In order to live in seclusion, I tricked my roommate into falling in love.

Chapter 483: It is human nature to look at appearance

It’s hard to say what the charm of anchor Xiong’s live broadcast room is.

After all, it depends on Tingbaobao to maintain exposure, and national informants to promote and distribute, but ultimately it still depends on the live broadcast room itself to retain netizens.

There is no hoarse emotional venting to guide sales, nor is there any coquettish and flirtatious gestures to induce rewards.

In the early days, it was related to underwear, so it naturally attracted some topics. The buyer shows were full of all kinds of old fashioned people, and the number of online viewers in the live broadcast room reached a peak of 50 to 60 million.

What about new energy vehicles?

It's purely for the purpose of popularizing science.

Zi Xiaowei is able to do so well in teaching and training, and he is also one of those people who has a talent for language expression.

This is the case with most of our friends and classmates. The same joke is not as funny as his when told by others.

He has a natural talent for expressing himself through words, and his control of the atmosphere and rhythm makes people feel comfortable and enjoy listening to him.

To be a good crosstalk performer, one must have this kind of talent.

So since Xiong became popular, many brands have followed suit, hiring anchors and organizing teams to sell their own products.

But if any side of the golden triangle is missing, it will be difficult to replicate.

The most difficult part is actually the capitalists like Dai Anni who understand online hype and traffic accumulation, but she has not yet said a word about the specific products she will promote.

It is easier to find a super popular internet celebrity or a super talkative live-streaming host than her in both aspects.

It was not until Zi Xiaowei chose new energy vehicles to unleash the nuclear power of his live broadcast room, which had nowhere to go, that he completely turned around and became the one who controlled the capital.

The netizens in the live broadcast room behind him actually wanted to see him perform.

Look at this anchor who claims to be able to earn "hundreds of millions" overnight, and what extraordinary things he can do every time.

For example, on June 30th this time, no one expected that he would focus on filling out the application form starting tomorrow.

It seems that the car was not sold, but in fact, every word was about the car.

A car company that sold hundreds of thousands of pre-sale models is now busy setting up an automotive college to cultivate the best automotive talents and create employment opportunities for people with dreams and expectations.

This ambition is extraordinary.

Make people feel respected from the bottom of their hearts.

Then we gave everyone more than an hour to understand and prepare to select the models and lock the orders.

And all the prototypes were quietly rolled out to prefecture-level cities across the country.

Regardless of whether the hundreds of thousands of pre-ordered users are in the live broadcast room or not, they must know about it.

Most of them are netizens who follow the product channel out of curiosity to take a look at the product page.

I saw people sharing information about the addresses of local showrooms in car clubs, colleagues, and friends and family groups from all over the country.

There are always curious people who come to join in the fun in the middle of the night.

The WIN95 operating system that made Bill Gates the world's richest man was launched at midnight.

At that time, Chinese people were very puzzled when they read this story. Is it necessary to do this in the middle of the night? Wouldn't it be too idle to join in the fun in the middle of the night?
Now I understand.

When your economic level reaches a certain level, you have to find fun and pursue interesting and fun things.

Midnight is just the middle of the nightlife, and many people are willing to try it at this time to get a chance to show off in their circle of friends.

I don’t know how many shopping malls across the country were asked to open that night.

Zi Xiaowei decided to choose the urban-rural fringe areas in various places, especially those newly developed commercial centers that are relatively remote but new in scale and have small traffic.

It is definitely not as arrogant as in the city center. Many shopping malls have managers in the western Beijing area who will open a side door to let people in as long as you call and ask.

Anyway, everyone gathered in the atrium, turned on the lights, looked around and took pictures, and took in this overwhelming wealth.

That night, people gather around to take photos, play with it, and try it out. Starting the next day, the entire mall will be packed with people!
You don’t have to spend a penny on advertising.

Curious netizens will come to watch this internet-famous chinchilla and post it on their Moments to show that they are keeping up with the trend.

It’s a bit expensive to spend thousands or tens of thousands of dollars to check in at an internet-famous city, but it’s simply unacceptable not to visit the internet-famous check-in spots that suddenly appear in your local area.

Just because a car is parked, it can be turned into a place where people check in and watch.

Isn’t this sales plan awesome enough?

There are too many people watching. Just buy a few cups of milk tea, go shopping and have a meal. Wouldn’t the mall’s traffic and KPI be revealed?
Many shopping malls are practically begging for Totoro to be displayed in their stores...

Wait, why can’t the mall just buy one and put it here?

Once this line of thought is opened up, the situation becomes lively.

It's just that Totoro is obviously not available for purchase at this time. This team is so capable of making things happen, and it's something that netizens didn't expect.

Just like the watermelon red and black sample car in Jiangzhou, how many different color combinations there are across the country has become a hot topic online!
Because with all the beautiful photos posted from all over the place, sharp-eyed netizens soon noticed no duplication!
Bright yellow + white, dark green + black, dark blue + silver, black + champagne gold, silver white + creamy white, pink purple + black, various endless combinations.

So many people.

