Huayu Entertainment: You have been directing for three generations, are you comparing your qualifica

Chapter 79: Questions from the Press Conference (Please Subscribe)

The casting list and production information for "The Thief" were released to the public on Xiaole Pictures' official account.

"Directed by Tian Xiaole, and starring a star-studded cast from both China and South Korea, including Jiang Wen, Fan Binbin, Tang Yan, Lee Jung-jae, and Jun Ji-hyun, 'The Thieves' Alliance' has an investment of 1 million yuan and is about to begin filming!"

With the announcement of the news, netizens have been talking about it the most, especially Fan Binbin's portrayal of Anike, which perfectly fits the image of a mature, sexy, and sophisticated woman.

"Boss, these are the latest prices from various brands."

The assistant handed over an A4 sheet of paper, which listed more than twenty domestic and international brands and the sponsorship fees they offered for the accompanying advertisements.

The highest price offered was a staggering 500 million, but it was for a health supplement.

Tian Xiaole's films have consistently received positive reviews and high box office returns, attracting many major brands to product placement in his movies.

Cell phones, liquor, cars, home appliances, clothing, health products, safes, bottled water...

Without compromising the quality of the film, Tian Xiaole selected eight well-known brands for product placement.

The most expensive health supplements are eliminated immediately; these are best avoided.

Nokia's sponsorship fee was 300 million, Mercedes-Benz's was 300 million, and the liquor's was 400 million...

In total, the sponsorship fee reached 4200 million.

It surpassed the record of 4000 million from 12 sponsors of "A World Without Thieves".

Feng Xiaogang's film also set a precedent by recouping its investment costs before its release.

A press conference for the start of filming is definitely necessary; commercial films need to generate buzz.

From the very beginning of the project, Leyu.com has been constantly building hype.

The event was held at the China Film Grand Auditorium, and dozens of print and online media outlets were invited to witness it.

Such a large cast is rare in the country, and it is also the first co-production between China and South Korea.

Tian Xiaole sat among the actors, giving interviews, and the topic always revolved around box office revenue.

"Advertising sponsorships recouped half of the costs, greatly reducing the pressure on the film's box office."

"Director Tian, ​​would you mind revealing a few details?"

"Of course, the eight brands sponsored a total of 42 million."

As soon as these words were spoken, some people became agitated, thinking that the sponsorship of "A World Without Thieves" had already broken records.

It lasted less than six months before Tian Xiaole broke it.

The investors were the happiest, especially Wang Zhonglei, as several of the lead actors were from Huayi Brothers.

"I'd like to ask Director Jiang Wen, since you're playing the lead role this time, will you be taking over Director Tian's job?" the reporter asked, barely suppressing a laugh.

The scene erupted in laughter; most people had heard rumors about the "gun search."

"Haha... Xiao Le isn't that idiot. His directing ability is beyond doubt. I still have a lot to learn from him when it comes to commercial films..."

Jiang Wen's words brought a joyful atmosphere to the scene.

The two South Korean actors looked completely bewildered, and even after the translator explained, they managed to suppress their laughter.

"I'd like to ask Tang Yan if she could respond to the Hong Kong media reports."

Unable to get any exciting news, the reporter turned to asking about the gossip surrounding Tang Yan and Tian Xiaole.

"That's complete slander. The exaggerated reports from Hong Kong Island are just trying to attract attention and grab eyeballs. There's no such nonsense about 12 hours!"

Tang Yan had experienced many big events, so she answered with ease and composure. Indeed, it wasn't 12 hours; it was at most 4 hours.

"Fan Binbin, this is your first time working with Director Tian. What are your thoughts?"

"I'm quite looking forward to it, but also feel a lot of pressure. After all, so many people are vying for this role. Director Tian choosing me is a recognition of my abilities." Fan Binbin's answer reminded the reporters at the scene of the role requirements: sexy and glamorous, with a mature and sophisticated aura. Sure enough, she was suitable for both.

"I'd like to ask Director Tian, ​​why did you choose Wang Baoqiang for the role? Is he suitable for an urban action film?"

The reporter's questions circled back to Tian Xiaole.

“He is suitable. He has a very high degree of potential for development. He is not just simple and honest, but also has a lot more potential that can be explored.”

Tian Xiaole's high praise drew the attention of many people present, who turned to look at Wang Baoqiang, who was grinning foolishly.

Besides playing the simpleton, what other roles can he play?
After interviewing the Chinese lead actors, they also asked the South Korean actors a few questions.

"I'd like to ask Jun Ji-hyun..."

···
Cocktail party time.

Lee Jung-jae and Jun Ji-hyun came over with a translator to pay their respects.

"Director Tian, ​​thank you for your respect. Please take good care of me."

South Korea has a deeply ingrained culture of respecting elders; using honorifics and bowing are basic courtesy when addressing elders or senior colleagues.

The two are household names in South Korea. They didn't want to act in the film "The Thief" because it was a small role, but CJ Entertainment specifically requested it, so who would dare to refuse?
"I've seen both 'My Sassy Girl' and 'Il Mare,' which is why I chose you to star in them. The character design in 'The Thief' will also be outstanding if you play it well."

Tian Xiaole reassured the two that they were definitely not there to cover up anything; the South Korean market still needed them.

The translator relayed the information simultaneously, and both men smiled, becoming even more humble.

···
In the film market, "A World Without Thieves" dominated, directly capturing 80% of the market share.

The film grossed 4500 million yuan in its first week of release, breaking Feng Xiaogang's previous record.

The happiest party is Huayi Brothers, which is already celebrating with a banquet, as the film's revenue sharing and box office earnings are all pure profit.

Feng Xiaogang remains Huayi Brothers' cash cow, and no amount of pampering is too much.

Countless people in the entertainment industry are watching closely to see if he can become the second director in mainland China to gross over 100 million yuan, following in the footsteps of Zhang Yimou.

Unfortunately, both the male and female leads are actors from Hong Kong and Taiwan.

Another director who has garnered attention, Chen Kaige, also starred actors from Hong Kong, Japan, and South Korea in his film "The Promise."

All eyes in the mainland entertainment industry have turned to Tian Xiaole's "The Thieves," a film that truly belongs to the mainland.

Both the cast and crew are dominated by mainland Chinese productions.

【The Thief】When the project was first launched, preliminary work was already underway, and filming locations included the capital, Awami, South Korea, and other regions.

For both museum scenes and landmark exterior shots, Tian Xiaole always chooses to film on location.

The film will feature plenty of spectacular scenes, and moviegoers who buy tickets will get to enjoy some good food.

What do the audience want to see?
In one word: “awesome”!
Three words: "Extremely awesome!"
The movie doesn't contain any meaningless value; it's purely a thriller.

Thrilling, visually stunning, and adrenaline-pumping—that's all that matters, as long as the audience has a great time.

For the martial arts choreographer needed for the film, Beijing Film Studio recommended Xiong Xingxin, whose portrayal of Ghost Foot Seven was truly memorable.

All the other minor supporting roles and crew members were found at the Beijing Film Studio.

On the morning of the 15th, the crew of the film "The Thief".

"【Thieves' Guild】Scene 1, First Shot. Action!"

The first scene that Tian Xiaole chose has officially begun filming.

(End of this chapter)