Reborn in 08, a heretical cultivator starting a business

Chapter 64 The Secret to Top-Tier Success (Seeking Monthly Tickets)

As long as the product is good, the positioning is accurate, and the price is right, vertical e-commerce can be a hot seller both on and off campus!

WeChat + FarmVille + Campus Group Buying + Vertical E-commerce Group Buying + Next Year's Payment System – this is Wang Junshan's complete strategy!

"Vertical e-commerce is indeed a very promising sector," Tang Jinghe strongly agreed.

"This year, all the major comprehensive e-commerce platforms are in complete chaos. But the vertical e-commerce sector has only been starting out in the last few years, and there are unlimited business opportunities, especially in the beauty industry."

Wang Junshan nodded: "There is indeed a market gap in vertical e-commerce for beauty products."

Vipshop has not yet been established; it will only be launched at the end of the year.

Jumei.com was launched two years later.

The vertical e-commerce market for beauty products is almost non-existent!
"The mother and baby products category is also good."

"Huh?" Tang Jinghe was a little surprised: "Boss, the vertical e-commerce market for beauty products is untapped, which is perfect for us. But the vertical e-commerce market for maternal and infant products already has giants like Redbaby and Leyou Pregnancy."

"Especially Redbaby, which occupies 60% of the maternal and infant market share, with hundreds of millions in revenue last year, and now it's entering the department store market, which could reach 10 billion this year. Is there any future for us entering the maternal and infant market and competing with Redbaby?"

"It will happen," Wang Junshan said confidently.

But he didn't say much more.

Now, the chances seem slim.

After all, Redbaby has already established a brand, and its brand awareness and market share are terrifying.

U-Tuan's foray into the maternal and infant market is tantamount to throwing an egg against a rock.

But actually, there's a great opportunity!

There's no other reason than the milk powder scandal in 2008, which happened just a few months later!

At that time, several major vertical e-commerce platforms specializing in maternal and infant products will collectively crash, with giants like Redbaby bearing the brunt!
From now on, consumers will lose confidence in domestic milk powder and these maternal and infant platforms!

With YouTuan.com entering the maternal and infant market at this time, focusing on group buying of imported milk powder, its sales are bound to be good.

With the added benefit of WeChat Farm attracting users, many of whom are stay-at-home moms, it's entirely possible to rise to the top by stepping on the corpses of online celebrities and achieve instant fame.

Replacing Redbaby's market position in the vertical e-commerce sector for mothers and babies is not a problem!

"And electronic digital products, these high-profit vertical categories are all worth exploring. Especially the upcoming iPhone 3G, it's sure to be a huge profit!"

"I also have high hopes for the iPhone 3G. Moreover, it's not officially available in China. Once it's introduced, sales and profits will be guaranteed."

"However, it is precisely because we haven't introduced it that we can't sell it normally."

Tang Jinghe hesitated, "Although counterfeit goods are easy to handle, once they're put on the shelves, it's considered smuggling! We're likely to get caught!"

Wang Junshan laughed: "We can't sell through legitimate means, but we can use unorthodox cultivation methods."

"Heretical cultivation methods? How do you do that?" Tang Jinghe became interested.

Wang Junshan smiled faintly: "I'll do purchasing and reselling!"

"Brilliant! Absolutely brilliant!" Tang Jinghe beamed with delight.

"Those grey market iPhone 3Gs can't be sold directly, but if we sell them through agents or resellers, then there won't be any problem!"

"We'll set up a fur company and have them open a store on our platform, you know what I mean."

"Don't worry, leave it to me." Tang Jinghe said confidently.

Wang Junshan then changed the subject: "In addition, we will separate the cross-border e-commerce business, register a branch in Hong Kong Island, and establish a duty-free warehouse directly in Hong Kong Island for importing cosmetics and electronic digital products."

"At the same time, we set up a branch in Huaqiangbei, Shenzhen, to facilitate the procurement of goods, where there are complete channels to import grey market iPhone 3G."

"Okay!" Tang Jinghe memorized everything and quickly began to act.

These things can't be resolved in less than a month or two.

Subsequently, Wang Junshan also assigned the task of developing vertical e-commerce platforms for YouTuan.com to the YouTuan.com R&D department.

