great talent in everyone's mind had now grown into a super giant, whose every move could directly affect their daily life.

The establishment of Yang's Holding Group shocked not only the people at the bottom of Xiangjiang, but also the British and Chinese bigwigs in Xiangjiang. Compared with ordinary people, the feelings of these people are more intuitive.

Because what they see and think are more than ordinary people.

The rise of Yang's consortium has made everyone feel tremendous pressure, especially the Chinese-funded forces.

As the issue of Hong Kong's return enters the final stage, the British-funded consortium has begun to withdraw at an accelerated pace, and in the process, the cake left by the British capital has also entered the final stage of distribution.

Yang Chen established the Yang's Holding Group at this time, sending out a signal, and everyone was uncertain.

But everyone knows one thing, that is, with the establishment of Yang's Holding Group, Yang Chen's last shortcoming has completely disappeared. Once the other party joins the ranks of splitting the cake, then with the financial strength he has shown, the Xiangjiang territory may be in danger. No one can compete with it.

Amid various worries, many Chinese-funded tycoons began to take action.

Different from the fierce reaction from the outside, after Yang Chen finished the meeting, he went home calmly. Next, he will fly to the United States immediately. With the arrival of Christmas, the collapse of Atari in the United States has entered the countdown.

In June, ET, the most popular film in the United States in [-], was released. This film achieved unprecedented success. Under this trend of aliens, the American film giant Warner Corporation, which is the parent company of Atari, Spend a huge amount of money to buy the game copyright of ET aliens.

Afterwards, it took Warner just six weeks to produce the game version of ET Aliens. That previous life was unanimously evaluated by American gamers as the most famous bad IP in history, and it was already on sale at Christmas.

As for why Atari waited until Christmas to sell the ET Alien game, in addition to the need to reserve game cassettes, the most important thing is that Christmas is a festival for young people and children in the West.

The most important festival of the year for foreigners is Christmas. On this day, any request made by the children, as long as it is reasonable, parents in Europe and the United States will satisfy it.

Due to the popularity of ET aliens, American game players have relatively high expectations for it, and there is no trial play of the game in this era.

Before the release of many games in the future, some players will be selected to experience the playability of the game in advance.

One is, in order to better improve and make the play more perfect.

The second is that in case the game is not recognized by the players, the loss can be stopped in time.

As the saying goes, the greater the expectation, the greater the disappointment.

As a manufacturer of game hardware, Atari recommends a bunch of garbage games to players for temporary benefits. If there is no ET alien event, if Atari does not choose to launch ET alien games on Christmas Day, Perhaps with the popularity of the American game market, it can last for two more years.

It's a pity that Atari gave everyone expectations, but the final result was disappointing.

As the old saying goes, you can do one, do two, not do it again and again.

From [-] to [-], in less than two years, nearly [-] games were released in the U.S. game market. A large number of homogeneous garbage games have already made American players hate Atari, which monopolizes the home console terminal market. Confidence drops to breaking point.

As early as two days ago, Yang Chen had already received the news from the United States that Atari sold nearly 200 million ET alien game cassettes on Christmas Day.

This sales volume can be said to be quite impressive. The game has just been launched, and based on the 4000 million households in the United States, at least one-third of households have Atari home computers. It is not an exaggeration to describe it.

Home consoles are different from handheld game consoles in that they cannot be played anytime and anywhere like handheld game consoles, as long as there is a battery, they can be played. Limited by activities, the home console market is doomed to be unable to compare with handheld game consoles.

Although the price of home game consoles is higher than that of handheld game consoles, the loyalty of home console players is relatively higher.

Due to hardware limitations of handheld game consoles, the game content is relatively simple, and the simpler the game, the higher its playability.

Just like Tetris, a few simple cubes, pieced together, it has been popular from the 80s to the 21st century, and everyone is still playing it, and no matter how you play it, you will never get tired of playing it.

In this way, tell me, who should sell the follow-up game cassettes to, and there is no way to sell them. This is why Yang Chen must enter the home console and arcade market.

The sales of handheld consoles are mainly driven by the improvement of game console hardware. In this era of underdeveloped networks, if the hardware of game consoles cannot be improved and richer game content cannot be presented, players will not buy it.

Especially adults, these people play games just for fun, and have nothing to do for leisure and entertainment. Since they are not tired of playing cubes, why bother to try other simple and boring games.

Arcade and home console games are richer, and the stickiness of players is relatively higher. Once a new game appears, players will actively try it.