Huayu: When the director changed his major

Chapter 146: Searching for her everywhere, Sanlitun Youyiku
After the filming of The Princess Weiyoung was completed, Cheng Xi was able to relax for a few days.

As usual, I'll let them make a rough cut first, and then I'll take action myself.

The later stage is also being done simultaneously.

At this time, the school was about to start summer vacation, and I attended classes honestly for a few days before the vacation.

Have dinner and stroll around campus with Reba every day.

During this period, I also participated in a class dinner.

Otherwise, squad leader Luo Xinran would look at him with disdain again.

As far as I can remember, this seems to be Cheng Xi's second time participating in class activities.

Cheng Xi thought that he seemed to have gone a little too far.

Isolate yourself from the people.

In the editing room, Cheng Xi was working all night with two editors.

Cheng Xi also deliberately kept various mistakes in the shots.

The same goes for the exaggerated parts in the film.

Anyway, this drama is based on this style.

After completing all the post-production, Cheng Xi immediately sent the finished film to Sohu and Youku.

After watching the finished film, Mr. Zeng and Senior Brother Lu couldn't help but feel a little puzzled.

Why is the style of this drama a little different from Zuibai’s previous films?

You said it was "Never Expected", the perfunctory level of the costumes and props looks a bit similar.

You said it was "The Loser", so it is true that the heroine is a loser.

It's a bit like a combination of Zuibai's previous works, and it's a female-led drama.

But, isn't this a bit too nonsensical?

After reading it, both of them quickly called Cheng Xi.

Ask Cheng Xi what his desired price is for this film.

"Brother Lu, to be honest, I think this movie has a chance to be a hit."

"So my target price for the network's premiere rights is 120 million per episode."

Lu Fanxi calculated in his mind that 120 million per episode, 35 episodes would cost 4200 million!
My share of investment income is still 10%, so the total amount is about 3800 million.

The company will definitely not agree to this price.

too expensive!
I can even make several of my own dramas.

If it is a sure-fire hit, you might still be able to apply, but spending 4200 million on an unknown is a bit too bold.

But Lu Fanxi thought again about the last time he missed out on investment in "The Beginning" and was left ahead of him by Sohu CEO Zeng.

I was quite reluctant to let go.

Just when he was hesitating, he unexpectedly found Mr. Zeng.

"Mr. Lu, what do you think of this movie?"

"I think it's pretty good, but honestly, I don't quite understand it. What does Mr. Zeng think? Will this movie be a hit?"

"After watching the film, I have the same opinion as Mr. Lu. But I believe in Zuibai, Mr. Lu. You know Zuibai's record."

Mr. Lu thought to himself, of course I know, it’s basically 100% certain.

And it was a 100% hit.

He didn't know how his junior fellow apprentice did this.

From what Mr. Zeng said, he is investing in this brand and this person, not a single drama.

No wonder he was able to walk ahead of me last time.

Come to think of it, even if this drama is bad, it still has the reputation of Zuibai.

The number of clicks will definitely not be low. If I put an advertisement in the beginning of the film, I can at least make some profit.

But the same old problem remains: the price is too high and the higher-ups won’t approve it.

So Lu Fanxi discussed this issue with Mr. Zeng.

"Mr. Lu, I'm looking for cooperation with you because of this problem. I also think the price is high and the risk is too great."

"But if we work together, we can each pay half the price. What do you think?"

When Lu Fanxi heard what Mr. Zeng said, he was suddenly shocked and said:

"Mr. Zeng means that the film will premiere simultaneously on both platforms?"

"Yes, Tudou Leshi is eyeing us covetously, as are some small and medium-sized platforms. We can sometimes become friends, not necessarily rivals."

Finally, with the cooperation of Mr. Lu and Mr. Zeng, they jointly won the online premiere rights of "The Rise of Phoenixes".

This was something Cheng Xi had not expected.

It's amazing that two enemies have such a harmonious day.

So the two companies each paid 60 per episode, bought the first broadcast rights, and the exclusive broadcast rights for 6 years.

That's 10 per episode per year, which is not expensive to be honest.

But no matter what, Cheng Xi just needs to receive the money.

Moreover, since the advertisement was broadcast on two platforms simultaneously, Cheng Xi’s advertisement could even sell double the copies.

Originally, Cheng Xi planned to sell the advertisements for 60 per episode. After all, there were 35 episodes, which was a bit too much.

Selling too high may not necessarily sell all of it.

As for the two companies, Cheng Xi might as well go a little cheaper, with Youku charging 45 per episode and Sohu charging 35 per episode for advertising.

Because Youku has indeed gone public, its traffic is now slightly larger than Sohu.

Advertisers are also well aware of this, so the price of Youku can be higher.

So Cheng Xi spent 80 yuan per episode on advertising, which means a total of 35 million yuan for 2800 episodes.

The two companies jointly paid 120 million per episode for the online premiere rights, for a total of 4200 million.

An online drama with an investment of 700 million was sold by Cheng Xi at a high price of 7000 million.

