Huayu: When the director changed his major

Chapter 136: Making money means keeping your head down
"Mom, that's great. I lied to you last time because you kept asking me to spoil the story."

"Then you can keep quiet, little brat."

"Can you promise not to tell me? You even framed me in front of Dad. You've become disobedient when you grow up."

"Then you can't lie to me. It was my future daughter-in-law who planted the explosives. She even said she lost her memory and forgot about the explosives she had planted. I've been feeling miserable for the past few days. How could this beautiful girl be the murderer?"

"Okay, okay, your future daughter-in-law is listening, I won't tell you anymore."

"Oh, you little bastard."

Cheng Xi hung up the phone before his mother finished scolding him.

I have been really tortured by my mother recently.

Every time I finish watching an episode of "The Beginning", I call my son and ask him to guess who the murderer is.

Its beautiful name is:

See if you and your son are in sync.

And I guess wrong every time.

He even scolded Cheng Xi for guessing wrong.

Cheng Xi had no choice but to admit that Reba was the murderer.

It wasn't peaceful for a few days. After seeing Aunt Guo, she started calling to settle the score.

"Brother, why did you say bad things about me in front of Auntie?"

Wow, Cheng Xi heard Reba say this.

It's true that the fire in the east hasn't been put out yet, and the fire in the west is starting again.

"Also, what about the future daughter-in-law?"

Reba, who was mumbling beside her, blushed when she thought of what her brother had just said.

But he still pretended to be reluctant and complained.

"What's wrong? Do you still want your future child to have a different surname than Cheng?"

"I won't allow that."

Cheng Xi launched a shameless attack.

"Brother, there's a logical flaw here. Even if the child's surname is Cheng, it doesn't necessarily mean you're the father."

"It's possible that I have a child with someone else named Cheng. It's also possible that even though it has your surname, it's not yours."

shit
This is the average criminal investigation detachment per capita after the hit of "The Beginning", right?

The most popular topic of discussion now is who the murderer is and why he committed the crime after each show is broadcast.

Everyone started to analyze and reason.

It seems as if everyone is Police Officer Zhang.

Look, Reba has also fallen into this bad habit.

"What you said is not true."

"First, you will only sleep with your brother named Cheng in the future."

"Secondly, you won't sleep with anyone else. So, the child must be mine, and his surname is Cheng!"

When she heard her brother talking about sleeping, Reba remembered the last time Cheng Xi held her in his arms while she slept in the tent.

It really feels safe.

But my face also turned red. Is it really okay to say this openly in the street about whether to sleep or not?

If we hadn't worn masks, we wouldn't know how others would look at us.

Reba is now extremely famous, and she had already had a certain degree of fame in the college.

As "The Beginning" continues to be popular and fermented, I have now stayed in the dormitory and eaten takeout.

Whenever you leave the dormitory, you must wear a mask to avoid the limelight during this period.

Seeing this, Cheng Xi sighed in his heart, it’s a good thing I’m not on camera, otherwise it would be difficult to do anything bad on a day like this.

However, Cheng Xi felt that his identity as a drunkard would be in jeopardy at any moment.

After all, there are still many people in the circle who know him, and now that the "Drunk Director" is so popular, netizens have not only dug up the inside stories of all the major actors.

This gust of wind also blew to Zuibai.

Fortunately, Cheng Xi asked Jin Xiaoluo to release some seemingly correct photos, and he has not been found yet.

I hope I can hide for a while, but when I really can't hide anymore, Cheng Xi is ready to make a big move.

"The Beginning" is now on its eighth day of broadcasting, and the ninth and tenth episode will be aired tonight.

There is another twist today. It is not only Aunt Guo who planted the bomb, but the driver played by Zhang Songwen is also an accomplice.

Even though they tried their best to control Aunt Guo, the bomb was finally detonated by the driver.

Cheng Xi could imagine the expressions of the audience when they saw this.

Because Zhang Songwen, who was specially arranged by Cheng Xi, looks like an honest and real bus driver.

The most exciting thing about this drama is the constant reversals, and each reversal is very reasonable.

And the groundwork has already been laid before.

In the previous life, because the driver was played by Huang Jue, some people guessed that he was the murderer at first sight.

But the version I filmed was directed by Zhang Songwen. Hehe, no one knows about it except the book friends who revealed the plot.

A few days ago, in order to prevent book lovers from affecting everyone's viewing experience, Cheng Xi specifically called on everyone on Weibo not to reveal spoilers.

