Game Development: Starting with Recreating the Anime Game Style

Has Chapter 8 been released?
Song Yueying's temples throbbed as she looked at the constantly refreshing @ mentions and various teasing emojis in the [Starry Sky Cricket Group].

What do you mean, "It's my turn to take the stage!"?
I have absolutely no relation to Chu Chen!
These people really love to stir up trouble.

It's just that Chu Chen casually called out "Yueying" at the last meeting, why is he still holding a grudge? He jokes about this every day, like a bunch of elementary school kids.

but……

Song Yueying secretly raised her eyes and glanced at the motionless figure in the direction of the "podium".

Indeed, the atmosphere today is too eerie.

This guy has been holding that position for almost two hours.

At this time of day, I should have already come down for a stroll and shared some "spiritual nourishment" with everyone.

Today, it's like they're in a trance. The game is about to launch, but at least give us a definite answer about whether it's going to live or die. Leaving us hanging like this, who can have a heart like that?
She was so nervous that she almost sweated while holding her paintbrush, and the lines on her sketches were trembling.

Oh well, what can she do? She's the art director, and besides, she really couldn't hold it in any longer.

Song Yueying put down her digital pen, replied with a "shut up" emoji in the group chat, and then stood up amidst a barrage of messages like "Sister Ying is awesome" and "Waiting for your good news".

She tried to keep her pace as normal as possible, walking unhurriedly towards Chu Chen's workstation.

"cough"

Song Yueying walked to Chu Chen's side, first glancing at the screen casually, then her voice caught in her throat.

Because she finally saw Chu Chen's computer screen.

I also saw the data on the screen, which is the background data of "Final Front".

Player registrations: 17, with a growth rate of 170 new players per minute, representing a 40% increase compared to the previous hour.
Concurrent online users: 11, with a growth rate of 100 users per minute, and a 30% increase compared to the previous hour.
Current game recharge amount: 75,000. The number on the screen kept jumping, and it was so red that it was blinding. The curve next to the number was so steep that it looked like it was about to pierce the ceiling.

"I!!"

"This!! This data is outrageous! You're still keeping quiet about this number?! Are you trying to get yourself killed?!"

Surprisingly, Song Yueying couldn't hold back and swore.

That shout was like throwing a block of ice into a calm pan of oil.

With a "whoosh"

Everyone in the office, whether they were actually typing or just pretending, instantly looked up and stared at the source of the sound.

"Huh? It's just so-so..."

Chu Chen's eyes remained fixed on the numbers.

He was actually lying.

Although Chu Chen rarely lies, he did lie this time.

He had been silent the whole time.

He himself was simply shocked by the number.

Having lived two lives, he had dreamt of this scene countless times, but when it actually happened, he was still somewhat dazed.

Due to funding issues.

Before the release of "Final Battlefront", he only invited some Bilibili UP masters and a small YouTube blogger to record a promotional video. Then Chu Chen used this promotional video to create some posts on various mobile game forums.

For example, the article titled "A Viral Game Abroad, but Unknown Domestically? A Mysterious New Game Quietly Launches Today."

The aim was to create the illusion that things are better abroad than at home, by relying on the idea that "the grass is always greener on the other side."

Besides this promotional channel, the only other option is some content creators on Bilibili, who have also posted some videos, although the gameplay of "Final Battlefront" is quite interesting.

Therefore, most content creators tend to hype it up, and the results are generally good.

However, the overall distribution channels for "Final Battlefront" are still quite limited.

Chu Chen knew very well that this approach would have very limited effect; it could only attract the first batch of seed players to the game, nothing more.

The fact that only 2 people registered in the first hour after the game's launch confirmed his idea. Therefore...

Whether the game will ultimately become a hit depends on whether these seeds can blossom and whether the gameplay can be engaging.

Face this problem.

Chu Chen was actually not very confident.

Although auto chess was incredibly popular in his previous life, and although he simplified the game based on his previous work, and although he added a roguelike PVE mode...
But he still wasn't sure.

However, the number eventually rose.

And the price is rising faster and faster.

With a slight drag of the mouse, you can see that out of these 17... no, now it should be 18 registered accounts, a full 11 entered the game through shared links.

Without promotional resources, Chu Chen could only rely on giving out benefits to encourage player growth.

The reason he set the reward threshold at referring a new user and increased the number of free draws to 30 was to encourage players to participate in the 30 draws.

With a five-star guarantee just around the corner, I'm exactly 20 recruitment tickets short.

Combine this with an event where you get 20 coupons for referring a new user.

This forms a set of initial user acquisition strategies.

To be honest, recruiting one new player isn't difficult for most players, but recruiting just one person can earn you items worth around 60 yuan.

You can get a 300 yuan bonus if you recruit 9 people.

This is unprecedented in the current mobile game and even PC game market.

Under normal circumstances.

No game operator would do that.

Especially for the game "Final Frontline", the recruitment ticket is basically the only way to spend money in the entire game, apart from skins.

One hundred recruitment notices were issued.

Most ordinary players won't spend money on in-game purchases for a month or even longer.

However, Chu Chen was forced into a corner.

After getting the game license, renting servers, and paying his salary for the past few months, Chu Chen simply couldn't afford to do any advertising. If he wanted to become popular, he had to take an unconventional approach.

Of course, for this unconventional approach to be effective, there is a major prerequisite: the game quality must be excellent. The higher the game quality, the more players will affirm the value of the gift pack.

The stronger the motivation to attract new users, the greater the incentive.

From the current perspective, there is no doubt that players are very satisfied with the game's quality.

The effect of attracting new users is very good.

It was so good that even Chu Chen found it hard to believe.
"What's wrong! What's wrong?"

"Why is Sister Ying yelling?"

Several programmers and planners who were nearby had already gathered around, craning their necks to look at Chu Chen's screen.

"I rely on!"

The burly man, Xiong Da, one of the "Three Bears" of Chu Chen Game Studio's programming team, was the first to see the number clearly, and then he let out a strange cry.

"Ones, tens, hundreds, thousands, tens of thousands... 120,000 people online?! 70,000 in revenue?! And this has only been running for a short time?!"

Another planner rubbed his eyes hard, almost pressing his face against the screen.

"This growth rate... Holy crap! Can the servers handle it?!"

"Old Wang! Old Zhang! The server! Keep an eye on it!"

(End of this chapter)