U-Tuan Technology's R&D department has now been split into two.

The R&D department of YouTuan.com will continue to be responsible for the subsequent development, maintenance, and operation of YouTuan.com's features.

The newly established WeChat R&D department is responsible for the development of WeChat.

The two departments are working on the project simultaneously without affecting each other. After all, with the launch of WeChat version 1.0 in August, YouTuan.com is simply a hyperlink within WeChat; clicking on YouTuan within WeChat directly redirects to YouTuan.com for shopping and ordering.

Full integration will be achieved in the subsequent 2.0 version, with simultaneous development of the iOS client.

It's worth mentioning that with the addition of vertical e-commerce, YouTuan.com is no longer limited to students on campus, which increases its value!
The launch of the farm-themed game brought an overwhelming amount of traffic, which campus group-buying platforms couldn't handle, but vertical e-commerce platforms could!

First, use the farm game to increase the number of WeChat users and their usage time.

Then, leverage YouTuan.com's vertical e-commerce and campus group buying platforms to generate profits!

WeChat + FarmVille + Campus Group Buying + Vertical E-commerce + Next Year's Payment System!
The ultimate secret to success!

However, once WeChat Farm is released, competitors are likely to follow suit.

This kind of simple game can be created with a Flash webpage; a big company can do it in just one month!

Building barriers to prevent competitors from following suit is no easy task.

Wang Junshan fell into deep thought.

After a long pause, he smiled and said, "I've got it!"

He came up with a brilliant plan that would make it very difficult for competitors to follow suit!

Since we can't stop our competitors from following suit, we should raise the bar for them to do so as high as possible, making it so expensive that they'll be deterred from even trying!

It directly achieves a dimensional reduction attack.

After all, there are some resources that YouTuan has but other companies don't.

Some things are easy for YouTuan to do, but time-consuming and laborious for large internet companies!
That's the barrier.

A barrier that will kill anyone who tries to imitate me!
Bin University.

The group-purchased goods have all been sorted and packed, and a notification has been sent out in the QQ group.

Users who wanted to pick up their orders came to pick them up themselves.

The home delivery service is also handled by part-time students.

Today is Saturday, and the deliveries started early; by around 1 p.m., all deliveries were completed.

The students who placed orders were very excited to receive the high-quality, low-priced group-buying items.

I really like this model.

After all, the group-buying prices on YouTuan are basically half the price of those in the school supermarket.

It's impossible to refuse!

In addition, the trade-in program for winter melons has led to a surge in winter melon sales, and YouTuan.com is going to be overwhelmed with orders today!

However, with yesterday's experience, we were able to handle both the warehouse and logistics situations with ease.

As for Jia Zhonghao and Huituan Group Buying, they have become a complete joke!
"It's over, it's really over."

Jia Zhonghao sat dejectedly in the Feihang Supermarket, smoking silently.

More than half the day has passed, and the revenue is only 120, not even enough to cover the rent!
The total expenditure of nearly 20 yuan will all be lost!
For a moment, Jia Zhonghao was filled with emotion.

Continuing to operate would result in dismal sales and heavy losses.

Perhaps the best outcome would be to sell Feihang Supermarket as soon as possible and cut losses in time.

With summer vacation just around the corner, who would take over a large supermarket with an annual rent of 120,000 and a transfer fee of 60,000 to 70,000 at this critical juncture?

After all, there are no students and no revenue during the summer vacation, but the rent still needs to be paid!

And what should be done with these goods in the supermarket?
Those with a long shelf life can be sold slowly, or packaged and sold to the next buyer when school starts in September.

But what can be done with these fruits?

Especially the 3,000 jin of Fei Zi Xiao lychees, which were brought in the day before yesterday, are still not sold out. The refrigerator can't hold them all, and they've already gone rotten!
"Making Huituan has really screwed me over!"

"Those who imitate Wang Junshan truly die!"

Jia Zhonghao felt extremely overwhelmed. He looked at Jin Xingye beside him, his gaze becoming complicated.
"Could this guy also be a spy sent by Xu Ao? Is he deliberately trying to trick me into doing group buying?"

　It's almost the end of the month, please vote for me! Thank you!
　　
　
(End of this chapter)