After offending capital, my songs became more and more popular.

Chapter 94 Top celebrities in the Chinese entertainment industry collectively follow the trend and go crazy, causing the brand's fortunes to collapse!

"#Shen Ming'en: I suggest you buy it, but I don't recommend you use it.#"

A frenzy sparked by Shen Mingen and Shi Danli Fertilizer is still in full swing. The above trending topic is Shen Mingen's reply when a fan asked me whether pregnant women should buy it.

This guy seems completely oblivious to the seriousness of the situation, and it's as if he hasn't seen the overwhelming smear campaign online at all. He's even making jokes here!

The fans in the comments section below are all very anxious:

[Dude, stop with the abstract stuff, get on with the PR!]

[If this continues, people who don't know better might think your house is about to collapse!]

The rival company has spent a lot of money, so shouldn't we at least spend a little too?

……

It's unclear whether it's because Shen Ming'en hasn't responded to the recent rumors, but those haters have become even more rampant, directly treating Shen Ming'en as if he's a Japanese person, making it seem like he's done something heinous just because he endorsed fertilizer.

The trolls in the comments section are jumping up and down like crazy!

[Sigh, I'm used to trying to grab attention, but this time I've been exposed and I don't know how to explain it.]

[An artist who relies on cheap sensationalism can never have a long and successful career.]

See? See? His silence means he admits it!

I've always felt there was something wrong with him, but I've just been too embarrassed to say it...

……

Also because Shen Mingen didn't reply, many fans in the comments section gradually didn't know how to defend him, and their voices grew softer and softer...

In this "tug-of-war," it seemed as if Xiao Heizi was gradually gaining the upper hand.

【…】

Gradually, there were very few people left who spoke up for Shen Ming'en.

Fans are baffled as to why Shen Mingen doesn't explain or engage in public relations, allowing others to smear him for no reason.

For a moment, many fans felt somewhat disappointed for Shen Mingen.

Of course, some people also say:
[It doesn't seem like Shen Ming'en is unwilling to explain; it's mainly because the company and team aren't caring about him. It's possible that the company and team are colluding with outsiders to suppress him due to contractual issues.]

Such comments gradually fermented in the comment section, causing a large number of people to go to the official accounts of Shen Ming'en's agency, Ruixing Entertainment, on various platforms to hurl insults!

You bunch of people with itchy noses are really up to no good!

[It's best to keep family matters private and discuss them behind closed doors. Why collude with outsiders to smear your own people as if it benefits you greatly?]

[This is absolutely disgusting, utterly disgusting! Shen Ming'en must have been blind to choose such an idiotic company!]

Ruixing Entertainment: "???"

Ruixing Entertainment's public relations department was aware of the online rumors. Initially, the public relations department contacted Shen Ming'en's agent to ask if they needed to hire some online trolls to counter the rumors, but Ma Ling insisted that they did not need to!
At the time, the public relations department thought that since it was Shen Ming'en who was being pushed into the spotlight and he was being criticized, not the company, they shouldn't bother with such trivial matters, so they ignored it.

I never would have guessed that!

As the matter escalated, Shen Ming'en's reputation hadn't collapsed yet, but his company was being heavily criticized!

The head of the public relations department was also completely baffled...

No, and it wasn't him who made Shen Ming'en endorse this weird thing!
What the hell does this have to do with him?!
Because of the negative news about the company that was spreading online, President Lin Bei dragged Ma Ling over again as soon as he arrived at work that morning.

Ma Ling never expected things to escalate to such an outrageous degree...

Subconsciously, the company wanted to make a public relations response to this matter.

Let's at least try to defend Shen Ming'en, otherwise if this continues, no one will want him to be their spokesperson in the future, which would be a loss for the company, right?

But it was at this very moment...

The online atmosphere has been almost entirely dominated by trolls, as if Shen Ming'en and his fans and netizens could never hold their heads high again...