But I didn't expect netizens to play with memes:
The murderer is Officer Zhang. He's playing cat and mouse, so the case remains unsolved. Don't be fooled by his seemingly righteous appearance.

[The murderer is the female director played by Li Xiaoran. She is the one who controls everything in Jialin City. They caught her as their protective umbrella when they were about to crack down on gangs and corruption.]
Actually, this is an anti-corruption drama, don't be fooled by Zui Bai. 】

[The murderer is actually the heroine. She lost her memory and forgot about the explosives she had planted, so she is the only one who is in the loop.]

The murderer is actually the melon farmer father. Some of his watermelons are real melons, and some are big thunder melons.
I ate a watermelon on purpose to clear myself of suspicion. If you don’t believe me, look back. I’m not a watermelon farmer, but I’m eating watermelon upside down.

[You are all wrong. The murderer is actually the cat. It just came from Harry Potter and can perform fire magic.]

This made Cheng Xi laugh and cry, but it also muddied the waters for everyone.

People don’t see the real spoilers, or if they do, they think they are trying to trick people.

Cheng Xi's inspiration for deceiving his mother came from netizens.

Seeing this, Cheng Xi simply called the main actors and asked them to cooperate.

Automatically claim it on Weibo, everyone says:
[Yes, I am the murderer.]

This is an official joke.

The Internet was extremely lively at the time, and this once again boosted the popularity of "The Beginning".

And "Phoenix Totem" basically just flutters around in the loess.

At this time, Cheng Xi also received a confirmation reply from Mr. Nie of Mango TV.

When they saw the latest single-episode viewership rating of 3.01%, they could no longer sit still, fearing that they would be late and be overtaken by others.

I immediately clarified the contract with Zuibai Studio and signed the agreement by fax.

After signing the agreement, Mango TV immediately announced two broadcast news on Weibo:

[Recently, our station received a consultation from Tianyu Media Company.

In order to present the story of "Phoenix Totem" to the audience more concisely, the original 50 episodes were reduced to 34 episodes.

I hope to bring a better experience to the audience.

The second Weibo post that followed was:

[Our station has recently received a large number of letters from viewers, reporting that they missed the first few episodes of Mr. Zui Bai's new drama "The Beginning" and hoped that it could be broadcast for the second round on Mango TV.

In order to better serve the audience, our station has reached a cooperation agreement with Zuibai Studio and will broadcast "The Beginning" during the next prime time. Stay tuned!

This made netizens even more excited.

They all transformed themselves into the criminal investigation team in "The Beginning" and conducted a meticulous analysis of the two Weibo posts.

It is said to be condensed, but in fact everyone understands the principle, it means cutting, but it is not made so ugly.

In addition, a large number of netizens discovered that Mango TV not only posted these two new Weibo posts.

He also quickly deleted the Weibo posts that were arguing with Zuibai about "The Beginning", and the promotional materials for "Phoenix Totem" also disappeared.

Now netizens can no longer hold back. Mango TV, you change your attitude faster than turning the pages of a book.

Seeing that the Phoenix Totem was about to fail, it immediately turned to the Beginning, and its speed was truly assassin-level.

But this also makes everyone quite convinced. You know, Mango TV does this to better serve the audience.

If the drama is not good, cut it early, and then introduce the most popular drama and listen to the audience's voice and needs.

This wave actually restored a lot of reputation for Mango TV.

At least they sincerely treat the audience as customers.

Of course Cheng Xi also saw this Weibo post, after all, he is now cooperating with Mango TV.

The agreement also stipulates the corresponding publicity obligations of both parties.

So Cheng Xi, like the studio and main creators before him, asked everyone to forward and promote it.

Cheng Xi was also very moved. Mango TV is worthy of being the local TV station that has been the leader for a long time and is a tough guy that can compete with CCTV.

Sure enough, he didn't come empty-handed.

This wave of error corrections was quick, accurate and ruthless.

There was no hesitation or embarrassment at all.

This is just like stock trading. Why do you live longer? Because you can cut your losses quickly.

When netizens saw Cheng Xi reposting Mango TV’s Weibo, they all came to comment below.

Also let me evaluate how Mango TV’s operations are going?
Cheng Xi also became playful and remembered a classic quote from his previous life, so he replied to the netizen:

If you can't beat them, join them.

Of course, I mean, this is the reason why I joined Mango TV.

As you all have seen, the ratings for the first episode of "Beginning" were only 0.99%, which is definitely not as good as "Phoenix Totem".