This can be said to have surprised the industry.

The amount of money that the Zuibai brand can make is simply terrifying.

"Boss, our project 'Go Princess Go' is expected to bring in a total of 7000 million."

"We get 80% of the revenue, which is 5600 million."

"After adding taxes, the total amount is expected to be 4200 million."

"Boss, this time our project's return rate is as high as 9 times, it can be said that it is a money grab!"

When Cheng Xi heard what Li Wentao said, he burst into laughter.

In the entertainment industry, you are here to make money.

I have the script, and I am the director and screenwriter myself, and the actors basically don't have to pay any money.

There are still sales channels and a group of advertisers waiting for me.

If it weren't for the fixed costs of the crew during filming, my business would be a huge profit with no investment.

However, Cheng Xi was also very clear that this was based on Zui Bai's previous undefeated cases.

If it fails once or twice, I guess no one will buy it anymore.

Just like Happy Twist in later generations, they always use Shen Teng as an excuse, and after doing it for a while, the audience starts to not believe you when you do something real.

It directly affected the box office.

Therefore, the key is to continuously output high quality.

I hope that this time "Go Princess Go" will be as big a hit as its previous one!

Cheng Xi has this confidence.

You have to know that this drama did not have the Zuibai brand in its previous life, nor would it have had such strong publicity.

There is no reason to rely on Zuibai Studio, it will only get worse.

It has to be said that online video platforms are more responsive.

After the film was completed and filed, the promotion for simultaneous broadcast was immediately started.

After all, Youku and Sohu don’t have to wait for schedules like traditional TV stations.

Cheng Xi's Zuibai Studio also fully cooperated.

When everyone knew that Zuibai had a new drama, which he wrote and directed himself, a wave of heated discussion was set off on the Internet.

But when "The Rise of Phoenixes" actually started airing, everyone was a little dumbfounded for a moment.

"Sister, your breasts are indeed well-deserved."

"You are the spring tea, and I am the freshly boiled water. I really want to brew you."

"Why should women make things difficult for other women? Won't they all be square dancing together in a few decades?"

Netizens:
[This line? Isn't it too exaggerated?]

[But to be honest, although it's shocking, it's also a little funny, right? ]

[Isn't the costume and makeup too perfunctory? The prince is just wearing slippers? No underwear at all?]

[Yeah. Exposing her thighs, and the plastic armor, and the Chanel hat. No, I can't stop laughing.]

"The difficulty factor of rolling is very high!"

“I searched and searched, but couldn’t find anything.”

"My expression was calm, but my heart was in agony. Oh, I forgot, I don't have any balls anymore, so I won't feel any pain in my balls anymore."

"you can you up no can no bb"

Netizens:
[You can you up, who can translate it? ]

[I can't take it anymore, Zuibai is too funny. If you can do it, go for it, if you can't, don't talk nonsense. This year's golden quote is already reserved~!]

[But to be honest, even though it's shocking, it's also kind of funny, right?] [I watched Zui Bai's new drama and laughed so hard my balls hurt. Oh, and I'm a woman, I don't have balls!]

Although there are many people complaining about Zui Bai’s new drama online, there are also many people who simply think it is very funny.

A great drama that goes well with rice.

And then there is the plot of King Zhao being cuckolded.

The interactive CP feeling with Green Hedge.

Including Zhang Pengpeng, who did a handstand when she got her period to prevent it from leaking out, and even held a menstrual seminar.

The prince's shocking appearance, the princess's exaggerated and vulgar performance, the setting of male-to-female transformation
And so on and so forth have become the hot topics of heated discussion right now.

The quality of Zuibai’s new drama seems to have disappointed everyone, but the discussion about it remains hot.

In particular, Zuibai Studio launched the "Find 100 Goofs" campaign, with the reward being a grand prize of yuan and a book signed by Zuibai teacher.

Zuibai also collaborated with the studio's artists, Sohu, Youku, and Cheng Xi's connections.

Reposted one after another.

For a moment, netizens all turned into detectives.

Treating the flaws as rewards, after this operation, most of the flaws were found, and netizens were actually happy.

It also stimulated the audience to watch it again and again, and watched the number of clicks on both platforms soar.

During the search and repeated viewings, everyone discovered the acting skills of the actress Zhang Tianai.

In fact, it was underestimated by everyone like a joke before.

It's very layered and relaxed.

Then, with the support of Zuibai Studio, the publicity machine started to work in full swing.

Not only did "The Rise of Phoenixes" become a huge hit, but the outgoing actress Zhang Tianai also became completely popular.

The coolness when playing a man and the beauty and tenderness when playing a woman are wonderfully blended together in Zhang Tianai's face.

And her figure also made netizens admire her.

Cheng Xi couldn't help but sigh when looking at the comments from netizens, without even looking at who directed it.

Every inch of my perfect figure is the result of my own hard work day and night.

Otherwise, do you think that you can be born with such a perfect riding body?

The industry has once again completely worshipped Zuibai's marketing methods.

Every time is different, and the effect is top notch every time.