Next door, Jinrui Entertainment's top-tier celebrity Xue Chen suddenly posted a message about collaborating with a brand.

Celebrity endorsements and advertising activities are so commonplace that they wouldn't normally cause a stir, and netizens aren't particularly interested in them...

But the problem is...

The product he endorses is rather unique.

It is a...

Pig feed brand!
When I saw that endorsement post...

fan:"???"

Netizen: “???”

Passerby: "???"

Almost everyone was completely dumbfounded!

【Ber, what's this?!】

[Xue Chen, you're such a sly old man!]

[Shen Ming'en is crazy, fine, but why the hell are you going to go crazy like him?!]

【Wait, did all of you top celebrities plan this together???】

"...Bro, didn't you see how badly Shen Mingen's fertilizer endorsement went? Why didn't you learn from him?!"

……

Xue Chen and Shen Mingen are somewhat similar in style, and their companies are rivals. Therefore, Xue Chen's fans are arguably the "main force" in this wave of smearing Shen Mingen.

They were having a great time smearing Shen Ming'en with those people outside, but they never expected that while they were pressing the enemy's high ground, their own pigeon would transform into the ultimate hunter Han Tiaotiao and steal their own crystal!
It's fucking outrageous!
【puff……】

Many passersby were also amused by the absurdly abstract image, and fans of rival companies and artists of Xue Chen and Shen Ming'en naturally took the opportunity to kick them while they were down, saying:

[Xue Chen really does resemble Shen Ming'en as an artist...]

They're birds of a feather!

All crows are indeed black!

[Crazy, everyone's crazy, it's good to be a little crazy!]

……

Xue Chen's fans were completely dumbfounded, suddenly going from "friendly forces" to "enemy forces," and getting scolded along with Shen Ming'en's fans—how could that be acceptable?!

But before those rival companies' and artists' fans could even get cocky...

Online, messages like these have begun to appear:

"#Ma Jiajia officially announced as the spokesperson for agricultural products!"

"#Xu Lele advertises for combine harvesters!"

"#Wang Qi, are you serious about endorsing tractors?!#"

"#They've gone mad, they've all gone mad! Shen Ming'en has driven all the top celebrities in the Chinese entertainment industry crazy!"

Yes, that's right.

You read that right.

At first, everyone thought that only Xue Chen and Shen Ming'en had reached a "consensus" on some spiritual level, and that only he chose to endorse some agricultural products with Shen Ming'en.

But one thing that no one expected was...

Xue Chen, this is just the beginning!
Following Xue Chen, in just two days, almost all the top celebrities in the Chinese entertainment industry began to "follow suit" and plunge into the "agricultural products" wave along with Shen Ming'en!

This completely baffled the fans of all the top celebrities!

No...no!

They were just criticizing Shen Mingen for endorsing agricultural products, calling him a "show-off" and a "grab-and-spot" type. But now, all of their fans have turned around and switched sides to follow Shen Mingen!

What is Shen Mingen doing? What are they doing?

These old guys are just ridiculously abstract!

They were furiously smearing Shen Ming'en when they turned around and found that their home was gone. Wouldn't they be furious?

As each of their fans "defected" and "stole" Shen Ming'en's home, although no one knows what happened, the fans and netizens who originally supported Shen Ming'en were all smiles!
[Haha... Ahahaha... I'm dying of laughter, I'm dying of laughter hahaha!]

[Come and retrieve my head, you'd better send someone over and I'll laugh my head off right after you arrive, hahaha...]

【Hey, are you still making fun of our Emperor Ming En now?】

Are you still saying our Hajime has gone mad?

[What a slap in the face! Seriously slap in the face! Didn't expect that, did you? Your head's spinning, isn't it!]

[Let me tell you this: my son is the trendsetter; whatever he does, everyone else has to follow suit!]

Your pigeons are only good for sniffing my pigeon's rear end!

