Age of Dreams

Vol 2 Chapter 2770: The second theme park

After the Spring Festival, another acquisition by Xiao Qi was completed.

This is the acquisition of Universal Group.

On Monday, February 9th, General Electric officially announced that it had reached an agreement with Blackstone Group and DST Investment. The two fund companies will each acquire 40% of Global shares. The global valuation of the transaction is as high as 32 billion U.S. dollars, which is The two fund companies each paid $12.8 billion to buy a percent of the shares of Global.

In addition, Xiao Qi used 6 billion US dollars to privately acquire 20% of the French Vivendi Group, and now the global value seems to be as high as 31.6 billion US dollars.

Immediately, the Blackstone Group and the DST Fund Company issued a joint statement that they will each send two representatives to the board of directors, and the global management will not change and continue to operate as usual.

This was a relief to the people at Universal, who thought the new boss was going to make drastic reforms.

But Global's Thomas Daimler and his management have received an order from the two major shareholders.

That is, in the next three years, Universal must build five Universal Studios worldwide, and three places must be given to Xiao Qi.

Ok.

Although Thomas felt a little big head, he was not completely dazed.

When Disneyland announced that it would build four theme parks in China, people at Universal once said that our Universal Studios is also one of the world's three largest theme parks. Why can't we go to China to make money? Chinese people also like our culture, and their spending power is so strong!

But before Universal was caught up in the rumors of acquisitions, a group of executives were unsure about how they would consider so much.

Even when Xiao Qi acquired% of Universal's shares, they were still worried that if Universal returned to Xiao Qi, the US Department of Commerce would definitely not agree, and they would be in trouble again.

Well now, Xiao Qi only owns 20% of the shares. Being a minority shareholder and not directly determining the power of the company, so just as an investor, everyone still welcomes Xiao Qi.

The new major shareholder took a share. Arrangements to fight Disney, this is not surprising.

Even giving Xiao Qi three of the six places, Thomas felt no exception-Xiao Qi and the Blackstone Group and the helm of DST were all friends, and Xiao Qi was also very happy, since there is Disneyland. So a good theme park like Universal Studios is certainly not willing to let it go.

What made Thomas and the management feel at ease was accompanied by this order. The three major shareholders allocated US$5 billion to Universal to improve the welfare of the company’s employees and the advancement of the five Universal Studios in the future. Invest.

In fact, the global operation is pretty good, but under the financial crisis, no one is getting better.

Seeing that major shareholders are willing to invest large sums of money to develop the company, Thomas naturally feels very good and practical.

From past experience, the benefits of building five Universal Studios are also many. After three to five years of hard work and development, it is definitely a lucrative project with hundreds of millions or even billions of dollars in a year.

For professional managers like them, as long as they can make money for the company and by the way they can make money for themselves, then anything is fine. As for whom the opportunity is for, it is not that important.

In their minds, Xiao Qi was actually like being taken advantage of.

Anyway, there is another sentence following the order, Xiao Qi will be responsible for the projects of the three Universal Studios designated by him, if there is still a loss after three years. Xiao Qi will bear it all.

So what else does the management like Thomas have to say?

So on the second day of the press conference, Thomas once again stood in front of the media, announced the decision of Universal, and pointed out that the third largest shareholder Xiao Qi will be responsible for the inspection and inspection of three Universal Studios in Asia. Site selection work.

The news came out. Suddenly, it caused an uproar all over the world.

The Universal Studios theme park is one of the three largest theme parks in the world, and it ranks alongside Disneyland and Universal Carnival.

Among them, the Universal Carnival is a mobile model similar to a mobile circus, and there is no fixed place, so basically there is no way to compare with the former two in terms of competitiveness.

Over the years, Universal Studios’ momentum has actually surpassed that of Disneyland.

The theme is different from the Disneyland family carnival. Universal Studios relies on Hollywood classic films to attract young people.

For example, "Jurassic Park", "Water World", "Spiderman", "Terminator", "Madagascar" and other thrilling and exciting movie scenes are available in Universal Studios. You can experience it for yourself The thrills in the movie are just like the protagonist of the movie.

