my name is colane

Chapter 497 Brainwashing Operation
In fact, Sely still had some ideas. After Deschamps went to Juventus, Trapani was very angry. With contact, most of Juventus' veterans will not spend much money, but they can bring quite a lot of experience to Trapani.

They want Camoranesi and Thuram. To be honest, this kind of transfer strategy is a bit revenge, and Hugo has no objection, but Sely was strongly opposed by the team coach Klinsmann. be opposed to.

Klinsmann is not afraid of taking charge of big-name players, but having too many big-name players is a matter. The team cannot have too many big-name players, not to mention that he prefers to promote young people. Young people are undoubtedly more obedient to him.

Affected by the phone call, the Football Association and the professional league have not been able to determine the schedule of the new Serie A season, and they don't even know the start time, but this does not affect Hugo and the others to do the preliminary publicity work.

After finishing the work of the head coach, Hugo devoted more time to work. The job here is mainly to direct the publicity work of the Serie A broadcast. At this time, Hugo especially emphasized work efficiency. What he wanted was efficiency. , because of strict requirements and a strong sense of time, a group of new sports and sports communication companies were fired, and the atmosphere of the entire company changed. Even Garlando was a little ashamed. He is not as "dark" as Hugo.

But it is precisely under such high efficiency and strictness that they do the promotion of Serie A much earlier than other leagues. Every week, a new Serie A special season preview promotional video will be broadcast in countries around the world that have signed contracts.

Hugo and the others are not greedy for money. They prefer to choose a broadcaster with channels for broadcasting distributors. They are willing to do it with less money, or even at a loss. Compared with the Premier League, La Liga, etc., they have done more detailed promotion. Let many fans in the world have the opportunity to learn more about Serie A.

In Hugo's view, people's heads are still a bit dead-headed, even in the more commercialized Premier League. They keep saying they want to expand the fan base, but there are not many specific methods, and Hugo's means It is completely borrowed from the brainwashing propaganda methods of later generations.

Anyone who loves sports programs can hear and see the dynamics of the Serie A league every week. Even if there is no game, there is a lot of propaganda and brainwashing about the Serie A team. In the negotiations with various clubs, Hugo took the lead early Taking the opportunity, it can also be said that he deceived many clubs and signed the obligation clause on publicity.

You don't have to pay a dime for the use of portrait rights to get clubs to support the sports communication company's promotional actions. After signing an agreement, all clubs were required to cooperate, and they had to cooperate.

Generally speaking, this incident is good for everyone. Hugo told people that fan groups are cultivated in this way, not word of mouth.

Of course, behind these publicity is a lot of money. This time Martina Berlusconi finally sided with Hugo and continued to increase capital in sports communication companies. Many Italian bosses have been diluted. Ah Both the Neri family and the Moratti family were reluctant to make new investments, so they could only let Hugo and the others do it. After years of losses, they didn't believe in the company's prospects at all.

But Hugo is confident, and he has strong confidence in this. Although this business does not rely on his foresight, at least the rules should be known.

In mid-August, the gates of the Juventus supermarket were still open, but those who had to leave had almost left. Didier Deschamps did not choose to be loyal alone. Del Piero chose to stay, and Nedved also chose to stay. To stay, another big man Gianluigi Buffon also announced that he will stay in the team and will not transfer to leave. Some young people in the team, especially their own youth training players, have no intention of leaving.

Hugo also has to admire, Juventus is Juventus, obviously they have a unique temperament, otherwise it would be impossible for these players to stay willingly, a champion coach gave up his comfortable position and returned to his old club, envy and admiration Jealousy is a true portrayal of Hugo's mentality.

Of course, there are loyalties and departures. Thuram, Cannavaro, Vieira, and Ibrahimovic have left one after another. Juventus' strength has been greatly damaged, but with the remaining players, even if points are deducted , presumably it will not be too difficult for them to be promoted to the first class.

Trapani completed another transaction during this time period. He hired Klinsmann from Bayern Munich and appreciated Schweinsteiger. Bastian Schweinsteiger came out of Bayern Munich's youth training The product, but his position in Bayern Munich is not stable, Magath is not very interested in him, this summer Bayern Munich has dug Van Bommel and Ribery, although Schweinsteiger is expensive as a member of the national team , but that was Klinsmann's appreciation.

Considering his own situation, Trapani has his mentor Klinsmann, Klose and Ballack, and he finally agreed to come to Trapani. Help, there will be three German players in the team in the new season.

Schweinsteiger is not a person who cannot be released at Bayern Munich. This young man has not yet shown enough strength.

Ballack's deal made the relationship between the two clubs somewhat stiff, but with the joining of Ribery, the relationship between the two teams has eased a lot. Bayern Munich did not resist sending Schweinsteiger to Trapani , Trapani paid 1800 million euros to sign the German potential star.

With the joining of Schweinsteiger, the team has basically completed most of the reinforcements. The candidates on the front line have been supplemented, the midfielders have been supplemented, and the defense is still short of an experienced defender on the right. Without a new candidate, Ma Qiao can't leave yet.

On the morning of August 8st, Trapani Stadium, in the new season they will become the venue for Trapani’s UEFA Champions League matches and the Coppa Italia. Today Trapani will also play a friendly match here. The opponent is Trapani participates in the youth training echelon of the Youth League.

Juventus loyalists gave Hugo a little bit of stimulation. Today is actually the game he requested to hold. In the morning, Trapani's top management, coaching staff, and players all came to the Trapani Stadium. The stadium has a small exhibition hall.

With a hundred years of history, Trapani has no achievements worth mentioning, but there are some old photos. The Trapani club spent a lot of effort to find these precious photos, and then approved them to A, Serie B, etc. Trophies are placed in the showroom.

The first team has never used the new stadium, and the morning is Hugo's brainwashing time.

"Do you know?! A few years ago, there was no turf here at all!" Standing on the court, Hugo sighed to the players around him.

This sentence is more for those players who have not experienced the years of low-level leagues. Many players in the team have actually come all the way from there. Tony and Kameni know what is going on here best.

"You also visited our showroom just now. It looks very shabby! Our team has a history of 100 years, but we have no reputation and no trophies and honors."

"But this is part of history. We need to respect it and remember him. Since there were none before, now we want to fill the entire showroom with trophies and honors!"

"I have always had a dream in my heart. At the beginning of the next century, when people summarize the performance of the world's giants since the new millennium, we can become the team that people are eager to pass on!"

"Why did I bring you here today? I want you to see the empty showroom and listen to us old people talking about the difficulties in the past. I hope that each of you will have great ambitions and fill the showroom with champions." Full!"

"Not everyone can post photos in the showroom. Only heroes can gain the respect of Trapani, and they are qualified to let us always remember those who have contributed to the rise of Trapani!"

(End of this chapter)