[Hahaha... Awesome, fucking awesome!]

In this wave, the fans and netizens who supported Shen Ming'en thought they were going to be beaten down by their rivals and haters. They never expected that the battle would take such an abstract turn.

really……

Emperor Mingen is Emperor Mingen.

Nothing he does is without a reason.

And in this wave of controversy, it wasn't just the fans of these top-tier celebrities in the Chinese entertainment industry who were completely bewildered...

And also, all the major brands!

To know!
Initially, all the major brands wanted to have Shen Mingen as their spokesperson, but later, because Shen Mingen had contract issues with his company, the deal was delayed again and again, which made them lose patience and turn to his company instead.

Although it was a bit of a pity that they didn't find Shen Mingen to be their spokesperson, they were secretly glad that they hadn't found him to be the spokesperson after he was smeared so badly for endorsing fertilizer...

Other celebrities are all top-tier stars, and although they may not be as "famous" as Shen Ming'en, they still have "low-profile alternatives" like Xue Chen.

I thought everything would be fine...

I never expected this!

Because of the crazy frenzy started by Shen Mingen, all the artists who had accepted his endorsements and advertisements actually turned them down!
They all turned around and went to endorse some very niche, unknown, or even just plain-sounding agricultural products.

Major brands and top luxury brands: "???"

They really didn't expect things to turn out this way!
Some companies whose original endorsement contracts with their artists hadn't expired were okay, but those brands whose contracts had already expired, who had waited for Shen Mingen for a while, and now had to find an artist to endorse them as soon as the deadline approached, were completely overwhelmed!

The actors in the Chinese entertainment industry usually scramble to get endorsements from them. They really didn't expect that one day, these big names and top luxury brands would be rejected by the actors in the Chinese entertainment industry!
Money!

You guys aren't even going to make any money anymore?!

What kind of nonsense is this?!
Left with no other choice...

A group of big brands and top luxury brands have turned around and gone to Shen Ming'en.

There's nothing we can do; this madman is the one who started this trend.
He is also one of the most popular figures in this trend!
Even his crazy outbursts became the most popular topic; just think about what kind of person this guy is...

"This...was also within your expectations?"

On Ruixing Entertainment's side, after seeing the news online and the renewed invitations from endorsement companies, CEO Lin Bei couldn't help but twitch his lips and ask Shen Ming'en's agent, Ma Ling, a question.

Ma Ling scratched her head, nodding somewhat shyly for the first time, and said, "Yes... then, definitely."

Did she anticipate things would develop this way?
Release TMDP!

She never imagined things would develop this way!
At first, she only knew that Shen Mingen chose "Shidanli Fertilizer" as his spokesperson for the sake of national recognition. Considering Shen Mingen's long-term development, she allowed him to choose this brand.

She never imagined so many things would happen later!

If she didn't anticipate this choice of endorsement, then who could have accurately predicted this development and this way of opening up?
"That guy, Hajime..."

Ma Ling's eyes gradually deepened.

Shen Ming'en initially chose the "Shidanli Fertilizer" endorsement himself. If he didn't have anyone backing him, then it's very likely that he anticipated this situation, which is why he chose this endorsement.

And if that's the case...

This guy is really hard to figure out.

"Great news, great news," President Lin Bei repeated twice.

The reason is simple: Shen Mingen has set a trend, and all the top celebrities in the Chinese entertainment industry follow his lead. Brands naturally know who is the trendsetter, and now all the big brands and top luxury brands are approaching Shen Mingen again. All the lucrative opportunities that were snatched away by rival companies are coming back all at once!

It’s up to you to pick!

Once they resolve their contract issues with Shen Mingen, all the lucrative opportunities will be theirs!

Those brand owners were like walking sales pitches, beckoning to Lin Bei, so even the company president couldn't help but reveal a greedy smile.

"Go and keep a close eye on things on-site," Lin Bei instructed. "Shen Ming'en must be eliminated this week. We must make him back down as soon as possible!"

