I'm the principal of the sports school

Chapter 142 The Regretful Wu Zhaorong
"We have prepared a total of 600 million pairs of cold dew. In addition to the 'Guyang Sports' APP, Erke flagship stores on other major e-commerce platforms will open shopping channels at eight o'clock..."

It's less than 07:30 now, and the shopping channels of the "Guyang Sports" APP will be opened first, and the shopping channels of other major e-commerce platforms will not open until [-] o'clock.

The viewers in the live broadcast room of Erke’s flagship store on other platforms expressed that they couldn’t stand it. They would rather download the “Guyang Sports” app than wait for half an hour.

Wu Zhaorong made a series of women's shoes for the first time, and he was a little worried that they would not be sold, so the first batch of goods was only prepared for 600 million pairs, and each color was 200 million pairs.

Originally, he wanted to prepare only 300 million pairs, each with 100 million pairs, and increase production if they sell well.

But Zhang Chuyan told him that there is no need to be so conservative. Anyway, Erke Group is losing money now. Even if it produces less, at most it will lose a few million less.

Instead of this, it's better to give it a go. If this shoe becomes a hit, users want to buy it but can't buy it, wouldn't it have a great impact?

So Zhang Chuyan suggested that he produce 500 million pairs of each color, adding up to 500 million pairs in total.

In the end, Wu Zhaorong decided to increase production, but only added 200 million pairs of each color scheme, a total of 600 million pairs.

The staff of the headset Rilke Group told him that in the past 3 minutes, the sales of Hanlu had exceeded 30 pairs, and he suddenly regretted not listening to Zhang Chuyan.

"Increase production, increase production immediately! And the quality must be strictly controlled to minimize the defective rate!"

The top management of the Erke Group immediately issued the latest order, and all factories quickly put into the production of cold dew.

After the release of Cold Dew, Wu Zhaorong did not start the release of the next new product immediately, but gave the audience in the live broadcast room 10 minutes.

While playing the details of the three color schemes of Hanlu in the live broadcast room, a specific display of the finished packaging was also given.

This time, the Erke Group has done all the details in place. Instead of the old packaging, it used a new Erke Group new packaging box.

The simple national style illustrations representing Hanlu, the brand-new Erke Group LOGO, and the semi-plastic degradable packaging box, inside the box, Hanlu is precisely stuck on the base.

There are no more newspaper balls stuffed in the shoes, and there is no white dustproof paper outside, because the new packaging box itself has a dustproof effect while ensuring air permeability.

Although it can't be compared with the black technology packaging boxes of the "Shadow" series, compared with the rustic packaging of Erke Group before, it is simply a heaven and an underground.

The new packaging box is also learned from the "Shadow" series. When Wu Zhaorong learned that the extremely avant-garde packaging box of the "Shadow" series actually costs only five yuan, he was shocked.

A packaging box can completely add the cost to the price of shoes. Since Erke Group has decided to take the popular boutique route, there is no need to save some things.

Erke Group's new packaging box uses degradable materials, and the cost is only more than three yuan, and the price of the packaging box is added to the shoes.

Hanlu, which was originally priced at 236, was finally priced at 239 for this reason. Erke Group did not lose a penny, and it can also change the user's impression of them. Why not do it?

Sure enough, the hesitant viewers in the live broadcast room of the joint press conference did not hesitate to click on the shopping channel of the live broadcast room after seeing Han Lu's new packaging box.

"I bought it! Isn't it just 200 yuan? Buy it!"

"If you don't buy it now, you won't be able to buy it when it's out of print!"

"For this packaging, I bought it!"

"Wouldn't it be a thief's face to take it out and give it away?"

"Buy shoes and get a storage box for free? Bought it!"

"I only have a total budget of [-], and I really want to buy it, but what should I do after I buy it, eh..."

"It's better to act than to move!"

Ever since, the sales of Cold Dew, which had been gradually slowing down, skyrocketed again. In 10 minutes, the sales of Cold Dew had exceeded 80 pairs, and the number of people in the live broadcast room of the joint press conference also exceeded 200 million.

Many of the registered users are newly registered "Guyang Sports" APP accounts, and most of these people come from other e-commerce platforms.

"What a good one-handed drainage method. Using this method to increase the number of users of 'Guyang Sports' is worthy of you!"

Wu Zhaorong praised, when Zhang Chuyan mentioned this idea to him at first, he thought it was very good.

Of course, the most important factor is that Erke Group's new products can attract people. Otherwise, not to mention attracting users from other platforms, the users of "Guyang Sports" will be fine if they don't leave.

What Wu Zhaorong is now worried about is whether the inventory can hold up. He is almost regretting it now. If he knew it would sell so fast, why didn't he listen to Zhang Chuyan?
"Really, I'm too conservative in my thinking, so I don't care, let the people in the group handle the inventory!"

If the sales continue like this, once the shopping channels on other e-commerce platforms open after [-] o'clock, the inventory will not be able to hold up at all!

Fortunately, except for the "Guyang Sports" APP, Erke Group promises to deliver within 24 hours, and other e-commerce platforms deliver within three days after payment, so they still have time.

The screen in the live broadcast room changed randomly, and Wu Zhaorong once again boarded the center of the joint press conference. In the first press conference, in addition to Han Lu, there was also a series of running shoes.

The "Enlightenment" series of sand waterfalls, originally this series will appear two years later, is now not only two years earlier, but the design elements are also very different from those two years later.

The original "Qi" series focused on high-tech running shoes. The design that fits the arch of the human foot can make people have a more perfect experience in sports.

As a result, the current "Qi" series of sand waterfalls has become a combination of casual shoes and sports shoes of the Guofeng series, and no longer focuses on the technical series of running shoes.

Is not this nonsensical?With the "Shadow" series of Guyang Sports School, what will they use to compete for the competitive sports shoes of the "Shadow" series?

The price and quality advantages that they were proud of in the past no longer exist in front of the "Shadow" series, so they can only transform into new shoes with different elements from the "Shadow".

After all, the two are all-round strategic partners, and their own family cannot compete with their own family.

"Friends who like Hanlu, you can share the link of Hanlu, thank you for your support to Erke, thank you for your support for Hanlu!
After introducing the first new product of women's shoes, the brothers in the live broadcast room must be waiting impatiently, without further ado, the second new product of our Erke Group is—"

A desert appeared on the big screen behind Wu Zhaorong, and the quicksand flowed continuously, and finally turned into two large characters: Sand Waterfall.

"This is the first series of men's shoes launched by our Erke Group: the 'Qi' series of sand waterfalls. I won't introduce much about the appearance, let's just look at the real thing."

(End of this chapter)