Age of Dreams

Vol 2 Chapter 1835: Use "Britain's Got Talent" to make British money!

&;It happens that our Xiaoniao.com is preparing to expand again, and Dentsu is giving away charcoal in the snow this time. &;Shen Wuyan smiled very sweetly,&;With such a contract, I estimate that in at least 5 years, we will be in No need to spend more money on bandwidth and server~~&;

She felt relieved when she spoke.

Don't look at Xiao Nizi's usual calmness when facing a monthly loss of three to four billion yuan, but every month she has to transfer hundreds of millions of dollars from the bank card given by her husband to the company. The proud Shen Wuyan still feels Some are uncomfortable.

Now that the biggest cost has not increased much, and a few new programs will bring a lot of money. It is just around the corner for Xiaoniao.com to enter the era of profitability. How can she be unhappy?

Xiao Qi looked at his wife so happy and was embarrassed to hit her.

The teenagers will not tell Shen Wuyan now that the rapid development of the Internet world in the next few years is not what ordinary people can imagine. Let alone increase 20 expansion a year, even 50 a year, I am afraid it will not be enough!

Especially when the Internet speed can match the smart phone, the number of users of Xiaoniao.com on the smart phone will increase explosively!

Think about the bowers on the subway bus on the way to and from get off work every day!

At least 300-500 million more users are added globally, and their average online time will increase by 3-5 hours a day. How much burden does this increase?

Moreover, in the next few years, even current users will have more online time.

Counting the whole thing down, in 2013, five years later, at least the capacity will be expanded by more than 300!

Therefore, Shen Wuyan will have to spend money on servers and bandwidth in a few years, and the amount is not small.

But let's talk about it when the time comes. Maybe Xiaoniao.com has already opened up its financial avenues by then. Even if the operating expenses increase, the profits will be enough to cope with it?

Even if it doesn't work, then I can fill her up a little. At this time, my husband is not working hard. How can he show that he loves his wife?

After the thoughts are over, and the foreign affairs are discussed, the rest is related to the foundation of the operation of Xiaoniao.com.

Don't worry about several programs and projects that have matured. With strong inertia, the staff of Xiaoniao.com can do well.

Only in terms of new ace shows, Xiao Qi needs to care about it.

&;How about "British Got Talent"?&;The boy asked: &;I heard that the first and second episodes are very good?&;

&; Of course! With my husband’s reminder and genius and creativity, there is no reason to be unsuccessful. &; Speaking of this, Shen Wu Yan'er smiled, and he actively gave Xiao Qi a kiss: &; The ratings of the first issue There are 10, based on the total number of audiences in the United Kingdom of about 26 million, it is about 2.6 million effective viewers. The second episode skyrocketed to 20, with 5.2 million viewers! According to a survey conducted by Sky TV, people’s expectations for the third issue are very high. The ratings will definitely rise again! &;

The Talent Show has only been broadcast in China before.Although it is very popular, the British do not think that there can be good results in the UK.

So although Simon Cowell is confident, the independent British television station has no confidence.

Shen Wuyan is not a weak woman at all. She controls such a large website company. She has her own responsibility, so she proposed to sign a one-year contract and pay the British independent TV station a high broadcast fee, and then she only The practice of charging advertising fees.

Simon Cowell was terrified. He didn't expect Shen Wuyan to be such a masterpiece!

Originally, according to his estimate, at least half of the advertising revenue should be given to the TV station, and the remaining half should be divided between the two companies.

Originally negotiated. "Britain Got Talent" was jointly produced by Xiaoniao.com and his company. According to the revenue ratio, he accounted for 30 of the total revenue, but after Shen Wuyan's high investment, his share of the proportion It dropped to 10.

But Simon Cowell was not frustrated either, because most of the risks were borne by Xiaoniao. He basically took the dividends, even if he didn’t make money, he wouldn’t be responsible for losing money-he still had a review income. , And the planner's income!

That's it, Xiaoniao.com will broadcast the preliminaries produced on the independent television station in the UK at a total investment of 3 million pounds per phase.

In the first issue of the "British Got Talent" in the previous life, because there was no reputation, the recorded clips began to be broadcast on June 9, 2007, and the finals were broadcast live on June 17, with a short span of time. Surprisingly.

This is definitely a big waste for Shen Wuyan, who has run "The Good Voice of China" and "The Talent Show of China" very sophisticatedly!

Therefore, she made the preliminary round of ``British Got Talent'' the same as ``China Got Talent'', which will be broadcasted in three days.The preliminary round is expected to broadcast 20 times, which is about a month.

After the rematch, semi-finals, and finals, the span will reach 2 months, a total of 3 months of program cycle, is the real money machine.

But British independent TV stations are not stupid. If the ratings are not good, then they have the right to terminate the contract directly.