The more terrifying the profits beckoned to him, the more urgent he felt about it.

"Yes." Ma Ling nodded.

This time, she was almost certain to win!
……

There's a saying in northern China: "Only after eating the Dragon Boat Festival rice dumplings can you put away your cotton-padded clothes."

Shen Ming'en used to think that this was a bit of an exaggeration, because in the north, the temperature can generally reach over 20 degrees Celsius in March and April, and occasionally it can even reach 30 degrees Celsius and you can wear short sleeves.

For example, a few days ago when Shen Mingen returned from Beijing and went out to admire the flowers with Yao Shuli, they felt hot even wearing short sleeves.

But just a few days later, the precipitous drop in temperature in the north taught Shen Ming'en another lesson...

Yesterday's high was 23 degrees Celsius, but today the low will drop to -2 degrees Celsius and freeze. During the day, it's fine in the sun when there's no wind, but once you step into the shade, you'll feel like winter has arrived instantly. If there's a slight cold wind blowing, well, forget about catching a cold, your cervical spine can't take it either!

The temperature difference between day and night is even more outrageous. Recently, the temperature in the mountains and winters has vividly illustrated to Shen Ming'en what it means to be:
"You're showing off your waist in the south, he's wearing a mink coat in the north, and I'm in a short-sleeved cotton-padded jacket in the mountains during winter, all of us extremely busy."

"I hate this season when everyone wears whatever they want..." After picking Yao Shuli up from the hospital and getting discharged, Shen Ming'en got into the car back to the hotel with Yao Shuli and her assistant Luo Luo.

After a week of observation, Yao Shuli was fine. On the way back, looking at the bare branches outside the window, she couldn't help but feel disappointed and said, "It's a pity that the flowers have all fallen."

A strong wind blew the petals off the trees a couple of days ago. You can still see flowers, but you have to bend down to look at them.

Shen Ming'en nodded, and was about to reply when his phone rang in his pocket. A message notification was from Feng Yucan, who said to Shen Ming'en, "Brother... no, godfather, please help me if you can. I'm really too busy here!"

Upon seeing the message, Shen Ming'en couldn't help but purse his lips and replied with a voice message: "You don't have the skills but you insist on taking on so many difficult tasks. If you can't handle it, who can you blame? Figure it out yourself!"

He silenced his phone and tossed it aside. Noticing Yao Shuli looking at him with a puzzled expression, Shen Ming'en turned away helplessly to explain:
"It's Feng Yucan... This guy has taken on all the song production for everyone, and now he's so busy he can't even write his own songs, so he asked me for help."

Just thinking about Shen Ming'en gives me a headache...

Isn't the new theme for this episode of "Chinese Music Awards" [rap]?

Unlike the Cantonese episode, which had "outside help" as a perk for the guests, this episode required the guests to find their own solutions. Asking veteran singers to create raps that they themselves couldn't even sing clearly is just asking them to do something difficult.
Therefore...

As the only rapper on the show, Feng Yucan, who had previously held a relatively low status due to the music industry's hierarchy of disdain and his lack of experience, suddenly became a hot commodity, just like Yao Shuli when the theme was "Opera Singing." He became everyone's lifeline, and for a time, everyone sought his help to create works.

This guy's been so busy lately, staying up late every night, and he's got huge dark circles under his eyes. As Shen Ming'en put it, his forehead is practically black...

Now look what's happened! They're so busy working on other people's projects that they can't work on their own songs, so they've turned to Shen Ming'en.

That's amazing!
Sometimes, Shen Ming'en really doesn't understand what the hell benefits are in having people constantly talking about those damn "social niceties".

Take Yao Shuli, for example. When the "Chinese Music Awards" program was giving a theme on opera singing, she "polished" the works of so many people. However, the program team and the behind-the-scenes capital targeted her during the "Cantonese" theme episode, and no one was willing to help her.