He is simply a monstrous marketing genius!

At this point, the fame of guest actors such as Zuibai, Zuibai Studio, Zhang Tianai, Jin Chen Liuyan, etc. has soared again.

Mr. Youkulu and Mr. Zeng from Sohu also called Cheng Xi to congratulate him with a smile.

Amidst the shouts of joy, everyone's laughter became even louder.

Cheng Xi thinks the recent premiere was quite good.

I feel relieved.

This time, he made a profit of 4200 million after tax, plus the more than 1000 million left before.

There are also some announcements and advertising income from studio artists.

Together with Cheng Xi's own royalties and royalties, there is almost 6000 million yuan of funds available.

So, taking the money in his hand, Cheng Xi started to buy things on a big scale.

First, he asked Da Ran out and returned her 200 million yuan.

She also asked Da Ran to accompany her to visit some luxury stores and picked out some expensive gifts for her, Reba, Zhang Tianai, Jin Chen and others.

Of course, Cheng Xi did not forget to pick out a few for his mother Li Guiqin as well.

After all, Da Ran has seen the world and must know more about choosing gifts for girls.

This is also the reason why we asked Da Ran to come out first.

Seeing Cheng Xi buying so many gifts, Da Ran couldn't help but smile and said:

"Da Cheng, how old are you, and you have so many girls to take care of?"

"Hey, don't you know whether I'm big or not?"

Cheng Xi didn't answer but asked instead, "This question cannot be answered."

If it’s too much, it will definitely make you feel a little bit jealous, but if it’s not too much, then you’re lying.

It’s better to do the opposite and fool the person.

Unexpectedly, after hearing what Cheng Xi said, Da Ran pretended to be angry and glared at him, saying:

"My little brother has really grown up and learned to talk back."

"Hey, Da Ran, what should I do if my brother wants to talk back? Now."

When Da Ran heard this, he looked around. This is a luxury perfume store, why is he talking back?

Of course Cheng Xi knew this, so he immediately took Da Ran to Uniqlo in the nearby shopping mall.

Everyone knows Da Ran, so he always wears a mask.

Cheng Xi picked up a men's T-shirt and ran into the fitting room.

Of course, Sister Da Ran was also brought along.

Sister Da Ran was wearing a tulle tube top, with sparkling earrings on her ears and her hair tied into a bun.

Very sister-like.

Especially that pair of high heels, the sound of them almost stepped on Cheng Xi's heart.

Sister Da Ran watched Cheng Xi pull her into the fitting room, and now she completely understood what Cheng Xi meant.

This bad boy is really good at playing.

She hadn't seen Da Cheng for a long time. In fact, she had already started to feel excited when she was choosing a gift.

Otherwise, he wouldn't have joked back to Cheng Xi like that.

Now that it’s open, let Da Cheng have a good time talking back.

So he took off his mask, squatted down, and let Cheng Xi put his mouth on it.

Cheng Xi also took out his mobile phone and started taking pictures.

Seeing him like this, Da Ran was shy at first and covered her eyes with her hands.

But gradually I just let him go.

Also try to adjust the angle to make yourself look more sexy.

Finally, Cheng Xi fully demonstrated his skills in talking back in front of the mirror.

Of course, he also learned some techniques from two Uniqlo masters in his previous life.

Reproduced it again.

At the same time, the camera light of the mobile phone in his hand has not been turned off.

Of course, simply replicating without innovation is not in line with the ethics of a professional director.

That would just be following the same old rules and lack entertainment value.

So Cheng Xi comforted the beautiful woman with words while changing the door and the court:

"Da Ran, do you miss Da Cheng?"

"I think about it, every day, every day."

"Come on, say it again in front of the camera."

So Da Ran turned around and mumbled the words he thought about every day while swaying.

And outside, the voice of a store clerk came, "Welcome to Uniqlo~".

Cheng Xi didn't realize that the amplitude had increased.

But perhaps because Cheng Xi was too strong, the sound was a bit prominent.

There was a clerk outside, knocking on the door.

"Sir, have you changed your clothes?"

Cheng Xi of course answered openly:

"No, I need to change for a little longer, at least half an hour."

Thinking of this, Cheng Xi picked up the white men's T-shirt he had just picked up and ordered Da Ran to put it on.

So, under Da Ran's gentleness, he put on his clothes again and started performing again.

"I'll buy this dress and give it to you as a collection, okay?"

"Okay, you still have to sign for me. Will you sign Zuibai or Dacheng?"

Cheng Xi replied:
"Sign—Master."

"Is this the task Dacheng gave me?"

Hearing this famous actress say this, Cheng Xi became proud again.

"Yes."

"Okay, then sign this."

"Don't just talk, start wagging your tail."

Cheng Xi held his mobile phone and looked at Da Ran's beauty and obedience in the light.

I really remembered that sentence——

I searched everywhere for her, but now I find myself in Sanlitun, at Uniqlo.

　Continue to update 1.1 words, please vote for me, directors.

　　
　
(End of this chapter)