This time, netizens were all very amused by Cheng Xi.

You are so naughty in this cross-dressing!

[Director Zuibai is worthy of being a writer, he can come up with all kinds of witty remarks at will.

There were "almost an idiot" and "Innate Bathing in the Holy Body" before, and now "If you can't beat them, join them." I think it will soon become a famous internet meme.

Before finalizing the cooperation, Cheng Xi also symbolically made a phone call to Mr. Zou.

After all, it was Mr. Zou who extended the olive branch to Cheng Xi when he was at a loss.

Although the final result was a win-win situation for both parties, the friendship cannot be denied.

Because no one knows the outcome before it happens, there are indeed considerable risks involved. Mr. Zou also kept saying that it was okay and that business was business.

Let's cooperate more next time.

The leaders of the station thought it was not cost-effective to spend twice the price of the first round to buy a second round.

Because some of the old viewers of Yanjing TV have already seen it, so buying it at a higher price will not be cost-effective.

Unlike Mango TV, which needed to be purchased to ensure temporary emergency response, a higher premium was given.

But in the end, Mr. Zou decided to buy the broadcast after three rounds, and he still has this authority.

And Cheng Xi was also very generous and gave a preferential price.

A few days later, Li Wentao came to Cheng Xi's office to report on the studio's recent income.

"Boss, we've sold the first, second, third, and third rounds of 'Beginning' to two TV stations, and the exclusive online broadcast rights to one company."

Cheng Xi looked at the financial statements in his hand while listening to Li Wentao's report.

One round was sold to Yanjing TV at 80 per episode, for a total of 1200 million.

The second round was sold to Mango TV at 150 million per episode, for a total of 2250 million.

The three episodes were sold to Blue Channel for 70 per episode, for a total of 1050 million.

After three rounds, it was temporarily sold to Lizhi TV and Yanjing TV.

The former is 40 per episode, for a total of 600 million; the latter is a friendly price of 30 per episode, for a total of 450 million.

The exclusive online broadcasting rights were sold to Sohu for one year at 45 yuan per episode, for a total of 675 million yuan.

The Internet has not yet officially entered the video field, so the public still watches TV series on TV.

Therefore, the value of online broadcasting rights is not yet clearly understood by everyone.

But Cheng Xi knew that it would not be long before the booming era of online video would come.

The wind has already started to pick up in 2011.

"In other words, 'Beginning' was sold to six stores in total, with a total revenue of 6 million."

"The first round of investment in 'Beginning' was 1200 million, and the second round of capital increase was 150 million, so the total cost was 1350 million."

"Boss, the current return rate for the 'Beginning' project is as high as 361.1%."

"We made a fortune this time!"

Li Wentao looked at Cheng Xi and smiled happily.

He was genuinely happy that the studio's first major project had made a name for itself.

Cheng Xi looked at the report and listened to Li Wentao's words, and his heart was filled with excitement.

6225 million, minus the cost of 1350 million, there is still a profit of 4875 million.

His own investment accounts for 88%, which means his share of the profits is as high as 4290 million.

In addition, the studio pays tax of about 25% on its large income, so the after-tax income can be 3217.5 million.

I invested more than 1100 million yuan, which basically tripled the cost, and it only took more than two months.

How can this return ratio and repayment speed not be amazing?

And this is only the first explicit income, and we can also create some fan works and peripheral products later.

Burn videotapes on CD for fans to collect.

Not to mention that there will be TV stations that will come to buy the third round and the subsequent online broadcasting rights, which will all be a steady source of money.

Of course, the bulk of it has already been eaten.

There is also the manuscript fee from Jingjiang.com. Cheng Xi checked online yesterday and found that "The Beginning" has already received 500 alliances.

There is also money from publishing physical books. Now Hongsheng Publishing House is making a lot of money with me.

"The Beginning" has sold out and is being reprinted.

What makes Cheng Xi happiest is the hidden benefits.

My first directorial show has helped me gain a foothold, but as you know, everything is difficult at the beginning.

In the future, it will be much smoother for me to pursue a career as a director. At least there will be no discrimination against newcomers.

The brand value of Zuibai Studio has increased, once again proving its invincibility.

In addition to the huge profits brought by the heroine of Reba, the other artists' supporting roles also increased their popularity to a certain extent.

The increase in the number of Weibo followers, etc.

Of course, there are also a lot of connections and experience accumulated as a result.