Why would Feng Yucan help such an ungrateful bunch?
It's not easy for Shen Ming'en to ask him for help with a topic he's good at, and he should feel guilty for not being able to help Shen Ming'en. How could he have the nerve to ask Shen Ming'en for help?
“We’re all friends,” Yao Shuli said after a brief silence. She gently tugged at Shen Ming’en’s sleeve. “Help me if you can. You’ve almost finished your work anyway.”

Sometimes Yao Shuli couldn't help but admire Shen Mingen's "talent." When the topic of "rap" was first proposed, she and her assistant Luo Luo initially thought Shen Mingen would be troubled, but on the same day, he produced a demo and asked Yao Shuli to sing the chorus...

For a quick-drawing expert like him, helping Feng Yucan was just a piece of cake.

"Ugh……"

Shen Mingen sighed in exasperation, thinking to himself that his own foolish son still needed his own father to save him!
What he said just now was unpleasant, it was a rejection, but what father isn't all tough on the outside but soft on the inside?

After thinking for a moment, Shen Mingen sent Feng Yucan a demo. When the show first came up with the topic of "rap", Shen Mingen actually had a lot of options, so he made several demos.

He eventually chose one with more depth, and the rest stayed in his cloud drive. You can never have too much of this stuff, since you can use it anytime.

It was only about three to five minutes, roughly the time it took to finish listening to the demo of "The World," when Feng Yucan immediately called, delivering a shocking opening statement:
"Godfather truly lives up to his name! Godfather is always Godfather, I love you, Godfather! I want to have your babies, Godfather!!!"

Even without a speakerphone, you could hear his voice, which is enough to imagine how happy the guy was and how much he liked his godfather's song.

Upon hearing that voice, Yao Shuli couldn't help but cover her mouth and chuckle. Indeed, when it comes to abstraction, it still comes down to boys.

"...Get lost!" Shen Ming'en rolled his eyes and complained, "You should take more time to rest. Look at your dark circles."

"Of course! Godfather has saved me from my immediate crisis, and for your sake, I must make sure I get plenty of rest. Godfather, you..."

Feng Yucan had been rambling on for a while, and just when Shen Ming'en was finally getting tired of listening, he suddenly said seriously:
"But, um... Godfather, could you... you know, could you use a pseudonym for the song credits? Of course, don't use something like 'The Dream of Nine Hundred Million Girls,' something that's not too related to you, Godfather, something that can maintain a sense of mystery."

Shen Ming'en: "..."

"Are you afraid I'll drag you down with you?"

Shen Ming'en had already thought of this even without Feng Yucan mentioning it. He knew all too well what the situation was like for him in the industry. He didn't even dare to use his real name when writing songs for Yao Shuli, let alone for Feng Yucan.
“Oh dear, Godfather, what are you saying? I’ve shared joys and sorrows with you! I…” Feng Yucan muttered to himself.

"...Get out of here!"

Shen Ming'en couldn't listen to it anymore, so he said a few words and hung up the phone.

“A pseudonym…” Sitting by the car window, Shen Ming’en rubbed his chin, looking thoughtful. He had thought that only Feng Yucan needed him to use a pseudonym, but just as he was thinking about it, his phone rang again.

The number was unfamiliar, not one of those 400 numbers or starting with a zero; it was a fairly normal one, okay? The IP address showed it was from Beijing. Shen Ming'en couldn't help but scratch his head...

Last week, perhaps because of the falling out with Ma Ling, or perhaps because she knew he didn't trust Chen Jia, Ma Ling got rid of Chen Jia, which led to those people coming to Shen Ming'en again regarding some work-related issues recently.

Shen Ming'en is really giving me a headache...

Some of the work-related matters involved the central government, so he couldn't refuse to answer. However, after hearing the first words spoken by the other party, Shen Ming'en was immediately stunned.

……

(End of this chapter)