Young people are always the ones with the strongest spending power in terms of play. Therefore, in the last two or three years, not only the two Universal Studios in the United States have been very popular, but also Universal Studios in Japan has gradually replaced Disneyland in Tokyo in its home country. It is a favorite place for Japanese and young tourists from other places.

In Singapore, the "Universal Studios Singapore", which took several years and billions of dollars to build, has already decided to open in March, and it will attract countless tourists by then, and it will gradually expand the world. The influence of the cinema.

Originally, people in Europe were discussing whether to build a Universal Studios in Germany or Belgium, but now it’s fine, Universal suddenly announced that it would build five more Universal Studios theme parks one after another. Then let Europe People are more excited.

In fact, the main reason for the loss of Disneyland in France is that the people who built Disneyland Paris were too rigid. On the one hand, the area was too large. On the other hand, they did not integrate the actual situation in Europe and built a few more in line with European aesthetics. The project of view and history, that's why it ended up in the current embarrassing situation.

Universal Studios has done a good job in this aspect. Every Universal Studios has projects that conform to the local culture. This way, there is a big difference. Naturally, the audience does not feel too tired, but instead feels Very fresh and exciting, I like to play.

So in fact, Europeans are still looking forward to Universal Studios.

Even Europeans who have never been interested in this kind of excitement are already looking forward to Universal Studios so much, not to mention the Chinese who always like to bring good things from Europe and America to their homes.

Last year, at the beginning of 2009, the capital had already applied for the construction of Universal Studios.

But the country does not approve it at all—the capital is already a place with severe water shortages. How much water does a comprehensive theme park of hundreds of thousands of square meters cost? Much better than a golf course!

On the other hand, there is Universal, who is paying full attention to Singapore's Universal Studios, and can't spare the body and mind to set up in the capital for a while, so that's all there is to it.

The fact that Xiao Qi bought 20% of Universal’s shares has been reported by the media, but compared to Xiao Qi’s other investments, it seems a little inconspicuous, and it is only 20% of the shares, with no decision-making power at all. So everyone just treats it as an investment.

But now suddenly it emerged that Universal was acquired, and it was announced that Xiao Qi could decide the fate of the three Universal Studios, which immediately made the people on the Chinese side feel a little unable to sit still.

Especially those who think that there is no hope for Disneyland, they have fixed their eyes on the opportunities of the three Universal Studios.

I can't compete with you in Disneyland, so you shouldn't come to grab the Universal Studios in Beijing, Guangzhou and Shenzhen, right?

Looking at the grand occasions of Universal Studios in Japan and the United States, if this theme park is done well, whether it is popularity or the promotion of the city's business card, it will definitely not be inferior to Disneyland.

It's really frustrating, so I don't know what a blessing!

In these cities, whoever thinks who has more advantages will naturally exert greater strength.

For example, Yuezhou and Nanwan were rejected by Xiao Qi.

Although Xiao Qi has not given them a clear answer yet, they know that because there is Disneyland in Hong Kong, if the two Disney parks are so adjacent to each other, not only Xiao Qi will not agree, nor will the capital. Agreed.

But Universal Studios is different~www.wuxiaspot.com~ This paradise is not available in Hong Kong. Although there are only three places, it is impossible to have one in the most economically developed South, right?

The other most active urban group is naturally in Jiangsu and Zhejiang.

It’s not just Lin’an. Jinling thinks that it’s not inferior to them. Gusu is also an ancient cultural city. Yangzhou is also a representative of "Fireworks in Yangzhou in March." Every city has developed economy, rich in humanities, history and culture. Universal Studios is located in From them, it can be said that they complement each other!

Yuzhou, the nearest to Rongcheng, came here under the banner, saying that you already have a Disneyland in Rongcheng. Putting Universal Studios here would be a waste of resources, right? We are a family in Sichuan and Chongqing, brothers, so you don't want to leave outsiders' fields, just give us the quota in the southwest.

Just making a phone call is not enough. A group of bigwigs from first- and second-tier cities, following the Disneyland incident last year, rushed over at the beginning of the year.

Xiao Xu was helpless about this, and he scolded his son: If you want to get these, wait for two months. Now I just want to sort out the government affairs at the beginning of the year, and I will come one by one, and the level is It’s not low, and it’s not good not to receive it, so how can I do my job? (To be continued.)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like