From knock-off old-man's electric vehicles to industrial giant

Chapter 59 No way... the version has been updated so quickly?!
It's still a high-quality replica.

However, having learned from previous lessons, they adopted a design that circumvented design patents.

Thus.

The only way they can fill the gap left by quickly rolling out the new models is to rapidly deploy the new vehicles.

Xingchen has captured the market, but not all of it.

And if they are willing to lower the price, won't consumers change their minds?
Years of experience have proven this.

The market is never short of people who are greedy for bargains.

Moreover, in these lower-tier markets, the "giving away eggs" promotional tactic always works.

To avoid any quality issues, Reading has gone to great lengths to refine the product.

They took the car from Xingchen's side, disassembled it inside and out, and even modified the dual lead-acid battery power supply scheme before copying it over.

tsk...

StarCraft is just one version ahead of them, what's so great about that?

There has never been any technological barrier to making these kinds of "old man's cars".

At worst, we can just sink the rural market!

……

"Mr. Zhou, we should focus our attention on more second-, third-, and fourth-tier cities."

Based on our observations, Xingchen's sales surge in recent months is mainly due to its nationwide expansion of distribution channels. Their offline distributors have even started offering online delivery services..."

"Vice President Liu Bin spoke up."

We are indeed living in an era of explosive growth in online shopping.

But they came up with the idea of ​​putting all the old man's cars on the shelves and shipping them, and they also opened up online promotional channels.

They had to admit that Xingchen's distributors had "experts".

wrong.

This damn expert seems to have originally been a distributor for Reading!
"That's right, we were narrow-minded before. Now that the internet is so developed, we actually have a considerable market share in other cities. We don't necessarily have to rely on distribution channels; online shopping is just as effective..."

Zhou Tao nodded.

He had some ideas in mind; in his view, the contest with the stars had only just begun.

Just now.

"President Zhou...something terrible has happened!!" A senior executive walked in, looking very anxious.

"What's wrong now? Why are you so jumpy!" Zhou Tao's face suddenly fell.

"The Ministry of Industry and Information Technology has issued new regulations, including several guidelines to standardize urban road standards, and also mentioned the need to expedite the issuance of a notice regulating the management of unlicensed low-speed electric vehicles..."

The executives turned pale.

This clause was like a bolt from the blue for their line of work!

"what?!"

Zhou Tao was completely stunned!
no--

Why did the Ministry of Industry and Information Technology suddenly issue a statement?

What's going on here?

"Wait, what do you mean by 'accelerating the release of regulations'... Do you mean that there aren't any regulations yet, and it will be another two or three years?"

Although Zhou Tao only has a junior high school education, she has a keen insight.

The flaw in this statement was immediately discovered.

...

Liu Bin smiled bitterly:

"No, Mr. Zhou... you've oversimplified the policy."

Since the Ministry of Industry and Information Technology has advocated for it, it means that the direction and intensity of regulation have begun to change.

Even if they are not banned from the roads immediately, enforcement will become stricter in major first- and second-tier cities. Vehicles like ours without license plates will not be able to enter the roads at all in the future, and even the stores where they are sold may be investigated.

Moreover, it will gradually spread to third- and fourth-tier cities, including large towns.

The process of clearing out illegally parked vehicles typically takes six months to a year.

When the time is right, regulations will be introduced to prohibit the sale of unlicensed vehicles. At that point, the sale of unlicensed vehicles will be completely banned in some unregulated towns and rural areas.

As soon as these words came out.

Zhou Tao's mind went blank!
This time I'm really stupid!!
He was just thinking about how to target certain parts of the city and increase sales.

Reality truly stunned him!
Wait... the version was updated so quickly?!

……

……

"The Ministry of Industry and Information Technology has issued regulations? The China Association of Automobile Manufacturers and relevant automakers jointly propose to crack down on unlicensed vehicles..."

Xu Yi sat in the chair, looking at the unexpected news report.

He was stunned for a moment.

He knew this day would come, but he didn't expect it. It came sooner than he imagined.

Is it because counterfeit "old man's car" products are trending on social media, and this is getting a bit too rampant?
Or perhaps the lawsuits filed by Porsche also have an impact on public opinion.

He couldn't help but speculate.

Unlicensed car—

Subjectively speaking, there are definitely no such vehicles on domestic roads.

But it may exist objectively.

It means that it cannot be discussed openly.

Once something is brought to the forefront, its nature changes.

This may also be the reason for the sudden tightening of policy.

Fortunately.

There was no blanket ban.

It's just that they said they would speed up the standardization process.

This also takes into account the lower-tier markets and low-income groups; with such a large existing market, it's impossible for it to disappear overnight.

It gave us time to process it.

This means that the market size for unlicensed elderly recreational vehicles has been locked in.

It won't be long before more regulations follow.

Under pressure from the central government, local resources will no longer provide any support to manufacturers of electric vehicles for the elderly.

This is the power of policy.

When that day comes, I'm afraid old people's cars will really only be able to survive in the countryside.

...

"But what does that have to do with me?"

"Blocking up old people's electric vehicles...what does that have to do with our Star Mini?"

Xu Yi thought about it.

It's time for the sacred incision.

On the topic of forgetting one's roots. (Not really)
Based on the current policy trend, the market sales of unlicensed elderly electric vehicles will be halved within one to two years at the latest.

At least, we can't get into the big cities.

In this process, there is naturally no need to expand production. In fact, we should try to streamline the production line, reduce costs, and then make some routine upgrades.

Even if policies tighten further after this, the development strategy can be changed to thoroughly cultivate the rural and urban-rural fringe markets.

There's a recent shortage of workers on the car production line, so he's already transferred some of them to the new factory.

The workers naturally had no complaints about this measure.

The new car factory has a much better working environment than the old production line, and Xu Yi has not lowered the wages. After the training, everyone has been put into the first round of expedited production of actual vehicles.

As for the production of Star 01 and 02, it remains at a steady level of 20,000 to 30,000 units per month.

It can provide a considerable amount of cash flow.

Now that the policy direction has been introduced, Xu Yi can no longer rely on sitting idle and living off his savings.

This method of relying on the large sales of electric vehicles for the elderly to generate cash flow will likely become unsustainable over time.

It seems it's time to fully launch the Starry Mini to the market.

Besides.

The second half of the news report also caught his attention.

China Association of Automobile Manufacturers and related automakers?
Which automaker is so bored? Instead of trying to increase subsidies, why are they cracking down on the unlicensed vehicle market?
Xu Yi felt puzzled.

I immediately went online to search and finally found the participants in this industry advocacy proposal on a relatively complete official website.

In addition to the China Association of Automobile Manufacturers, there is also the name of a car company listed below – “Wuling Motors”.

Xu Yi: "..."

Oh, so it's you with thick eyebrows and big eyes!

So, you want to fix all the cars people drive first, and then build the cars people need?

Xu Yi's expression was strange.

But there's nothing wrong with it.

no way.

That's how it is in the Chinese server; even if he doesn't offer suggestions, someone else will... and even if no one does, he'll have to take action sooner or later.

The version will need to be updated sooner or later.

On the contrary, the occurrence of such a thing has created an opportunity to act in accordance with the trend!
"Mr. Xu, the car logo design and prototype have been completed..."

……

(End of this chapter)