And many of the tonal distributions seem to be full of meaning.

A prefecture-level city near Huangshan in Anhui Province used coffee color + white and was named Yingke Baihao.

The prototype car in the satellite city of Gansu Province is dark blue + starry black with metallic dots, and its name is Starry Sea.

Well, the watermelon red and black car in Jiangzhou was named Shudaoshan, which made all netizens laugh. It has a very deep meaning.

As expected, she is Ella who once instigated the forgiveness of Green.

At this point, no one feels offended, and no one comes to lead the conversation with ulterior motives.

Because the traffic of My Neighbor Totoro has reached the point where it has become a hot topic.

Any further action at this time would only add fuel to the raging fire.

Most of the users who rushed to lock in their orders after midnight probably did not go to the scene to watch, because they were busy choosing from the hundreds of patterns that suddenly appeared, which determined the order of placing orders.

According to a post, when they opened the page and saw hundreds of colors and patterns, they cleverly saw through the manufacturer's tricks, picked a color at random without hesitation, and grabbed the top ten!

Anyway, you can change the color after you get it by applying a film. If you are worried about the color now, it will take you an hour just to look at it one by one!

If you encounter difficulty in making choices, you may need to make a table yourself and sort out all the colors you like.

This effectively ensured that the server of Jingxi Mall did not crash under that extreme condition.

Slowly and steadily locked in the order of 300,000.

The locked order number on the flagship store's homepage, with the constantly scrolling list below, is now being placed, with expected delivery in August, September... December, January next year, it's hard to calculate, who cares...

Finally, this screenshot was posted online, attracting millions of clicks!
Then there are those who may not have even seen the live broadcast room. For various reasons, they really didn’t know Totoro before. Now they just click in to see the product introduction, the live broadcast room video and promotional video on the page, and place an order...

Yes, the background was very clear. By noon the next day, in addition to the more than 400,000 locked orders, there were nearly 200,000 large orders that had not been triggered.

In other words, no goods were sold in the entire live broadcast room. It was purely relying on the order locking activity after 12 o'clock, plus the static sample car displayed to the whole country the next day, which added nearly 100,000 new orders, and these were from users who directly locked the orders.

This part is the next morning. You may go to see the actual car, and even if the order list is over 300,000, you will place the order without hesitation.

The actual car is so beautiful.

Many car companies, from CEOs to sales staff and R&D personnel, went to local shopping malls to observe the situation up close, and some even requested to clear the area and take measurements with a tape measure.

The site is being looked after by Jingxi personnel and users are free to look at it as long as the items are not towed away and disassembled, but users who place orders must not be stopped.

Such disputes occurred in several places and were reported in the news. Jingxi Logistics jumped out to defend the consumers and also received a wave of likes and traffic.

This made Brother Qiang very excited. He showed up in several shopping malls around Shanghai to support Totoro and Jingxi Logistics, and even promised to do the same when the Evita Coupe was launched.

Just by showing up like that, the stock price soared by billions. Even for Dao Laoer Si, no other appearance fee is as high as this!
It is said that many car brands have contacted him, asking if they want to do the same thing, and he has pushed them all to Jingxi Auto.

So Maizi was so busy that his mouth was cramping, and he had to keep changing the power banks for both phones!

Meanwhile, Zi Xiaowei was lashing out at the Evita team, "Look at what you've done! Compare yourselves. Don't you feel a bit ashamed? Did that little bit of paint cost you your family's food supply? Or did it just take advantage of the air conditioning this year? You couldn't be bothered to put in a little more?"

That’s right, from the first time that the Chinchilla’s parts were made public, one characteristic of its appearance was that the paint was particularly thick!

After being displayed across the country this time, consumers everywhere were completely amazed.

It has that "slightly plump" feeling that seems to be overflowing, especially in the seams, logos and other places, which have a sense of fullness and expansion.

This feeling can be expressed beautifully to the greatest extent under the varying lighting conditions of shopping malls across the country.

In fact, nearly 300 prototype cars were produced on the trial production line, with paint mixed and sprayed by hand, and the automatic spraying machine was repeatedly debugged to achieve this rich physical feeling.

Also, do not spray too much to form flow marks.

The reason why Rolls-Royce produces so few cars is that details like these really require a lot of labor, and fully automatic machines are not as easy to use as experienced technicians.

The Totoro was basically done, and Zi Xiaowei began to shift 100% of his attention to the Evita Coupe. However, he was shocked to find that the paint on both the several coupe prototypes provided to him and the newly acquired SUV production car was pitifully thin.

The simplest criterion for measurement is to look at the reflection of the paint surface. Rolls-Royce and Chinchilla can both achieve mirror-like reflections. With such a simple thickness requirement, they can meet the standards of world-famous cars.

Evita was full of potholes, and its seemingly smooth surface turned into fragmented spots when reflected from the side.

It is so thin that the paint spots sprayed on cannot self-level and the surface cannot form a full and self-balanced surface.

What sense of quality is this? What luxury brand positioning is this? Isn’t this just fooling consumers?

Must change!
(End of this chapter)