The judgment of the public and professionals on you, etc.

These will become bargaining chips for Cheng Xi's subsequent projects.

Each one is a valuable asset to Cheng Xi, especially since he is still so young.

There will be even more to do in the future.

Thinking of this, Cheng Xi was in a good mood and asked:

"Wentao, which artist is in the office?"

When Li Wentao heard his boss ask this, he thought he had something to tell him, so he replied:

"Reba and Jin Chen should be in class, Qiao Shan is recording a program, and Li Yitong and Zhang Tianai are in the studio."

Cheng Xi nodded to show that he understood.

Li Yitong and Zhang Tianai seem to be quite idle, so we need to find them some work to do.

Then Li Wentao left Cheng Xi's office.

Then Cheng Xi sent a text message to Zhang Tianai:
【Come over here, the boss wants some tea. 】

Not long after, Zhang Tianai came in.

Seeing that the boss seemed in a good mood, I happily congratulated our show "Beginning" for breaking the 3 rating today.

But while Zhang Tianai was happy for everyone, she also felt a little jealous.

Because Reba is so popular now, and the role she played is not even a supporting role.

He only appeared on screen for a few minutes in "The Beginning".

Reba played in all 15 episodes.

Who wouldn't want to be the protagonist? Even if it's not as popular as "The Beginning"?

But now she didn't dare tell her boss that he was biased.

The lesson she learned last time made her understand a lot.

After Zhang Tianai poured tea for Cheng Xi, Cheng Xi let Tianai sit on his lap as usual.

Then she took out a small gift from the drawer, which was a bottle of limited edition perfume she had mentioned some time ago.

But because it was a little expensive for her, she couldn't bear to buy it.

When classmate Ai saw the boss that day and remembered this incident, she was so happy that she gave Cheng Xi a big kiss.

He opened the little gift on the spot and sprayed it on himself beautifully.

Suddenly the whole office was filled with fragrance.

Cheng Xi saw Tianai's delicate appearance, sexy figure and pure smile.

I couldn't help but ask:
"Xiaotian, do you want to be the heroine too?"

"Ah? Of course I do. But I always listen to the boss."

After being surprised at first, Tianai thought that the boss could hear what was in her heart.

Then he added another sentence.

When Cheng Xi heard Tianai say this, he smiled in his heart.

It turns out that discipline is effective. If a woman is not beaten for three days, she will become a troublemaker.

Give her a little displeasure and she will behave herself.

"The studio made a lot of money this time, and we might consider giving you a separate drama later, but..."

"Boss, what's wrong?"

"But the boss is worried that you haven't fully let go of yourself yet, and then this drama won't be easy to perform."

Tianai understood it immediately after hearing it.

The boss has been very busy lately, and apart from having dinner together a few times, we haven't been intimate for a long time.

At this moment, as soon as she sat down, she felt the boss's strong masculine aura.

When I heard the boss say this again, I thought he was thinking about the cosplay thing he talked about last time.

So she bit her lip and asked in a seductive voice:

"Boss, do you want to see Xiaotian cosplaying as Mai Shiranui?"

Cheng Xi looked at her instantly feverish expression and said:
"Don't worry about Mai Shiranui yet."

"Xiaotian, have you ever played the game of Chicken Dinner? It's a gunfight. If you win, there's a big win, and that's the ending screen for tonight's Chicken Dinner."

Tian Ai didn't quite understand what was said and said softly:

"Boss Tianai rarely plays games."

Yes, you probably didn’t know. It was indeed many years later that I forgot about this game.

"But you can practice now."

"Boss, how do you practice?"

"and then?"

"Then tie your hair up so it doesn't affect your performance."

So Tianai squatted under the desk,

Seeing her expression, Cheng Xi felt that this level of openness was still not enough for her to be the heroine of the play.

So in order to make the play well, Cheng Xi was ready to sacrifice himself.

After explaining the situation to Tian Ai, Cheng Xi put the office phone on speaker and said:
"Let Jin Xiaoluo come in to report on her work."

Zhang Tianai's pupils dilated instantly when she heard this
She looked up at Cheng Xi with her big, innocent eyes.
An unbelievable look.
He seemed to have no idea what was going on.

And it seemed like he knew what happened.

I couldn't help swallowing.

(Zheng Shuang’s “Phoenix Totem” was indeed broadcast on Hunan Satellite TV in 11, but it was a big flop, with an average audience rating of only 0.64%)

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(End of this chapter)