But Shen Wuyan never thought they had a chance!

Little Lark has a hundred times confidence in his husband, and doesn't believe that his idea will fail.

Needless to say, the success of ``China Talent Show'' has clearly become another trump card of Dragon TV. Only signing a one-year contract makes them regret it. I believe that next year's contract benefits will have to increase at least. Double!

After "British Got Talent" arrived in the UK, naturally it won't be 10%.[,! ] No change, there are many changes.

First of all, the first point is that Xiao Qi invited Branson, the chairman of Virgin Group, to talk about the project, and at the cost of donating 1 million pounds to the British Royal Charity Foundation, he won the variety show for the royal family at the Liverpool Empire Theatre. The privilege of performing, when Elizabeth II will also be there in person, so "Britain Got Talent" also played the slogan of the previous life: &; The champion can get the opportunity to perform in front of Her Majesty the Queen! &;

Regardless of whether the British royal family is inferior to the first generation, but for Elizabeth II, everyone still respects it, so this opportunity to perform for her is an irresistible temptation for many stars, let alone a draft. The champion of the show, it is as beautiful as a dream.

For this alone, during the registration process that began in March, at least more than 37,000 people came as a result.

The second point is about the bonus issue of ``Britain Got Talent''.

The previous life Simon Cowell was more stingy. He just gave a record contract and a championship reward of 100,000 pounds, and the other contestants have even less bonuses.

Xiao Qi is different from him, can the world's richest man still lack money?

Therefore, "Britain's Got Talent" in the slogan directly gives the champion three record contracts or three TV series contracts and a reward of 1 million pounds. The runner-up is a record contract or a TV series contract and a reward of 800,000 pounds. , The third place is 700,000 pounds...and so on, even if you get to the tenth place, it will also have 200,000 pounds, and everyone who enters the semi-finals will also have a hard cost of 50,000 pounds per person.

When this reward came out, it was a sensation across the British Isles!

Do you remember "Millionaire"? It was the super popular show that got 1 million by answering 7 questions correctly!

It came out of the UK and became popular all over the world, and the initial bonus at that time was 1 million pounds!

One million pounds is equivalent to more than 12 million yuan, which is definitely a huge sum of money in the UK, enough to make countless people crazy! !

The economy in the UK has not been very good in recent years. Thinking about three record contracts or three TV series contracts and a reward of 1 million pounds, more than 100,000 people will sign up in March - well, those who are excited will Forgetting that there is only one champion, who wouldn't want to be the most dazzling person?

It is precisely under this expectation that ``Britain's Got Talent'' alone registered 132,387 people, setting a record for the entire British talent show.

Xiao Qi also commissioned Branson to advertise in various print media, television media, and paper media, and spent a lot of manpower and material resources. After more than 6 million pounds of publicity expenses, almost all British people know that there is such a file from Hua Guo's talent show.

Otherwise, do you think that the ratings of the first period of 10 and the second period of 20 are so easy to get?

The British are not fools!

You have to pay to gain!

The second episode reached a ratings of 20. This number is also expected by Shen Wuyan. Because of her confidence in Xiao Qi, she believes that "Britain's Got Talent" will eventually have a limit of 60 ratings. Of course.

That is now, in the face of aggressive ratings, the UK is independent. The independent television station is dumbfounded, and Simon Cowell is dumbfounded. Both parties are experienced people. How can I not see this "Britain's Got Talent Show" "Is it soaring into the sky?

At the moment when the second episode of the program ended, the advertiser directly broke the service hotline of Cowell's company according to the phone number provided by the program group.Compared with the previous indifference, it seemed as if he was not alone.

What makes Simon Cowell jealous is that advertisers have given a high price of 3 million pounds per issue, which is twice as high as the original 1 million per issue, but Shen Wuyan still stands still. Ready to watch when it comes to the fifth issue.

At this time Cowell had already believed that Shen Wuyan had a strong faith in "Britain's Got Talent". People didn't care about this small amount of money at all, waiting for the sky-high advertising fees behind!

And if the ratings of "Britain's Got Talent" can exceed 40, then advertising fees will really be sky-high!

Watching the posture of "Britain's Got Talent", I am afraid this season to earn 100 million pounds, it is not difficult!

Simon Cowell was so ruined that his intestines were green, so why didn't he make a little more investment? This time he made 10 or 20 million pounds less!

The independent British TV station is more direct. A group of managers who were in charge of negotiating with Xiaoniao.com all go home and eat themselves!

Only Shen Wuyan is calm and composed as usual.

The show and planning my husband made shocked you British guys and made a lot of your money. Is there any surprise then?

ps:

Do you still remember the first time I watched Paul Potts sing "Nobody Sleeps Tonight"? Anyway, the show was moved. "Britain's Got Talent" is more sincere and simple than the domestic version. feel.

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