Can following the rules be called rebirth?

Chapter 70, Section 68: Du Jianuo's All-in (Seeking First Subscription)

"It's actually just a simple case of applying what you've learned to other situations; there's nothing special about it."

Upon hearing He Min's question, Zhou Mingyuan shrugged, appearing nonchalant.

"Just like when you browse Weibo or read news articles using a browser, you see ads in the middle of the content, right?"

"Yeah."

He Min recalled the events while he hesitated.

"Look, these are in-feed ads. Those education and training companies and financial companies can think of doing traffic placement right away, so can we."

Zhou Mingyuan stood up, patted He Min on the shoulder, and pointed to the information feed promotion page of a certain app on his phone.

Every rapidly developing industry must go through a chaotic and messy period.

In-feed ads are no exception.

The official issuance of 4G licenses at the end of 2013 marked the beginning of a period of rapid growth for the mobile internet.

With the shift from computers to mobile phones, the era has slowly turned a page, and entirely new forms of promotion have arrived.

The ability to be "always online" anytime, anywhere, the unique one-to-one messaging method, and the explosive growth of internet users have further catalyzed the emergence of marketing connectors in the mobile era.

—In-feed ads.

"Look at the promotional copy these education and training companies use, isn't it exaggerated?"

Zhou Mingyuan pointed to the words "[21-day fast certification]", "No exam required" and "100% pass rate" and looked at his assistant who was deep in thought.

"."

He Min rubbed her eyes, stared at her phone screen, and after a few seconds, as if she suddenly realized something, she opened her mouth wide and exclaimed.

"Holy crap! If we used this kind of copywriting, wouldn't we be stuck in the middle?"

The girl's eyes sparkled, and she suddenly understood what it meant to learn by analogy.

That's right.

In the early days of internet traffic, everything relied on strong gimmicks, bold promises, and boasting.

The detailed supporting policies and regulations are still not finalized at this point.

Therefore, industries that seize business opportunities and boldly invest in traffic can basically be said to have made a fortune.

Education and training companies offer direct guarantees and promises; financial companies have deeply ingrained consumerist ideas; and there are adult products, card and fishing games, and all sorts of random health supplements.
There is no regulation, and the advertising law has not been amended or updated.

No matter what, just invest heavily and make a killing!

In comparison, the legal consulting industry that Zhou Mingyuan works in is like a pure white lotus flower.

That's incredibly positive.

Around noon, a familiar face appeared at the entrance of Mingli Company.

Du Jianuo, dressed up meticulously, insisted on treating the two of them to dinner.

As October arrived, 80% of the MCN companies attending the business forum had purchased the contract templates written by Mingli.

The 11 companies vary in size, some costing 10,000 yuan, while others were decisions made by He Min herself.

all in all.

After passing through the company account and then into Du Jianuo's hands, the final amount was close to 20,000.

So cool!

Out of gratitude, Du Jianuo went to their door herself.

"Anything will do."

"No! That won't do! We have to eat something good!"

As Du Jianuo walked into Mingli Company, she looked around, a hint of envy in her eyes.

Wow, the work environment can be this good!
In comparison, the ordinary storefronts on campus seem less impressive.

Could it be that the boss doesn't value the development of Jieyou Media that much?

Du Jianuo's thoughts raced, and she couldn't help but start daydreaming.

He doesn't place much importance on it; he can reach such heights simply by revealing a tiny bit of creativity from his fingertips.
What would it be like if we took it seriously?

On the riverbank, there is a Chinese restaurant called Heshe, which offers a perfect view of the century-old historical buildings across the river.

In one corner of the restaurant was a private room for four people, but it was surprisingly spacious.

The dark wood carved screen, white linen tablecloth, and blue and white porcelain tableware create an atmosphere that is both solemn like a state banquet and blends the local flavor of Jiangcheng.

"Nono, you don't need to be so polite." The hot dishes began to be served, and the waiter quietly left the private room.

Zhou Mingyuan was knowledgeable and experienced; even though he hadn't looked at the menu, he recognized what it was at a glance.

Shad is one of the three delicacies of the Yangtze River.

"No, even if you guys don't come, I'll still reward myself regularly when I earn money~"

This meal was a huge financial burden for Du Jianuo.

But she didn't hesitate at all; she was poised and confident, with a sweet smile always on her lips.

This is actually her philosophy on consumption.

Self-investment should never be diluted; arming yourself with expensive gear and indulging in immediate pleasures will force you to work even harder.

Investing in yourself is essential for a life where even zero savings require confidence.

Du Jianuo's renewed confidence stems from her surge in the number of fans.

"Mr. Zhou, although I'm not just being polite, I still have to say something."

Du Jianuo raised her glass and gently clinked it against Zhou Mingyuan's.

She dressed very carefully today, wearing an exquisite pure white dress that was very elegant, but the hem was very short, almost like a mini-skirt.

Her legs, pressed tightly together and without stockings, still appeared long and straight.

He Min had to interview new people in the afternoon, so it was just the two of them drinking red wine, and the wine glasses were the special stemmed glasses.

Du Jianuo raised her head, her beautiful and earnest eyes looking at the man, and drank it all in one gulp.

"That video helped me gain so many followers, I don't know how to thank you enough."

"Before this, I never thought I could ride the wave of popularity like this."

"I've received quite a few private messages about collaborations these past few days; I'll show them to you later."

As she spoke, Du Jianuo took the red wine from the table, stood up again, and poured a full glass for the two of them.

They seem quite emotional.

Zhou Mingyuan was very cooperative. Every time Du Jianuo raised her glass to toast him, he would smile and say a few polite words.

It's clear that Du Jianuo came here with a bad mood.

The reason is simple: the gimmicky video he edited featuring "Nanhu Park Jiyeon" has, through continuous promotion and fermentation over this period of time, more than doubled Du Jianuo's number of fans.

It broke through the 300,000 mark in a short time.

The main reason is that her name became a trending topic and went viral. Not only do she receive private messages from friends and family, but now even her classmates tease her when they run into her on the street.

Perhaps it's because she's entered a new level, but even the people who send her private messages to discuss collaborations seem to be quite capable.

They greeted each other with the formal "you" (您), showing particular respect to the big internet celebrity.

It's no longer some kind of food promotion near Nanhu University, or some weird and unrefined stuff that's not presentable.

All of these factors combined have built Du Jianuo’s newfound confidence.

The future is promising, truly promising!
So she poured herself another glass, toasted Zhou Mingyuan, and drank it all in one gulp.

This is already the third cup, and Du Jianuo is drinking it very quickly.

A tempting blush now appeared on her originally fair face.

"Oh, by the way, Mr. Zhou, I also prepared a small gift for you~"

"I don't know if you like it or not."

The girl took a tissue, gently wiped the wine stains from the edge of her cherry lips, her beautiful eyes sparkling, and said softly.

Slightly tipsy, the senior student stood up, took out a small square box from her bag, and exuded charm with every move.

"I've said it three times already, Nuonuo, you don't need to be so polite."

Zhou Mingyuan took the box, opened it casually, and saw a large LONGINES logo on it.

Longines Master Collection.

Having earned so little money, she actually went all in?
The man quickly assessed the value of the gift, gave Du Jianuo a meaningful look, and curled the corners of his mouth.

"Most of your followers were artificially inflated by a data company I hired."

Don't take it seriously.

(End of this chapter)